In thego

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In thego

  1. 1. In The Go by Felipe Baytelman (Working version)Monday, May 14, 12
  2. 2. Inspiration • Collin is a 27 y.o. 1st year GSB Student • Calendar junkie: everything is in there • Always meeting people for first time • Frequently: Background checks • No time = Underprepared = StressorMonday, May 14, 12
  3. 3. 0: Collin is a 1: He is more confident 2: Important meetings tomorrow. calendar junkie with background info No time to do background check 3: Before going to bed he receives a 5 mins summary 4. OR while commuting 5. He gets to the meeting about tomorrow’s meetings he checks all details prepared and confident! in one single app.Monday, May 14, 12
  4. 4. 2: Important meetings tomorrow. No time to do background check 3: Before going to bed he receives a 5 mins summary from: InTheGo 9:00am Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum Lorem Ipsum is simply dummy text of the has been the industrys standard dummy text printing and ty ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a pesetting industry. Lorem Ipsum has been the type specimen book. It has survived not only industrys standard dummy text ever since the five centuries, but also the leap into electronic 1500s, when an unknow typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of n printer took a galley of type and scrambled it Letraset sheets containing Lorem Ipsum to make a type specimen book. It has survived passages, and more recently with desktop not only five centuries, but also the leap into publishing software like Aldus PageMaker electronic typesetting, including versions of Lorem Ipsum. 11:00am Lorem Ipsum is simply dummy text of the Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum printing and ty has been the industrys standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a pesetting industry. Lorem Ipsum has been the type specimen book. It has survived not only industrys standard dummy text ever since the five centuries, but also the leap into electronic 1500s, when an unknow typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of n printer took a galley of type and scrambled it Letraset sheets containing Lorem Ipsum to make a type specimen book. It has survived passages, and more recently with desktop not only five centuries, but also the leap into publishing software like Aldus PageMaker electronic typesetting, including versions of Lorem Ipsum. Th eGo In 4. While commuting he checks all details y tex t of t he in one place. du mm n ply bee r is s im h a s e ve um um text Ips 5. He gets to the meeting Ips ty m ummy w em and ore o a n dn Lornting . L d d kn stryandar an un e t y p cime pri du t n n g inrys s , whe o f sp e etti st 0s l e y pe e pes indue 150 g a l a ty five c the ce th a e o k mak ot on ly si n to o prepared and confident! n t e r it t vived prin d ur n amblehas s scr ok. It boMonday, May 14, 12
  5. 5. Features • Connects with your calendar • EOB: Summary tomorrow’s meetings by email. • On the go: Summary of NEXT meeting. • Summary length depends on time • Combines multiple sources: Linkedin, CrunchBase, News, Twitter, FBMonday, May 14, 12
  6. 6. Justification • EOB email: calmer sleep, better performance • In the go App: builds trust, better performance • (TODO: Theoretical background)Monday, May 14, 12
  7. 7. Users response • Want to try it now • Email is better for mostMonday, May 14, 12
  8. 8. Challenges and Future • People don’t write calendar events in a dependable fashion: hard to parse • How to calculate events relevance • Calculate travel times, prepare summaries depending on timeMonday, May 14, 12

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