SlideShare a Scribd company logo
1 of 8
Download to read offline
WINTERTemplate
TOYOTA IN CHINA
01
BONAM HAVILAH
&
FIROS FEBIN
PROJECT & OPERATION
MANAGEMENT
3RD SEMESTER
DBIBMS
02
 Toyota Motor Corp. entered into Chinese automation 50:50
joint venture with First Automotive Work Corp.(FAW).
 Toyota was the late entrant to Chinese market where
Volkswagen & GM holding first two positions.
 Toyota hired young employees instead of experienced
from FAW. These employees lacked the basic
fundamentals, even they had never driven a car in their
life. They started training school on the job and also had
given Vios Subcompact demonstration on the floor to let
workers feel of the machines they were building.
 They have used less automation because they want their
employees to learn from their mistakes.
 By 2003, Vios had become popular in contrast to
Volkswagen & GMC with the success of Tianjin facilities. It
has earned plenty of goodwill from Beijing and has
established Tianjin FAW Toyota Motor Co.
SUMMARY
03SAMMARY (Conti..)
 In 2004, Guangzhou Toyota Motor Co.,Ltd (GTMC) co-established
by Guangzhou Automobile Group Co.Ltd(Guangzhou Automobile)
of China and Toyota Motor Corporation (TMC) started construction
of a new plant in Guangzhou.
 Toyota, a relative latecomer to china, has a value 3.5 per cent of
the market, with 179,000 vehicles sold last year. General motors
captured 11 per cent of the market and Volkswagen holding second
largest foreign car maker in China.
 Toyota projected 10 per cent of the market by 2010 and planed to
increase dealers throughout the country.
04QUESTION & ANSWER
 Discuss the major advantages and disadvantages of Tianjin as
a location for Toyota’s maiden venture in China.
Advantages:
 Availability of manpower (Labors).
 Large number of customers(Population).
 Industrial area.
 Transportation(Water ways ).
Disadvantages:
 Tiny plot of land.
 Unskilled labors.
 Late market entry.
 Low capacity (100000 car annually)
 High training cost.
05QUESTION & ANSWER
 ‘The real reason of low automation of the Tianjin plant was that
Toyota was awaiting a response from the Chinese government
for a bigger facility’. Comment.
No. The Tianjin plant didn’t use much automation despite it being
Toyota’s newest plant in china, because they want their workers to
work with hands and to learn from their mistakes… if they had
introduced much automation their quality would have affected. They
prefer manual assembly as the labor in china is cheap.
06QUESTION & ANSWER
 Could Toyota avoid delays in full-swing production at Tianjin
due to unskilled workforce there, had the company hired most
of the FAW veterans ?
No. Toyota can’t avoid delays in production because the labors are
unskilled and they are assembling manually.
Another reason is that they are quality oriented company.
07QUESTION & ANSWER
 Toyota‘s new JV with Guangzhou Automobile is an indication
of its growing distance with the other JV partner FAW. What is
your take on this statement ?
Yes. Toyota is success in Tianjin plant and they want to grow the
entire country. So that they expand their signature in different parts of
country and strategically alliance with Chinese automobile
companies. They also seek technological growth with quality for their
leadership in Chinese market.
08

More Related Content

What's hot

Case study of toyata industrial dispute
Case study of toyata industrial dispute Case study of toyata industrial dispute
Case study of toyata industrial dispute Devesh Hari
 
Tata motors tata nano ppt
Tata motors   tata nano pptTata motors   tata nano ppt
Tata motors tata nano pptDharmik
 
Just in time inventory control toyota
Just in time inventory control  toyotaJust in time inventory control  toyota
Just in time inventory control toyotaKavita Antony
 
Toyota company presentation
Toyota company  presentation Toyota company  presentation
Toyota company presentation ANJALI8005
 
case study on kingfisher
case study on kingfishercase study on kingfisher
case study on kingfisherKunal Meghani
 
LOCATION & Layout Analysis @ MARUTI SUZUKI
LOCATION & Layout Analysis @ MARUTI SUZUKILOCATION & Layout Analysis @ MARUTI SUZUKI
LOCATION & Layout Analysis @ MARUTI SUZUKISonu Sah
 
