Fx sd ecm-fnl_setup_sept12

1. Protect and Monetize Your Intellectual Property
Software vendors clearly understand the strategic
importance of the applications they develop–it’s
their business. And protecting intellectual property
and properly monetizing investments requires
comprehensive and flexible software licensing
management solution.
Intelligent device manufacturers increasingly have
to combat rapid commoditization of their hardware
and are turning to software applications to create
product differentiation. Software licensing solutions,
through their ability to electronically control product
configurations, also hold the key to configure-to-
order manufacturing that reduces manufacturing
complexity and leans out supply chain operations.
Flexera Software’s FlexNet Licensing solution
(composed of FlexNet Publisher and FlexNet
Embedded) makes it easy for software vendors
and intelligent device manufacturers to monetize,
secure, enhance and grow market share through
the flexible pricing, packaging, and licensing of
applications, intelligent devices or equipment using
embedded software. FlexNet Licensing also gives
organizations the power to protect IP and rein in
unauthorized software use to prevent revenue loss.
Maximize Your Success with Expert Assistance
When an organization adopts FlexNet Licensing
technology, project timelines can be significantly
shortened by having an experienced guide.
The typical software vendor or intelligent device
manufacturer is not a licensing subject-matter
expert. Because of this, it is easy to let the licensing
portion of a development project slide to the
back burner. When that happens, knowledge and
momentum are lost. When licensing requirements
are finally addressed, time or resources may no
longer be available and the quality of the licensing
solution could be impacted. Getting professional
assistance from the beginning can provide a jump-
start to help ensure best practices are followed
when implementing a licensing solution.
Flexera Software Global Consulting Services
has extensive experience helping organizations
successfully implement software licensing solutions.
The FlexNet Licensing Setup workshop provides
configuration and basic training assistance in
getting a development environment set up.
How FlexNet Licensing Setup Works
FlexNet Licensing Setup enables software vendors
and intelligence device manufacturers to quickly
adopt FlexNet Licensing technology. The two-
day, workshop-based activity is led by a Flexera
Software subject-matter exert.
FlexNet Licensing Setup focuses on:
• Installing the FlexNet toolkit on a developer’s
system within the context of a training session, so
that developer can instruct others as needed
• Providing primer-level instruction of the FlexNet
Publisher/FlexNet Embedded application
programming interface (API) and associated tools
and processes for creating a licensed application
• Aligning the FlexNet Publisher/FlexNet
Embedded (client) side with the FlexNet
Operations (back-office) system
At the end of the engagement, the organization
will have a developer system configured and ready
to implement FlexNet Licensing into the publisher’s
application. In addition, the organization’s
developers will have a basic understanding of the
FlexNet Licensing toolkit and API.
DATASHEET
FlexNet Licensing Setup
Improving Business Growth, Operational Efficiency and the Customer Experience
Benefits of FlexNet
Licensing Setup:
• Getting a solid
head start on the
licensing portion
of software
development
• Reducing learning
curve time for
developers
• Reducing the
amount of time
spent on licensing
for a project
• Avoiding some
common scenarios
that delay or derail
the addition of
licensing into a
software project

2. FlexNet Licensing Setup
Objectives
The objectives of the FlexNet Licensing Setup are to:
• Install and configure FlexNet Publisher or FlexNet Embedded on a developer’s system
• Provide basic instruction on FlexNet Publisher with Trusted Storage or FlexNet Embedded
• Align the FlexNet Publisher/FlexNet Embedded client configuration with the FlexNet Operations back-office configuration
Delivery Approach
FlexNet Licensing Setup is delivered by one Flexera Software
consultant in a two-day workshop. Typical topic flow:
• Identify developer system to install FlexNet Licensing tools
• Install FlexNet Licensing toolkit
• Incorporate Flexera Software-provided vendor name and keys
• Configure encryption seeds
• Configure transaction seeds
• Build FlexNet Licensing toolkit
• Usage of the FlexNet Publisher prep tool (FlexNet Publisher only)
• For FlexNet Publisher
- Build vendor certificate generator for FlexNet Operations
- Add vendor certificate generator to FlexNet Operations
- Configure FlexNet Operations transaction key
Licensing
Installation
Installation
Vendor Certificate
Generator Build
FlexNet
Operations
Customer Folder
Sample Product
Test Activation
Example Code
Walkthrough
API Overview
FlexNet Operations
Alignment
API Training
Vendor Keys
Encryption Seeds
Initial Make
and Test
• For FlexNet Embedded
- Create Publisher Identity on FlexNet Operations
• Create sample product and entitlement
in FlexNet Operations
• Build example FlexNet Licensing applications
• Demonstrate activation and returns

