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Strategier for vekst, styrearbeid og investeringer @ First Tuesday Bergen

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Strategier for vekst, styrearbeid og investeringer
Tore Totland - Styreformann, Investor @ TicketCo, Tripod

Foredraget vil gi et innblikk i TicketCo sin strategiske reise og hvordan vi mener TicketCo skal lykkes internasjonalt. Tore vil gi et innblikk i hva strategi betyr for ansatte, investorer, gründere, styre og ledelse samt den ekstreme effekten det har å ta strategi fra teori til handling.

Tore har vært jobbet som partner i PwC i mange år og ledet tjenesteområdet strategi og forretningsutvikling. Han har jobbet for store bedrifter nasjonalt og internasjonalt. Tore er nå en del av Tripod og jobber med å utvikle flere spennende selskaper gjennom aktivt eierskap og bistand. Han er styreleder i TicketCo og støtter selskapet med å sette strategisk retning samt bistå TicketCo i utrulling i nye markeder, nå i UK.

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Strategier for vekst, styrearbeid og investeringer @ First Tuesday Bergen

  1. 1. TicketCo – Strategy going global First Tuesday Bergen
  2. 2. 2Founders
  3. 3. Lift off January 2013 unsplash.com/@pawelskor
  4. 4. 5 Tysnesfest 2017 -taking the digital leap together with our customers
  5. 5. Tysnesfest 2017- mobile stats Laptop/PC Cash
  6. 6. MNOK 362 in payment processing last 12 months
  7. 7. Lift off Dec. 2017
  8. 8. 10
  9. 9. 11 Pains in the industry Fragmented sales channels Fragmented customer data collection Impatient consumers Expensive hardware investments Ticket fees Cash Queues High risk and small sales window
  10. 10. 12
  11. 11. 13
  12. 12. MOBILE IS KING! unsplash.com/@mparzuchowski
  13. 13. Ticketing is dead...
  14. 14. Red Ocean Strategy Blue Ocean Strategy Compete in existing market place Create uncontested market place Beat the competition Make the competition irrelevant Exploit existing demand Create and capture new demand Make the value-cost trade-off Brake the value-cost trade-off Value Innovation in TicketCo
  15. 15. The event organiser
  16. 16. The audience
  17. 17. bridging
  18. 18. 21 How TicketCo solves pains Unified payment experience Fast track payment Integrated ticketing and cashless POS in one system Free card readers from iZettle Complete consumer insights from beginning to end No more fragmentation, all sales live in one report Free software, pay as you sell No more queues
  19. 19. 22 Sports Theatres/scene-shows 1 2 3 Important market segments Festivals
  20. 20. 23 Event payments made easy with the right partners Event organiser Audience Payment Transactions Commercially and tech integrated with TicketCo. Preferred but not exclusive partner in Europe. Enables the organiser to accept card payments and makes sure you will never say no to a customer presenting a card. Contactless, Chip and Pin www.iZettle.com Payment provider for card transactions in TicketCo Application. Enables Fast Track payments storing card details and instant cash less. Adyen is also used by AirBnB, Spotify among others
  21. 21. 25
  22. 22. Investors Communication
  23. 23. Thank you for listening!

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