Mahindra & Mahindra presentation
Mahindra & Mahindra presentation Mahindra & Mahindra presentation
Mahindra & Mahindra presentation Ajit Gupta
 
Case study of tata motors
Case study of tata motorsCase study of tata motors
Case study of tata motorsMalhar Shah
 
Toyota motors company-Industrial Analysis
Toyota motors company-Industrial AnalysisToyota motors company-Industrial Analysis
Toyota motors company-Industrial AnalysisMhara Dalangin
 
ppt on vijay shekhar sharma the founder and ceo of paytm
ppt on vijay shekhar sharma the founder and ceo of paytmppt on vijay shekhar sharma the founder and ceo of paytm
ppt on vijay shekhar sharma the founder and ceo of paytmVibhor Agarwal
 
Top 10 entrepreneurs in india
Top 10 entrepreneurs in indiaTop 10 entrepreneurs in india
Top 10 entrepreneurs in indiadrilers123
 
Summer trainning iproject hyundai ii
Summer trainning iproject hyundai iiSummer trainning iproject hyundai ii
Summer trainning iproject hyundai iiAnand pratap
 
Comparative Analysis of MINT v/s The Economic Times
Comparative Analysis of MINT v/s The Economic TimesComparative Analysis of MINT v/s The Economic Times
Comparative Analysis of MINT v/s The Economic TimesVikrant1711992
 
Automobile industry in india
Automobile industry in indiaAutomobile industry in india
Automobile industry in indiaMayank Dixit
 

What's hot (20)

Case study of toyata industrial dispute
Case study of toyata industrial dispute Case study of toyata industrial dispute
Case study of toyata industrial dispute
 
Tata motors tata nano ppt
Tata motors   tata nano pptTata motors   tata nano ppt
Tata motors tata nano ppt
 
Just in time inventory control toyota
Just in time inventory control  toyotaJust in time inventory control  toyota
Just in time inventory control toyota
 
Honda
HondaHonda
Honda
 
Ttk prestige
Ttk prestigeTtk prestige
Ttk prestige
 
Bhel
BhelBhel
Bhel
 
Bajaj auto ltd
Bajaj auto ltdBajaj auto ltd
Bajaj auto ltd
 
Toyota company presentation
Toyota company  presentation Toyota company  presentation
Toyota company presentation
 
case study on kingfisher
case study on kingfishercase study on kingfisher
case study on kingfisher
 
LOCATION & Layout Analysis @ MARUTI SUZUKI
LOCATION & Layout Analysis @ MARUTI SUZUKILOCATION & Layout Analysis @ MARUTI SUZUKI
LOCATION & Layout Analysis @ MARUTI SUZUKI
 
Mahindra & Mahindra presentation
Mahindra & Mahindra presentation Mahindra & Mahindra presentation
Mahindra & Mahindra presentation
 
Case study of tata motors
Case study of tata motorsCase study of tata motors
Case study of tata motors
 
Toyota motors company-Industrial Analysis
Toyota motors company-Industrial AnalysisToyota motors company-Industrial Analysis
Toyota motors company-Industrial Analysis
 
ppt on vijay shekhar sharma the founder and ceo of paytm
ppt on vijay shekhar sharma the founder and ceo of paytmppt on vijay shekhar sharma the founder and ceo of paytm
ppt on vijay shekhar sharma the founder and ceo of paytm
 
Top 10 entrepreneurs in india
Top 10 entrepreneurs in indiaTop 10 entrepreneurs in india
Top 10 entrepreneurs in india
 
Toyota
ToyotaToyota
Toyota
 
Summer trainning iproject hyundai ii
Summer trainning iproject hyundai iiSummer trainning iproject hyundai ii
Summer trainning iproject hyundai ii
 
HYUNDAI-Internship
HYUNDAI-InternshipHYUNDAI-Internship
HYUNDAI-Internship
 
Comparative Analysis of MINT v/s The Economic Times
Comparative Analysis of MINT v/s The Economic TimesComparative Analysis of MINT v/s The Economic Times
Comparative Analysis of MINT v/s The Economic Times
 
