Design Case Study Generali

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This was a case study presentation done by me to orient all stake holders for a prestigious project after its successful salvaging.

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Design Case Study Generali

  1. 1. design case studyGENERALI A.G.S.P.A office fit out at Rolex Towers, Dubai
  2. 2. client profile• a major international player in Insurance & financial products.• experienced in handling new fit outs and refurbishments.• present in more than 60 countries• over 500 international companies• over 85,000 employees• over 70 millions clients worldwide• the Groups own sales network employs more than 100,000 people• more than € 400 billion worth of assets• a property portfolio worth more than € 24 billion
  3. 3. project facts• Area of fit out: 665 m2• Headcount: 60 staff (11.08 m2/head)• Cost of fit out: 3.2 mio (aed 4812/m2)• Pre contract period-(phase 1): 1.5 months-July 2010• Execution period: 1.5 months• Pre contract period (phase 2): 0.5 month Jan 2011• Execution period: 3 months aprx – May 2011• Rectification period: 3 months aprx- June 2011• Overall timeline: July 2010-June 2011• Competition: Not much• Scope of work: Turn key design and build• ARI capability experience: well versed• Design team: Chaitali, Faruk• Sales team: Hameed, Roy• Engg team: Vijay Kadam, Asad• Client team: Mr.Girish Kulkarni-GM, Mr.Shaji
  4. 4. site wing lobby lobby wing
  5. 5. site wing wing 2 window detail
  6. 6. entrance lobby
  7. 7. entrance lobby
  8. 8. reception
  9. 9. reception
  10. 10. meeting room
  11. 11. meeting room
  12. 12. board room
  13. 13. board room
  14. 14. training room
  15. 15. break out room
  16. 16. private offices
  17. 17. open office
  18. 18. open office
  19. 19. open office
  20. 20. challenges• Density & too many space requirements• Site parameters• Client aspirations of look and feel• ARI Product mix & availability• Authority approvals• Internal co-ordination
  21. 21. pre contract process• Space planning• Concept design intent• Estimation-fit out and furniture• Commercial bid• Contract administration
  22. 22. space plan-phase 1
  23. 23. visualizations
  24. 24. space plan-phase 2
  25. 25. various plans
  26. 26. visualizations
  27. 27. furniture
  28. 28. post contract and pre executionprocess• Team formation• Project planning• Landlord submissions• Authority approvals• Shop drawings-group companies & vendors• Procurements-fit out & furniture
  29. 29. shop drawings
  30. 30. execution process• Project schedule• Qualitative supervision• Client co-ordination• Changes & variations
  31. 31. post execution process• Rectifications• Design solutions to changes & problems• Final submittals & certifications• Commercial closure
  32. 32. design solutions
  33. 33. design solutions
  34. 34. design solutions
  35. 35. key learnings• Space utilization• Client communication-channels & assimilation• Blind spots in the recipe• Value engineering & product mix• Vendor control• QA/QC• Passive preparations• Rectifications & solutions• Client behavior & relative evolution
  36. 36. thank you..!• Hope you leave wiser about design projects• Become more sympathetic and symbiotic with designers, estimators & clients• Listen better to clients and convey designers & estimators about aspirations of the project• Devise the internal control for effective co-ordination within ARI departments & group companies• Eliminate blind spots & rude surprises• Be astute at problem solving, people skills & think lateral• Control losses and make better profits with a happy client.

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