3. FlexNet Licensing Setup
Verify all required
components have
been received or
downloaded by
the customer
WORKSHOP
ACTIVITY
Installing and
configuring a
development system
within infrastructure
WORKSHOP
ACTIVITY
Instructions on
building the sample
applications on
newly configured
development system
WORKSHOP
ACTIVITY
FlexNet Licensing
API primer built
around the sample
applications
WORKSHOP
ACTIVITY
Project Timeline
Deliverables
At the end of the engagement, the customer will have:
• Installed and configured FlexNet Licensing toolkit
• Aligned FlexNet Operations system
• Completed Visual Studio project for building FlexNet Licensing-enabled sample application
Primary Audience
Customer resources required for this engagement include one to four software developers who will be involved in the
implementation of the licensing solution.
Related Services
FlexNet Licensing Setup is usually performed as part of a larger FlexNet Licensing project that results in the implementation of
FlexNet Publisher or FlexNet Embedded, or possibly, as a standalone service for small customers.
The following services are recommended prior to FlexNet Licensing Setup workshop:
• License and Compliance Policy Design: this engagement enables organizations to increase their return on investment of any
existing or new licensing and entitlement deployment by clearly identifying important business policies, behaviors and
commercial structures that are enabled by a licensing and entitlement management solution. This service is most effective
when preceded by the following:
– Licensing, Entitlement Management and Delivery Strategic Assessment: a workshop-style engagement that helps
organizations understand the business value of deploying or improving an entitlement and compliance management
solution
– Strategies of Licensing and Entitlement Management: a classroom-style service designed to help organizations maximize
their investment in electronic licensing
• Operational Model Design: this engagement helps organizations to gather business requirements and to define a blueprint
architecture and associated Operational Model
• System Design: this engagement helps organizations to create a blueprint for their licensing solutions
Note: if the customer is setting up licensing for FlexNet Operations, then the FlexNet Operations Setup engagement is
a prerequisite.

4. Copyright © 2012 Flexera Software LLC. All other brand and product names mentioned herein may be the trademarks and registered trademarks of their respective owners.
FX_SD_ECM-FNL_Setup_Sept12
Flexera Software LLC
1000 East Woodfield Road,
Suite 400
Schaumburg, IL 60173 USA
Schaumburg
(Global Headquarters):
+1 800-809-5659
United Kingdom (Europe,
Middle East Headquarters):
+44 870-871-1111
+44 870-873-6300
Australia (Asia,
Pacific Headquarters):
+61 3-9895-2000
For more office locations visit:
www.flexerasoftware.com
Licensing, Entitlement Management and Delivery Services
and Solutions
Applications no longer just help the business, they run the
business, and to software vendors and, increasingly, intelligent
device manufacturers, they are the business. To compete
and win today, software vendors and intelligent device
manufacturers must go to market faster with differentiated
product offerings, ensure they are fairly compensated, make
every dollar spent count and retain every single customer. All
of this must be done while facing substantial hurdles.
Flexera Software has long been the global leader in
Application Usage Management. Over 3,000 software
vendors and intelligent device manufacturers rely on our
comprehensive licensing, entitlement management and
delivery suite of software licensing, entitlement management,
electronic software delivery, software updates and compliance
management solutions as core components of a strategic
solution for Application Usage Management: FlexNet Producer
Suite for Software Vendors and FlexNet Producer Suite for
Intelligent Device Manufacturers.
Flexera Software is unique in its ability to offer a
comprehensive and integrated solution spanning the full
lifecycle of business processes. These solutions provide critical
business intelligence to sense market change and develop the
appropriate course corrections and are designed to deliver
the flexibility to quickly adapt to your evolving business
needs. Together they transform numerous tactical tasks to
address today’s strategic needs, delivering continuous software
compliance, information at the point of action and optimized
usage and value for your products.
About Flexera Software
Flexera Software is the leading provider of strategic solutions
for Application Usage Management; solutions delivering
continuous compliance, optimized usage and maximized
value to application producers and their customers. Flexera
Software is trusted by more than 80,000 customers that
depend on our comprehensive solutions- from installation
and licensing, entitlement and compliance management to
application readiness and software license optimization
- to strategically manage application usage and achieve
breakthrough results realized only through the systems-level
approach we provide. For more information, please go to:
www.flexerasoftware.com