Automobile industry in india
Automobile industry in indiaAutomobile industry in india
Automobile industry in india
 

Viewers also liked

Toyota motor manufacturing: Problems and solutions
Toyota motor manufacturing: Problems and solutionsToyota motor manufacturing: Problems and solutions
Toyota motor manufacturing: Problems and solutionsGaurav Khatri
 
Reebok scam 2012 fraud
Reebok scam 2012 fraudReebok scam 2012 fraud
Reebok scam 2012 fraudKaran Kukreja
 
TATA NANO - Brief History and Case Study Analysis
TATA NANO - Brief History and Case Study AnalysisTATA NANO - Brief History and Case Study Analysis
TATA NANO - Brief History and Case Study AnalysisSadat Faruque
 
Toyota Motor Manufacturing Inc - Case Study
Toyota Motor Manufacturing Inc - Case StudyToyota Motor Manufacturing Inc - Case Study
Toyota Motor Manufacturing Inc - Case StudyIshan Parekh
 
Supply Chain Management of TOYOTA.......case study by sabio bernard.
Supply Chain Management of TOYOTA.......case study by sabio bernard.Supply Chain Management of TOYOTA.......case study by sabio bernard.
Supply Chain Management of TOYOTA.......case study by sabio bernard.Sabio Bernard
 
Marketing Strategies & Plans of Toyota
Marketing Strategies & Plans of ToyotaMarketing Strategies & Plans of Toyota
Marketing Strategies & Plans of ToyotaJiten Menghani
 

Viewers also liked (7)

Toyota motor manufacturing: Problems and solutions
Toyota motor manufacturing: Problems and solutionsToyota motor manufacturing: Problems and solutions
Toyota motor manufacturing: Problems and solutions
 
IKEA JAPAN
IKEA JAPANIKEA JAPAN
IKEA JAPAN
 
Reebok scam 2012 fraud
Reebok scam 2012 fraudReebok scam 2012 fraud
Reebok scam 2012 fraud
 
TATA NANO - Brief History and Case Study Analysis
TATA NANO - Brief History and Case Study AnalysisTATA NANO - Brief History and Case Study Analysis
TATA NANO - Brief History and Case Study Analysis
 
Toyota Motor Manufacturing Inc - Case Study
Toyota Motor Manufacturing Inc - Case StudyToyota Motor Manufacturing Inc - Case Study
Toyota Motor Manufacturing Inc - Case Study
 
Supply Chain Management of TOYOTA.......case study by sabio bernard.
Supply Chain Management of TOYOTA.......case study by sabio bernard.Supply Chain Management of TOYOTA.......case study by sabio bernard.
Supply Chain Management of TOYOTA.......case study by sabio bernard.
 
Marketing Strategies & Plans of Toyota
Marketing Strategies & Plans of ToyotaMarketing Strategies & Plans of Toyota
Marketing Strategies & Plans of Toyota
 

Similar to Toyota in china case study

Toyota Marketing Case Study
Toyota Marketing Case StudyToyota Marketing Case Study
Toyota Marketing Case StudyKohei Kurihara
 
Thailand AutoBook 2018 Preview
Thailand AutoBook 2018 PreviewThailand AutoBook 2018 Preview
Thailand AutoBook 2018 PreviewUli Kaiser
 
A case study on toyota
A case study on toyotaA case study on toyota
A case study on toyotaReenu Mathew
 
Tata motors limited
Tata motors limitedTata motors limited
Tata motors limitedDarshan Garg
 
Thailand AutoBook 2019 Preview
Thailand AutoBook 2019 PreviewThailand AutoBook 2019 Preview
Thailand AutoBook 2019 PreviewUli Kaiser
 
Toyota central motors
Toyota central motorsToyota central motors
Toyota central motorsbilal khan
 
A case study on business turnaround of TATA Motors PV Segment
A case study on business turnaround of TATA Motors PV SegmentA case study on business turnaround of TATA Motors PV Segment
A case study on business turnaround of TATA Motors PV SegmentSai Krishna Gudibandi
 
