26 september 2012
•   We only do Findability!•   Founded in 2005•   Offices in Europe and Sydney.     Presence in the US•   150 years of sea...
ENTERPRISE SEARCH   Simple, Complex and Powerful
WHY SEARCH?
Information can only be an asset when itenables a task to be completed.The value is in the outcome of the task, not inthe ...
The cost for wasted time on the part ofprofessional searching, but not findingrelevant information, amounts to $5.3 millio...
ENTERPRISE SEARCH AND FINDABILITY SURVEY 2012
How critical is finding the right information to business goals         and success?
75%Imperative/Significant
Is it easy to find the right  information within your    organisation today?
77%Moderately/Very Hard
level of satisfaction
19.6%Mostly/Very Satisfied
What are the obstacles tofinding the right information?
Globally63.4% Poor search functionality52.1% Dont know where to look51.4% Inconsistency in how we tag        content50.0% ...
WHERE DO WE START?
The Google Curse We have made a user survey and the users want something like Google
The IT Curse We have found this great product that will automatically create a great search experience
DEBUNKING THE GOOGLE MYTH
PageRank
Google spends billions of dollars yearly
DEBUNKING THE IT MYTH
Search engines will not fix your content, understand    your user needs or  automatically cope with          change
WHAT DOES GOOD SEARCH LOOK           LIKE?
PUTTING SEARCH INTO CONTEXT
Extract the information     Crawler        Connector    Connector     Intranet       SharePoint     TRIM      Crawler     ...
Transform the information                                             Apply rule                           Autocategorize ...
Enterprise Search Engine                        Autocategorize   Apply rule based   Remove junk   Normalize         Extrac...
Enterprise Search Engine – in context
WHERE DO WE START?
Identify one pain
Define project to adress pain     •   Choose a modern search engine     •   Choose 1-3 sources     •   Analyse content    ...
• Business        Roadmap                      • User needsReview                • Information                        sour...
SEARCH CASE
Findability Solutions: Ericsson              Business Challenge• 80 000 employees who need various information• Informatio...
Findability Solutions: Ericsson                 Findwise SolutionEnterprise Findability Solution in 2 parts:   1.      Ent...
Findability Solutions: EricssonFindwise Solution
Findability Solutions: Ericsson                Results and effectsKey performance indicators:•   Speed               •    ...
USERS LIKE
Query completion
Facets
Spelling suggestion
Lemmatization / Stemming
Custom result presentations
People search
Recap    •   You have to work with it    •   Balance information quality and automatization    •   Start small - iterate  ...
QUESTIONS?
Mattias Brunnertmattias.brunnert@findwise.com
Enterprise Search, Simple, Complex and Powerful
Enterprise Search, Simple, Complex and Powerful
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Enterprise Search, Simple, Complex and Powerful

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Presented by Mattias Brunnert, Regional Manager Findwise, at NSW KM Forum and IIM September event in Sydney, Australia.

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Enterprise Search, Simple, Complex and Powerful

  1. 1. 26 september 2012
  2. 2. • We only do Findability!• Founded in 2005• Offices in Europe and Sydney. Presence in the US• 150 years of search experience 80 employees (April 2012)• Hundreds of projects• http://www.findwise.com
  3. 3. ENTERPRISE SEARCH Simple, Complex and Powerful
  4. 4. WHY SEARCH?
  5. 5. Information can only be an asset when itenables a task to be completed.The value is in the outcome of the task, not inthe information itselfMartin White
  6. 6. The cost for wasted time on the part ofprofessional searching, but not findingrelevant information, amounts to $5.3 millionannually for an enterprise with 1000knowledge workers.The hidden Cost of Information Work, IDCApril 2006
  7. 7. ENTERPRISE SEARCH AND FINDABILITY SURVEY 2012
  8. 8. How critical is finding the right information to business goals and success?
  9. 9. 75%Imperative/Significant
  10. 10. Is it easy to find the right information within your organisation today?
  11. 11. 77%Moderately/Very Hard
  12. 12. level of satisfaction
  13. 13. 19.6%Mostly/Very Satisfied
  14. 14. What are the obstacles tofinding the right information?
  15. 15. Globally63.4% Poor search functionality52.1% Dont know where to look51.4% Inconsistency in how we tag content50.0% Lack of adequate tags33.1% Don’t know what to look for
  16. 16. WHERE DO WE START?
  17. 17. The Google Curse We have made a user survey and the users want something like Google
  18. 18. The IT Curse We have found this great product that will automatically create a great search experience
  19. 19. DEBUNKING THE GOOGLE MYTH
  20. 20. PageRank
  21. 21. Google spends billions of dollars yearly
  22. 22. DEBUNKING THE IT MYTH
  23. 23. Search engines will not fix your content, understand your user needs or automatically cope with change
  24. 24. WHAT DOES GOOD SEARCH LOOK LIKE?
  25. 25. PUTTING SEARCH INTO CONTEXT
  26. 26. Extract the information Crawler Connector Connector Intranet SharePoint TRIM Crawler Connector Connector Website Database User directory
  27. 27. Transform the information Apply rule Autocategorize Remove junk Normalize Extract text based data items structure classification
  28. 28. Enterprise Search Engine Autocategorize Apply rule based Remove junk Normalize Extract text data classification items structure Index
  29. 29. Enterprise Search Engine – in context
  30. 30. WHERE DO WE START?
  31. 31. Identify one pain
  32. 32. Define project to adress pain • Choose a modern search engine • Choose 1-3 sources • Analyse content • Index content • Make minor changes to standard search interface • Keep it simple • Avoid secure sources if possible • Engage users
  33. 33. • Business Roadmap • User needsReview • Information sources Implementation projectsPain killer project
  34. 34. SEARCH CASE
  35. 35. Findability Solutions: Ericsson Business Challenge• 80 000 employees who need various information• Information stored in hundreds of internal IT-systems How can employees reach AND make use of information from one single point of entry?
  36. 36. Findability Solutions: Ericsson Findwise SolutionEnterprise Findability Solution in 2 parts: 1. Enterprise Search Platform • Integrate and index sources (constantly added) • Web sites, collaboration tools, document management systems, internal knowledge base, people catalogue and more… 2. Enterprise Findability portal web application Provides an easy to use yet advanced and fast search tool!
  37. 37. Findability Solutions: EricssonFindwise Solution
  38. 38. Findability Solutions: Ericsson Results and effectsKey performance indicators:• Speed • Accuracy• Collaboration • User coverage• Discovery • Content coverageMeasurements of performance indicators show:• Based on search logs• Quicker access to information & knowledge - increased productivity• One platform – reduced costs
  39. 39. USERS LIKE
  40. 40. Query completion
  41. 41. Facets
  42. 42. Spelling suggestion
  43. 43. Lemmatization / Stemming
  44. 44. Custom result presentations
  45. 45. People search
  46. 46. Recap • You have to work with it • Balance information quality and automatization • Start small - iterate • Focus on usable features • Measure – use search analytics • Get help • Don’t do a project
  47. 47. QUESTIONS?
  48. 48. Mattias Brunnertmattias.brunnert@findwise.com

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