+Andersen Feldman LLC Mergers & Debt & Equity Acquisitions Placements Chicago Detroit Strategic Financial London Advisory Advisory Phoenix Middle Market & Emerging Growth Corporate Financial & Strategic Advisory Advisors to Private Equity, Boards, Senior Management & Entrepreneurs Andersen Feldman LLC, Copyright 2012 All rights reserved
+ Introduction Andersen Feldman LLC was founded in 2009 as a boutique merchant and investment banking firm. The firm utilizes internal and external expertise that includes industry leaders, highly skilled professionals, entrepreneurs and bright, aggressive and talented young people. Collective experience ranges from tech start ups to Fortune 100 companies with a presence in Phoenix, Detroit and London. The common element of this group is their high level of skill, commitment and motivation. Their diversity brings strength, dimension and capacity to our endeavors to the great benefit of our clients. When combined with access to our European and Asian resources we offer clients a global perspective with the attention and commitment of a boutique firm. At a time of great change and uncertainty, solutions to current challenges requires creative thinking by highly skilled and experienced participants. Andersen Feldman is uniquely positioned and qualified to create, execute and close solutions to the business and financial challenges that are confronting companies globally.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Strategic & Financial Advisory Revenue/Performance Optimization New Market Introductions New Product Introductions New Technology Introductions Global Market Opportunities- Identified, Defined, Executed Sales Team Building & Training Creating Extended Enterprise Relationships Organizational Development Sales Management & RestructuringAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Market Approach Lower Middle Market Small privately held companies PE firms with portfolio companies in expired funds Revenue/Performance Optimization Middle Market Corporate strategic acquisitions, spinoffs, restructurings PE firms with portfolio companies in expired funds Private equity acquisitions, spinoffs Hedge fund divestitures Revenue/Performance Optimization Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Market Approach Early Stage Companies Strategic & financial advisory services Revenue/Performance Optimization Renewable energy, printed electronics, consumer electronics, automotive and automotive technology. Capital raising Eco system partner development Business plan refinement Management team development Strategic Alliances Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ International Relationships Europe Canada Middle East Asia South America We leverage global relationships to maximize client opportunities and advantages.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Global Relationships Capital Pool Company Transactions (TSX V) Eco System Partner Development Sales, Mergers & Acquisitions Revenue/Performance Optimization Facilitate Entry Into US MarketAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Clients & Markets Served Stage of Development Sectors Start-ups Technology Early Stage Healthcare Growth Energy/Clean Tech Mature Retail Private Companies Manufacturing Automotive supply Public Companies Aerospace/Defense Senior Management & Boards Consumer products Consumer Electronics Entrepreneurs Distribution Emerging Markets Heavy TruckAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Our Strengths Results- our past client relationships have generated sales in excess of $2 Billion as a direct result of our hands on, proactive project engagement, strategies & execution. For 30 years we have been creating and executing strategies to grow companies, introduce new products, introduce new technologies, introduce off shore clients to the US market efficiently and effectively, and launch start-up companies. Our time proven & success proven process and methodology have been the foundation for our continued success.Andersen Feldman LLC, Copyright 2012