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTA
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTASWOT Analysis of TOYOTA and 4 major management functions of TOYOTA
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTAZishanKamboh
 
The financial statement analysis and cost reduction program
The financial statement analysis and cost reduction programThe financial statement analysis and cost reduction program
The financial statement analysis and cost reduction programSupa Buoy
 
Operation management toyota
Operation management toyotaOperation management toyota
Operation management toyotaAhmad Hirzi Azni
 
6.company profile
6.company profile6.company profile
6.company profilekavyaBgow
 
Print report summer trainee.
Print report summer trainee.Print report summer trainee.
Print report summer trainee.Amit Kumar
 
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1prateek koul
 
A project report on Competitor analysis of_tata_motors
A project report on Competitor analysis of_tata_motorsA project report on Competitor analysis of_tata_motors
A project report on Competitor analysis of_tata_motorsMba projects free
 
03 tata winger in_malaysia notes
03 tata winger in_malaysia notes03 tata winger in_malaysia notes
03 tata winger in_malaysia notesSelvakani Nadar
 
Value chain & competitive advantage of toyota
Value chain & competitive advantage of toyotaValue chain & competitive advantage of toyota
Value chain & competitive advantage of toyotastmt trisakti
 

Similar to Toyota in china case study (20)

Toyota Marketing Case Study
Toyota Marketing Case StudyToyota Marketing Case Study
Toyota Marketing Case Study
 
Project Report
Project ReportProject Report
Project Report
 
Thailand AutoBook 2018 Preview
Thailand AutoBook 2018 PreviewThailand AutoBook 2018 Preview
Thailand AutoBook 2018 Preview
 
A case study on toyota
A case study on toyotaA case study on toyota
A case study on toyota
 
Tata motors limited
Tata motors limitedTata motors limited
Tata motors limited
 
Thailand AutoBook 2019 Preview
Thailand AutoBook 2019 PreviewThailand AutoBook 2019 Preview
Thailand AutoBook 2019 Preview
 
Toyota central motors
Toyota central motorsToyota central motors
Toyota central motors
 
A case study on business turnaround of TATA Motors PV Segment
A case study on business turnaround of TATA Motors PV SegmentA case study on business turnaround of TATA Motors PV Segment
A case study on business turnaround of TATA Motors PV Segment
 
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTA
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTASWOT Analysis of TOYOTA and 4 major management functions of TOYOTA
SWOT Analysis of TOYOTA and 4 major management functions of TOYOTA
 
The financial statement analysis and cost reduction program
The financial statement analysis and cost reduction programThe financial statement analysis and cost reduction program
The financial statement analysis and cost reduction program
 
Operation management toyota
Operation management toyotaOperation management toyota
Operation management toyota
 
6.company profile
6.company profile6.company profile
6.company profile
 
Print report summer trainee.
Print report summer trainee.Print report summer trainee.
Print report summer trainee.
 
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1
PROJECT REPORT ON Introduction of SIGNA Cabins in Prima Trim Line 1
 
A project report on Competitor analysis of_tata_motors
A project report on Competitor analysis of_tata_motorsA project report on Competitor analysis of_tata_motors
A project report on Competitor analysis of_tata_motors
 
03 tata winger in_malaysia notes
03 tata winger in_malaysia notes03 tata winger in_malaysia notes
03 tata winger in_malaysia notes
 
Saic Bs
Saic BsSaic Bs
Saic Bs
 
Asucar
AsucarAsucar
Asucar
 
Toyota case
Toyota caseToyota case
Toyota case
 
Value chain & competitive advantage of toyota
Value chain & competitive advantage of toyotaValue chain & competitive advantage of toyota
Value chain & competitive advantage of toyota
 

More from firosfebinf

ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...
ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...
ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...firosfebinf
 
Investment environment in india
Investment environment in indiaInvestment environment in india
Investment environment in indiafirosfebinf
 
The Organisations Buyer's Decision Process
The Organisations Buyer's Decision ProcessThe Organisations Buyer's Decision Process
The Organisations Buyer's Decision Processfirosfebinf
 
