How can we measure a successful user experience?<br />
A user’s casestudy<br />
Ocado<br />One large warehouse<br />(1 million square feet)<br />1000 vans<br />Server storage<br />
Ocado<br />18,000 customer orders a day<br />99% of items exactly as ordered<br />95% of deliveries on time or earlier<br />
What makes a successful experience?<br />Variety of produce in stock<br />Ease of use<br />Last-minute ordering<br />Accur...
1. Variety of produce in stock<br />
2. Ease of use<br />
3. Last minute ordering<br />
4. Delivery<br />
How can we deliver great outcomes?<br />
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Delivering on the UX promise

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Life happens offline but increasingly our interactions take place online. By looking at Ocado, the world’s largest online grocery retailer, we can examine how this service-driven model ties together what happens on the touch-screen to what takes place on the warehouse floor in order to deliver one seamless experience.

For audio: http://uxaustralia.com.au/conference-2011/delivering-on-the-ux-promise-10-minute-talk

Published in: Technology, Sports
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Delivering on the UX promise

  1. 1. How can we measure a successful user experience?<br />
  2. 2. A user’s casestudy<br />
  3. 3. Ocado<br />One large warehouse<br />(1 million square feet)<br />1000 vans<br />Server storage<br />
  4. 4. Ocado<br />18,000 customer orders a day<br />99% of items exactly as ordered<br />95% of deliveries on time or earlier<br />
  5. 5. What makes a successful experience?<br />Variety of produce in stock<br />Ease of use<br />Last-minute ordering<br />Accurate, on-time delivery<br />
  6. 6. 1. Variety of produce in stock<br />
  7. 7. 2. Ease of use<br />
  8. 8. 3. Last minute ordering<br />
  9. 9. 4. Delivery<br />
  10. 10. How can we deliver great outcomes?<br />

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