+ Team Michael J. Feldman is a business leader with 30+ years experience in advising entrepreneurs, senior management and boards. He has founded three technology companies and three boutique investment banks. Since his graduation from the University of Michigan, he has been analyzing problems, and proposing and solving problems – operational, financial and technological. His past assignments have ranged from start-ups to mature Fortune 100 companies. He has successfully closed more sixty transactions- M&A, debt and equity placements. Some of his industry experience includes technology, printed electronics, consumer electronics & products, retail, automotive, aerospace, defense, energy and clean tech. Ronald Gardhouse has more than 30 years of senior level experience in the automotive industry, having served in a succession of leadership positions at OEM and Tier 1 automotive corporations. Ron’s past assignments included Chief Executive Officer and President of Microheat, Inc. Prior to joining Microheat, Mr. Gardhouse was Executive Vice President and Chief Financial Officer of Advanced Accessory Systems, a designer and manufacturer of automotive accessories for original equipment manufacturers and the aftermarket. He served as an Executive Vice President at Exide Technologies, a global manufacturer of automotive and industrial batteries. At DaimlerChrysler Ron was a Vice President, and prior to the merger, in a succession of senior level positions for more than 25 years including: President, Asia Pacific Operations; Assistant Corporate Treasurer; Deputy Managing Director, Chrysler, Mexico; and Assistant Corporate Controller. He began his career as a certified public accountant with Deloitte & Touche. He received a M.B.A. from Michigan State University and a B.A. in Business Administration from Eastern Michigan University. Mr. Gardhouse is a member of the board of directors of Next Energy.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Team Thomas DeJong has 30+ years experience as a highly skilled and accomplished manufacturing executive. Thomas DeJong has a strong record of increasing revenues, improving earnings and returning shareholder value in high-tech equipment and product manufacturing. He has consistently delivered cost reductions, quality improvements and increasing customer satisfaction through Lean and Six Sigma techniques. Tom is experienced in leading sales, marketing, operations and manufacturing in startup and turnaround modes, resulting in dramatic increases in revenues and profits. Experienced in P&L budgets to $400M and matrix staffs to 3500+. With a well-honed management skill set Tom has contributed by establishing vision and strategic direction, optimizing operations through Lean, Six Sigma and Kaizen techniques, building and motivating high-performing cross-functional teams and developing enterprise-wide synergy to fuel consistent growth and profits.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Team Mark W. Williams is a business executive with a broad-based background of diversified responsibility and accomplishment in the automotive supply industry. Well established knowledge in business operations, mergers and acquisitions, lean manufacturing, capital optimization, financial analysis, international business, branded products, sales strategy, contracts and negotiation. Currently engaged in leading initiatives regarding electronics, hybrid, and sustainable solutions for OEM’s and aftermarket customers. International business acumen includes Europe, India, China, Japan, and Mexico.. Timothy Ross has spent his thirty-five plus year career in marketing, sales, sales management, and new business development. He has accomplished experiences in all areas of business from retail to industrial to technology development. He has worked in several high-paced industries including; imaging, electronics, data management, and auto industries. He has worked globally in North & South America, Europe, Asia, and Australian markets. Tim has an extensive background in Consumer Electronics & Technology, PC & data electronics, data connectivity & storage and digital imaging and he combines this with exceptional team leadership, communication, & customer service skills to bring new products and technologies to markets.