The farmers development in credit structure vis à-vis indian
The farmers development in credit structure vis à-vis indianThe farmers development in credit structure vis à-vis indian
The farmers development in credit structure vis à-vis indianfirosfebinf
 
Reasons behind selection of location for company
Reasons behind selection of location for companyReasons behind selection of location for company
Reasons behind selection of location for companyfirosfebinf
 
future of rural market in india
future of rural market in indiafuture of rural market in india
future of rural market in indiafirosfebinf
 
BAJRANG PLANT RESOURCES AND RESEARCH
BAJRANG PLANT RESOURCES AND RESEARCH                          BAJRANG PLANT RESOURCES AND RESEARCH
BAJRANG PLANT RESOURCES AND RESEARCH firosfebinf
 

More from firosfebinf (10)

ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...
ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...
ROLE OF PROMOTIONAL STRATEGIES AND FINANCIAL AFFORDABILITY OF CUSTOMERS ON DI...
 
Investment environment in india
Investment environment in indiaInvestment environment in india
Investment environment in india
 
The Organisations Buyer's Decision Process
The Organisations Buyer's Decision ProcessThe Organisations Buyer's Decision Process
The Organisations Buyer's Decision Process
 
The farmers development in credit structure vis à-vis indian
The farmers development in credit structure vis à-vis indianThe farmers development in credit structure vis à-vis indian
The farmers development in credit structure vis à-vis indian
 
Reasons behind selection of location for company
Reasons behind selection of location for companyReasons behind selection of location for company
Reasons behind selection of location for company
 
street food
street foodstreet food
street food
 
future of rural market in india
future of rural market in indiafuture of rural market in india
future of rural market in india
 
instant food
instant foodinstant food
instant food
 
ITC Ltd HISTORY
ITC Ltd HISTORYITC Ltd HISTORY
ITC Ltd HISTORY
 
BAJRANG PLANT RESOURCES AND RESEARCH
BAJRANG PLANT RESOURCES AND RESEARCH                          BAJRANG PLANT RESOURCES AND RESEARCH
BAJRANG PLANT RESOURCES AND RESEARCH
 

Recently uploaded

6 ways Samsung’s Interactive Display powered by Android changes the classroom
6 ways Samsung’s Interactive Display powered by Android changes the classroom6 ways Samsung’s Interactive Display powered by Android changes the classroom
6 ways Samsung’s Interactive Display powered by Android changes the classroomSamsung Business USA
 
Scientific Writing :Research Discourse
Scientific  Writing :Research  DiscourseScientific  Writing :Research  Discourse
Scientific Writing :Research DiscourseAnita GoswamiGiri
 
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...Osopher
 
Q-Factor General Quiz-7th April 2024, Quiz Club NITW
Q-Factor General Quiz-7th April 2024, Quiz Club NITWQ-Factor General Quiz-7th April 2024, Quiz Club NITW
Q-Factor General Quiz-7th April 2024, Quiz Club NITWQuiz Club NITW
 
ClimART Action | eTwinning Project
ClimART Action    |    eTwinning ProjectClimART Action    |    eTwinning Project
ClimART Action | eTwinning Projectjordimapav
 
Objectives n learning outcoms - MD 20240404.pptx
Objectives n learning outcoms - MD 20240404.pptxObjectives n learning outcoms - MD 20240404.pptx
Objectives n learning outcoms - MD 20240404.pptxMadhavi Dharankar
 
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...Nguyen Thanh Tu Collection
 
Tree View Decoration Attribute in the Odoo 17
Tree View Decoration Attribute in the Odoo 17Tree View Decoration Attribute in the Odoo 17
Tree View Decoration Attribute in the Odoo 17Celine George
 
Congestive Cardiac Failure..presentation
Congestive Cardiac Failure..presentationCongestive Cardiac Failure..presentation
Congestive Cardiac Failure..presentationdeepaannamalai16
 
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...Team Lead Succeed – Helping you and your team achieve high-performance teamwo...
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...Association for Project Management
 
