What are the most important trends for social gaming in 2011? Will user acquisition cost continue to go up? What about the number of transaction, have they increased as FB credits mature? What about new games being developed, what genre will be most popular? What about branding, will more games start leveraging popular movies and celebrities? What about geographic, which countries/platform are growing most aggressively? Rex Ng, CEO of 6waves will discuss these emerging trends and their ramification for developers.