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Revenue/Performance Optimization Optimize Sales Maximize EBITDA Maximize Enterprise Value Maximize Investor ReturnsAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Revenue/Performance Optimization Business Development- Strategy & Process Creating Extend Enterprise Relationships Branding Strategies- Company, Product, Technology New Product/Technology Development Studies & Analysis Managing New Product/Technology Implementation Market Studies & Competitive Analysis Sales & Marketing Strategies New Global Market Opportunities, Strategies & Planning Sales Management & Restructuring (The Conquest Process) Project Management Organizational DevelopmentAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Representative Clients Revenue/Performance Optimization Delphi Automotive Systems United Technologies Lear Corporation Swann Philips Pricol Good Design Kyyba KmartAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study OVERALL PROJECT RESULTS: $700MM NEW PRODUCT REVENUE GLOBAL TRANSPORTATION INDUSTRY ELECTRICAL COMPONENT & WIRE HARNESS MANUFACTURE INTRODUCE NEW DATA CONNECTIVITY PRODUCTS AND TECHNOLOGY TO GLOBAL OEM’S SITUATION/ISSUE ACTIONS TAKEN RESULTS · CREATE AN APPROACH TO INTRODUCE NEW DATA · WORKED WITH OEM’S AND INTERGRADED PRODUCT · GOT PRODUCTS APPROVED AT NORTH AMERICAN OEM’S CONNECTION PRODUCTS TO TRANSPORTATION INDUSTRY MANUFACTURES FOR A PRECISE ALIGNMENT OF FIRST FOLLOWED BY ASIA AND EUROPE. TECHNOLOGY · EVALUATED THE TRANSPORTATION OEM’S AND FOR FULL · BROUGHT ALL DEVELOPMENT ENGINEERS TOGETHER TO · WORKED WITH OEM’S TO INCREASE PRODUCT MARKET POTENTIAL CREATE A TECHNOLOGY TO PRODUCT 3 YEAR MAPPING PENETRATION TO MARKET FOR CONSUMER DEMAND · BUILD A NEW DIVISION TO THE EXISTING COMPANY AND · CREATED BUSINESS ALLIANCES WITH INTERGRADED · BY END OF YEAR 2 HAD BUILT GLOBAL BUSINESS A STRATEGIC PLAN TO GROW TO $500 MILLION IN FOUR PRODUCTS MANUFACTURES BOOKING INTO OVER $100 MILION BOOKED REVENUE YEARS · CREATE AND MANAGE THE GLOBAL SALES TEAM AND · ASSEMBLED NEW GLOBAL SALES TEAM AND CRM · CREATED HIGHLY COMPETITIVE GLOBAL PRICING STRUCTURE TO GROW THE BUSINESS TRACKING SYSTEM PROGRAM AND MAINTAINED ABOVE INDUSTRY GPM · CREATE THE SALE TOOLS AND TRAIN THE SALES TEAMS · DEVELOPED ALL MARKETING MATERIAL AND SALES · ACCURATELY TRACKED SALES INTO PROJECT LAUNCHES TRAINING AND PRODUCTIONS · TRACK AND REPORT BUSINESS DEVELOPMENT TO THE · ESTABLISHED GLOBAL SALES TARGETS BY OEM’S AND · WAS ABLE TO SECURE 100% OF THE TOP 5 OF 7 EXECUTIVE MANAGEMENT MODEL BREAKDOWN GLOBAL OEM’S BUSINESS · ACCOMPLISH GOALS WHILE WORKING AS OUTSIDE · PERSONALLY TRAVELED WITH ACCOUNT MANAGERS TO · OVERALL PROGRAM RESULTED IN OVER $700 MILLION INDUSTRY SPECIALIST WITH COMPLETE ACCESS TO UNDERSTAND EACH CUSTOMERS PAIN POINT IN NEW REVENUES BOOKED WITHIN THE PROJECT 4 YEAR COMPANY’S STAFF, INFORMATION & RESOURCES TERM · DEVISED GLOBAL LOGISTICS PROGRAM AND ON TIME DELIVERY SYSTEM WITH MINIMAL WAREHOUSING NEEDSAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study- Create Strategy To Facilitate Entry Into US MarketAndersen Feldman LLC, Copyright 2012