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...Nguyen Thanh Tu Collection
 
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptx
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptxMan or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptx
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptxDhatriParmar
 
ICS 2208 Lecture Slide Notes for Topic 6
ICS 2208 Lecture Slide Notes for Topic 6ICS 2208 Lecture Slide Notes for Topic 6
ICS 2208 Lecture Slide Notes for Topic 6Vanessa Camilleri
 
4.9.24 School Desegregation in Boston.pptx
4.9.24 School Desegregation in Boston.pptx4.9.24 School Desegregation in Boston.pptx
4.9.24 School Desegregation in Boston.pptxmary850239
 
The role of Geography in climate education: science and active citizenship
The role of Geography in climate education: science and active citizenshipThe role of Geography in climate education: science and active citizenship
The role of Geography in climate education: science and active citizenshipKarl Donert
 

Recently uploaded (20)

Introduction to Research ,Need for research, Need for design of Experiments, ...
Introduction to Research ,Need for research, Need for design of Experiments, ...Introduction to Research ,Need for research, Need for design of Experiments, ...
Introduction to Research ,Need for research, Need for design of Experiments, ...
 
6 ways Samsung’s Interactive Display powered by Android changes the classroom
6 ways Samsung’s Interactive Display powered by Android changes the classroom6 ways Samsung’s Interactive Display powered by Android changes the classroom
6 ways Samsung’s Interactive Display powered by Android changes the classroom
 
Spearman's correlation,Formula,Advantages,
Spearman's correlation,Formula,Advantages,Spearman's correlation,Formula,Advantages,
Spearman's correlation,Formula,Advantages,
 
Scientific Writing :Research Discourse
Scientific  Writing :Research  DiscourseScientific  Writing :Research  Discourse
Scientific Writing :Research Discourse
 
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...
Healthy Minds, Flourishing Lives: A Philosophical Approach to Mental Health a...
 
Q-Factor General Quiz-7th April 2024, Quiz Club NITW
Q-Factor General Quiz-7th April 2024, Quiz Club NITWQ-Factor General Quiz-7th April 2024, Quiz Club NITW
Q-Factor General Quiz-7th April 2024, Quiz Club NITW
 
ClimART Action | eTwinning Project
ClimART Action    |    eTwinning ProjectClimART Action    |    eTwinning Project
ClimART Action | eTwinning Project
 
Objectives n learning outcoms - MD 20240404.pptx
Objectives n learning outcoms - MD 20240404.pptxObjectives n learning outcoms - MD 20240404.pptx
Objectives n learning outcoms - MD 20240404.pptx
 
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...
CHUYÊN ĐỀ ÔN THEO CÂU CHO HỌC SINH LỚP 12 ĐỂ ĐẠT ĐIỂM 5+ THI TỐT NGHIỆP THPT ...
 
Tree View Decoration Attribute in the Odoo 17
Tree View Decoration Attribute in the Odoo 17Tree View Decoration Attribute in the Odoo 17
Tree View Decoration Attribute in the Odoo 17
 
Congestive Cardiac Failure..presentation
Congestive Cardiac Failure..presentationCongestive Cardiac Failure..presentation
Congestive Cardiac Failure..presentation
 
CARNAVAL COM MAGIA E EUFORIA _
CARNAVAL COM MAGIA E EUFORIA            _CARNAVAL COM MAGIA E EUFORIA            _
CARNAVAL COM MAGIA E EUFORIA _
 
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...Team Lead Succeed – Helping you and your team achieve high-performance teamwo...
Team Lead Succeed – Helping you and your team achieve high-performance teamwo...
 
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...
BÀI TẬP BỔ TRỢ TIẾNG ANH 11 THEO ĐƠN VỊ BÀI HỌC - CẢ NĂM - CÓ FILE NGHE (GLOB...
 
