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<ul><li>powerful copy </li></ul>
 
<ul><li>7  deadly sins </li></ul>
<ul><li>1.  3…2…1…  </li></ul>
2.  We… we… we…
<ul><li>3.  So what? </li></ul>
<ul><li>4.  What do you want me to do? </li></ul>
<ul><li>5.  confusing </li></ul>
<ul><li>6.  apathy </li></ul>
<ul><li>7.  trust </li></ul>
<ul><li>mirror  </li></ul><ul><li>the sales process </li></ul>
<ul><li>target </li></ul>
<ul><li>overcome  </li></ul><ul><li>objections </li></ul>
<ul><li>ask for the order </li></ul>
<ul><li>aidca </li></ul>
a ttention i nterest d esire c onviction a ction
<ul><li>grab  </li></ul><ul><li>attention </li></ul>
 
 
<ul><li>generate  </li></ul><ul><li>interest </li></ul>
 
<ul><li>create  desire </li></ul>
 
<ul><li>build  </li></ul><ul><li>conviction </li></ul>
<ul><li>guarantee </li></ul>
<ul><li>testimonial </li></ul>
 
<ul><li>call to  action </li></ul>
<ul><li>big, bold, clear </li></ul>
<ul><li>powerful  </li></ul><ul><li>copy… </li></ul>
<ul><li>mirrors the sales  </li></ul><ul><li>process </li></ul>
<ul><li>focused </li></ul>
<ul><li>Starts by  </li></ul><ul><li>thinking about  </li></ul><ul><li>the action </li></ul>
If you found this useful… <ul><li>Copywriting Essentials   </li></ul><ul><li>23rd April </li></ul><ul><li>www.marvellouswo...
<ul><li>Fiona Humberstone runs printing.com in </li></ul><ul><li>Guildford which helps businesses with  </li></ul><ul><li>...
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Copywriting Essentials Free Taster Preview!

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A taster version of our incredibly popular copywriting essentials seminar. Discover the 7 reasons most companies fail to create copy that works: and what you need to do to make yours bring you in business.

EXTRA BONUSES! AIDCA: what it is and how it works...

Published in: Business
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Copywriting Essentials Free Taster Preview!

  1. 2. <ul><li>powerful copy </li></ul>
  2. 4. <ul><li>7 deadly sins </li></ul>
  3. 5. <ul><li>1. 3…2…1… </li></ul>
  4. 6. 2. We… we… we…
  5. 7. <ul><li>3. So what? </li></ul>
  6. 8. <ul><li>4. What do you want me to do? </li></ul>
  7. 9. <ul><li>5. confusing </li></ul>
  8. 10. <ul><li>6. apathy </li></ul>
  9. 11. <ul><li>7. trust </li></ul>
  10. 12. <ul><li>mirror </li></ul><ul><li>the sales process </li></ul>
  11. 13. <ul><li>target </li></ul>
  12. 14. <ul><li>overcome </li></ul><ul><li>objections </li></ul>
  13. 15. <ul><li>ask for the order </li></ul>
  14. 16. <ul><li>aidca </li></ul>
  15. 17. a ttention i nterest d esire c onviction a ction
  16. 18. <ul><li>grab </li></ul><ul><li>attention </li></ul>
  17. 21. <ul><li>generate </li></ul><ul><li>interest </li></ul>
  18. 23. <ul><li>create desire </li></ul>
  19. 25. <ul><li>build </li></ul><ul><li>conviction </li></ul>
  20. 26. <ul><li>guarantee </li></ul>
  21. 27. <ul><li>testimonial </li></ul>
  22. 29. <ul><li>call to action </li></ul>
  23. 30. <ul><li>big, bold, clear </li></ul>
  24. 31. <ul><li>powerful </li></ul><ul><li>copy… </li></ul>
  25. 32. <ul><li>mirrors the sales </li></ul><ul><li>process </li></ul>
  26. 33. <ul><li>focused </li></ul>
  27. 34. <ul><li>Starts by </li></ul><ul><li>thinking about </li></ul><ul><li>the action </li></ul>
  28. 35. If you found this useful… <ul><li>Copywriting Essentials </li></ul><ul><li>23rd April </li></ul><ul><li>www.marvellousworkshops.co.uk </li></ul>
  29. 36. <ul><li>Fiona Humberstone runs printing.com in </li></ul><ul><li>Guildford which helps businesses with </li></ul><ul><li>their brand and marketing </li></ul><ul><li>communications. </li></ul><ul><li>Fiona is the author of the forthcoming </li></ul><ul><li>book: Exhibit Profitably and runs regular </li></ul><ul><li>workshops and events around the </li></ul><ul><li>South East. If you’d like to book Fiona </li></ul><ul><li>for a one to one consultation or to speak </li></ul><ul><li>at your company or group please email </li></ul><ul><li>[email_address] </li></ul><ul><li>www.guildfordprinting.com </li></ul>

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