+ Representative Transaction Restructuring & Venture Capital Issues Financial & Legal Involuntary bankruptcy Founder being sued for fraud Failed to deposit employees 401K contributions Failed to pay payroll taxes Solution Mitigated all of above Capitalized Newco Acquired all assetsAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Representative Transaction Large Scale Corporate Project Kmart Corporation Solution Fixed price contract Issue Scope of project doubled Replace all in-store computer systems with “open systems Delivered on-time and in relational database” platform budget Seven computers/store each Utilized rapid development with multiple custom methodologies applications. Train client employees in Utilized Kmart proprietary open systems environment. operating systemAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Representative Transaction Strategic Analysis & Execution Movie Warehouse Solution Pursue both 3 year old video chain with multiple locations in Detroit metro First build critical mass area. Industry consolidation was Acquisition of a similar under way. business in different state Opened more locations Issue Within six months, a public Growth through company offered $40 million acquisition, or (12+ x what the company Sell was worth when we were engaged).Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Additional Supporting Data Case Studies Resumes Other DataAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Representative Transaction Balance Sheet Re-engineering Issue Over leveraged balance sheet Replace mezzanine facility Solution Converted debt to equity Replaced mezzanine debt with a commercial bank credit facility Resulted in saving $3 million in annual interest expense. Completed <90 daysAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study- Global Consumer Electronics Manufacturer GLOBAL CONSUMER ELECTRONICS MANUFACTURER EXPAND NORTH AMERICAN SALES INTO HIGH END MARKETS SITUATION/ISSUE ACTIONS TAKEN RESULTS · GLOBAL CE MANUFACTURE WANTS TO · INTRODUCED MANUFACTURE TO NUMBER · PRODUCT DESIGNED AND PRODUCED TO CREATE AND ENTER HIGH END PRODUCTS ONE SPECIALTY RETAILER IN TARGET HIT TARGETED LAUNCH DATE MARKET MARKET · CORRECT COMPANY IMAGE FROM MASS MERCHANT TO SPECIALITY RETAILING · NEED TO UNDERSTAND MARKET AND · FACILITATED REDESIGN AND FEATURES · UNIQUE DESIGN OF PRODUCT AND RESELLERS NEEDS AND REQUIREMENTS WITH ENGINEERING GROUP AND MARKET VALUE CREATED INSTANT RETAILER SUCCESS · RETOOL PRODUCTS AND TECHNOLOGY · CREATED SPECIFIC MARKETING PROGRAM · BECAME TOP SELLING PRODUCT IN FOR HIGH END MARKET FOR PRODUCT LAUNCH NUMBER OF UNITS SOLD IN RETAILERS CATALOG · UNDERSTAND COMPETITIVENESS OF NEW · TRAINED MARKETING TEAM AND · OPENED THE DOOR AND CREATED MARKET CUSTOMER SERVICE GROUPS DEMAND FOR FUTURE PRODUCTS AND TECHNOLOGIES BETWEEN COMPANIES · CREATE PRODUCT WITH LIFE CYCLE AND · DEVELOPED PRODUCTION PLANS AND · WAS ABLE TO SECURE COMPANIES TOP APPEAL TO MARKET TO COMPLEMENT LOGISTICS PLAN FOR PRODUCT SELLING PRODUCTS DURING PEAK MANUFACTURING CYCLES SEASON.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study-Introduce & Establish Foreign Supplier Business In US MarketAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study- Introduce Foreign CE Supplier To US Market GLOBAL MANUFACTURE OF SURVEILLANCE AND MONITORING EQUIPMENT EXPAND NORTH AMERICAN BUSINESS IN RETAIL & DISTRIBUTION SITUATION/ISSUE ACTIONS TAKEN RESULTS · GROWING PRODUCT LINE WITHOUT · CREATED EXPOSURE INTO HIGHLY · EXPANDED MARKET FROM ZERO ESTABLISHED BRANDING IN NA SPECIFIC DISTRIBUTOR ARENA PENETRATION TO 3RD LARGEST NA BUSINESS SEGMENT · PRODUCTS THAT ARE TECHNICALLY ON · TARGETED MID-SIZE CE REGIONAL · HAD SEVERAL KEY / UNIQUE ITEMS LEADING EDGED FOR HOME RETAIL CHAINS WITH HIGH END SALES PLACE IN HIGH END RETAIL CATALOG FOR INSTALLATION MARKET FLOORS AND STAFF BRANDING EXPOSURE · EXPANDING PRODUCTS INTO INDUSTRIAL · CREATED BRANDING IMAGE WITH HIGH · CREATED PROGRAM TO HAVE NATIONAL MARKETS END SPECIALTY RETAIL CATALOG SPECIALTY DISTRIBUTOR STOCK 80% OF PRODUCTS · BUSINESS DEVELOPMENT FOR NA RUN · HAD SPECIFIC PRODUCT TESTED AND · GAINED DEDICATED SPACE AND FROM REMOTE COUNTRY, NOT NA REVIEWED BY INDEPENDENT CONSUMER CONSTANT MARKETING PROGRAM IN EXPERIENCED REVIEW MAGAZINES REGIONAL RETAIL CE CHAIN FOR KEY ITEM S AND DISPLAY · EVALUATED COMPETITIVE PRODUCTS AND FOCUSED PRICE AND PERFORMANCE PROGRAM ON KEY ITEMS · SMALL SIZE COMPANY WITH LIMITED · CREATED A LOGIC TO THE PRODUCT LINE · SHOWED CONTINUOUS GROWTH FOR 24 MARKETING RESOURCES AND A VALUE PROPOSITION CONSECUTIVE MONTHS OF PROGRAM.