Paradigm shift in nursing research by RS MEHTA
Paradigm shift in nursing research by RS MEHTAParadigm shift in nursing research by RS MEHTA
Paradigm shift in nursing research by RS MEHTA
 
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptx
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptxMan or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptx
Man or Manufactured_ Redefining Humanity Through Biopunk Narratives.pptx
 
ICS 2208 Lecture Slide Notes for Topic 6
ICS 2208 Lecture Slide Notes for Topic 6ICS 2208 Lecture Slide Notes for Topic 6
ICS 2208 Lecture Slide Notes for Topic 6
 
Chi-Square Test Non Parametric Test Categorical Variable
Chi-Square Test Non Parametric Test Categorical VariableChi-Square Test Non Parametric Test Categorical Variable
Chi-Square Test Non Parametric Test Categorical Variable
 
4.9.24 School Desegregation in Boston.pptx
4.9.24 School Desegregation in Boston.pptx4.9.24 School Desegregation in Boston.pptx
4.9.24 School Desegregation in Boston.pptx
 
The role of Geography in climate education: science and active citizenship
The role of Geography in climate education: science and active citizenshipThe role of Geography in climate education: science and active citizenship
The role of Geography in climate education: science and active citizenship
 

Toyota in china case study

  • 1. WINTERTemplate TOYOTA IN CHINA 01 BONAM HAVILAH & FIROS FEBIN PROJECT & OPERATION MANAGEMENT 3RD SEMESTER DBIBMS
  • 2. 02  Toyota Motor Corp. entered into Chinese automation 50:50 joint venture with First Automotive Work Corp.(FAW).  Toyota was the late entrant to Chinese market where Volkswagen & GM holding first two positions.  Toyota hired young employees instead of experienced from FAW. These employees lacked the basic fundamentals, even they had never driven a car in their life. They started training school on the job and also had given Vios Subcompact demonstration on the floor to let workers feel of the machines they were building.  They have used less automation because they want their employees to learn from their mistakes.  By 2003, Vios had become popular in contrast to Volkswagen & GMC with the success of Tianjin facilities. It has earned plenty of goodwill from Beijing and has established Tianjin FAW Toyota Motor Co. SUMMARY
  • 3. 03SAMMARY (Conti..)  In 2004, Guangzhou Toyota Motor Co.,Ltd (GTMC) co-established by Guangzhou Automobile Group Co.Ltd(Guangzhou Automobile) of China and Toyota Motor Corporation (TMC) started construction of a new plant in Guangzhou.  Toyota, a relative latecomer to china, has a value 3.5 per cent of the market, with 179,000 vehicles sold last year. General motors captured 11 per cent of the market and Volkswagen holding second largest foreign car maker in China.  Toyota projected 10 per cent of the market by 2010 and planed to increase dealers throughout the country.
  • 4. 04QUESTION & ANSWER  Discuss the major advantages and disadvantages of Tianjin as a location for Toyota’s maiden venture in China. Advantages:  Availability of manpower (Labors).  Large number of customers(Population).  Industrial area.  Transportation(Water ways ). Disadvantages:  Tiny plot of land.  Unskilled labors.  Late market entry.  Low capacity (100000 car annually)  High training cost.
  • 5. 05QUESTION & ANSWER  ‘The real reason of low automation of the Tianjin plant was that Toyota was awaiting a response from the Chinese government for a bigger facility’. Comment. No. The Tianjin plant didn’t use much automation despite it being Toyota’s newest plant in china, because they want their workers to work with hands and to learn from their mistakes… if they had introduced much automation their quality would have affected. They prefer manual assembly as the labor in china is cheap.
  • 6. 06QUESTION & ANSWER  Could Toyota avoid delays in full-swing production at Tianjin due to unskilled workforce there, had the company hired most of the FAW veterans ? No. Toyota can’t avoid delays in production because the labors are unskilled and they are assembling manually. Another reason is that they are quality oriented company.
  • 7. 07QUESTION & ANSWER  Toyota‘s new JV with Guangzhou Automobile is an indication of its growing distance with the other JV partner FAW. What is your take on this statement ? Yes. Toyota is success in Tianjin plant and they want to grow the entire country. So that they expand their signature in different parts of country and strategically alliance with Chinese automobile companies. They also seek technological growth with quality for their leadership in Chinese market.
  • 8. 08