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Starting Something is Like Going Crazy


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Talk presented at ADC StartUP event, January 10, 2013 at the Art Director's Club in NYC.

Published in: Business

Starting Something is Like Going Crazy

  1. 1. starting something is alittle like going crazy @farrahbostic for #ADCstartUP
  2. 2. I had it all. I had astereo that was verydecent, a wardrobethat was gettingvery respectable. Iwas close to beingcomplete.
  3. 3. I don’t make anything. We don’t make anything. I don’t want to work for an agency. I don’t want to run an agency.
  4. 4. I say never becomplete, I saystop being perfect,I say... let’s evolve,let the chips fallwhere they may.
  5. 5. •  present an absurd number of decks • create newbusiness models • schmooze clients • sleep in hotels •travel • teach • lead workshops • write articles • give advice o u t•  learn all the time • experiment •  fail •  get close • admit r e itnot knowing • figure out the answer • submit panel topics u f f ig s t u f•  speak at conferences •  ask questions •  stay curious • a k enever be too insidery • build an app • volunteer • say yes m &• hire smart people • quit when you’re ahead • know whenyou can’t •  fake it ‘til you make it • disobey instructions• apologize instead of asking permission • get distracted •get focused • rest • have fun • overbook • ignore the cool
  6. 6. here’s what insanity is teaching me In 7 not-so-easy lessons
  7. 7. you should solve your own problems Lesson #1
  8. 8. Lesson #2you have no new ideas
  9. 9. you are not your typical user Lesson #3
  10. 10. keep your eyes on the prize Lesson #4*MVP
  11. 11. Lesson #5there is no first mover advantage
  12. 12. Lesson #5keeping secrets is for suckers
  13. 13. ask for help Lesson #6
  14. 14. just build it Lesson #7