Communicating health messages    that people don’t expect to hear      Pamela H. Wescott, MPP          Director, Patient P...
Shared Decision MakingPrograms based on medical evidence helppeople make decisions that are right for themOne example, bac...
What people expect to hearThere is one right answerMore treatment is better than lessThe doctor knows best
What people don’t expect to hearThere can be more than one right answerMore treatment is not always betterThe patient know...
How best to engage peoplein Shared Decision Making?  Animation  Two patients, a provider who describe their experience
SDM AnimationAttempt to create a universal character anyone canidentify withProduced by Karen McKeen, of Keen productions ...
SDM Animation
Two patients, one providerLoretta, community activist in Los Angeles on beingdiagnosed with Diabetes Type IIDr. Nuna Kim, ...
Loretta
Dr. Nuna Kim
Phil
Q & A: what do you think?How does animation compare with peoplespeaking from experience?Which do you prefer and why?What w...
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"Communicating Health Messages that People Don't Expect to Hear"

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Pam Wescott, Director of Patient Perspectives was invited to speak at RISD's "Making it Better" symposium. This is her presentation on health messages and shared decision making.
(Please Note: the videos are too large to play).

Published in: Health & Medicine, Education
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"Communicating Health Messages that People Don't Expect to Hear"

  1. 1. Communicating health messages that people don’t expect to hear Pamela H. Wescott, MPP Director, Patient Perspectives
  2. 2. Shared Decision MakingPrograms based on medical evidence helppeople make decisions that are right for themOne example, back pain: whether to havesurgery for a herniated disc?
  3. 3. What people expect to hearThere is one right answerMore treatment is better than lessThe doctor knows best
  4. 4. What people don’t expect to hearThere can be more than one right answerMore treatment is not always betterThe patient knows best about who they are andwhat’s important to them
  5. 5. How best to engage peoplein Shared Decision Making? Animation Two patients, a provider who describe their experience
  6. 6. SDM AnimationAttempt to create a universal character anyone canidentify withProduced by Karen McKeen, of Keen productions forthe Foundation for Informed Medical DecisionMaking
  7. 7. SDM Animation
  8. 8. Two patients, one providerLoretta, community activist in Los Angeles on beingdiagnosed with Diabetes Type IIDr. Nuna Kim, medical director and pediatrician at theCharles Wang Community Health Center, NYCPhil, former electrician, Raleigh, North Carolina, onhaving a second back surgery
  9. 9. Loretta
  10. 10. Dr. Nuna Kim
  11. 11. Phil
  12. 12. Q & A: what do you think?How does animation compare with peoplespeaking from experience?Which do you prefer and why?What would you create to communicate thisconcept?

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