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Case Study- Adopt Business Model To Facilitate Entry Into New Market Segment IT & ENGINEERING SERVICES PROVIDER INTEGRATOR OF INFOTAINMENT AND TELEMATICS SYSTEMS SITUATION/ISSUE ACTIONS TAKEN RESULTS · CHANGE ENGINEERING SERVICE · REVIEWED AND UNDERSTOOD · ESTBLISHED A SOLUTION BASED MODEL FROM CONTRACT PERSONELL CUSTOMER PAIN POINTS CUSTOMER MODEL TO BEING A SOLUTION PROVIDER · ACCOUNTABILITY TO SOLUTION · IMPLEMENTED PROGRAM · CONVINCED CUSTOMER TO SOURCE MANAGEMENT, TIMELINES AND SOLUTION BASED PROJECTS GATEWAY REVIEWS TO MANAGE THE SOLUTION · NEED FOR ECO SYSTEM SUPPLIERS · RESEARCHED AND ENGAGED · BROADENED EXPERTISE TO MANAGE TO SUPPORT SOLUTION BASED COMPANIES TO ESTABLISH AN ECO EXPANED SYSTEM SOLUTIONS PROJECTS SYSTEM · NEEDED NEW BRANDED IDENTITY TO · WROTE AND POSITIONED BRAND · ESTABLISHED MARKETING AND PROMOTE SOLUTION BASED MODEL VALUE PROPOSITION PROMOTIONAL VALUE PROPOSITION · IDENTIFY AND QUALIFY NEW · CREATED SALES STRATEGY AND · SET IN PLACE A CONQUEST STRATEGY CUSTOMERS SELLING PROPOSITION TO ESTABLISH TO SCALE $2.5 MILLION IN REVENUE 12 NEW CUSTOMERSAndersen Feldman LLC, Copyright 2012
+ Michael J. Feldman Founder, Managing Director Mr. Feldman has founded 3 technology firms and two boutique investment banks. He was founder or co-founder and CEO of the following: Andersen Feldman- 2009, Co-Founder Boutique investment banking firm specializing in strategic & financial advisory services including mergers, acquisitions, debt and equity placements. NthDegree Technologies Worldwide, Inc. 2005-2008, CEO, Co-Founder World changing technology in printed electronics and material science. Valuation went from $3 million to $60 million within 20 months. River Capital Markets- 1995-2005, Co-Founder Boutique investment banking firm specializing in mergers, acquisitions, debt and equity placements. Represented Bluestone Capital Partners, New York based boutique investment bank M.J. Feldman & Associates- 1986-1994, Founder Technology consulting Business process re-engineering Kmart project was winner of the Computerworld Smithsonian Institute award for best application of technology. Boutique investment banking firm specializing in mergers, acquisitions, debt and equity placements. Retail Management Services- 1978-1986, Founder, CEO Hardware and software solutions for retailers Automatic replenishment systems for consumer product manufacturers Communication systems between POS systems and local and remote computers University of Michigan- BBA, Marketing & EconomicsAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Mark W. Williams Managing Director Well established knowledge in business operations, mergers and acquisitions, lean manufacturing, capital optimization, financial analysis, international business, branded products, sales strategy, contracts and negotiation. Currently engaged in leading initiatives regarding electronics, hybrid, and sustainable solutions for OEM’s and aftermarket customers. International business acumen includes Europe, India, China, Japan, and Mexico. Ross – Williams Business Strategies, LLC, Founder & Principal, 2011 – Present Consultancy company who works with global clients to improve the front-end sales operations and increase revenues. We focus on new business development and project execution. THE CAMPBELL COMPANY, Managing Director and President, 1993-Present Automotive supplier providing a world class portfolio of component and module supply Secured and managed 2.8 billion in sales; responsible for business development and supply responsibility for OEM and Tier automotive sales Facilitated and negotiated supply and technical agreements which realized low cost emerging technology for customers Developed and led North American brand strategy initiatives for a European branded supplier to create brand awareness in the US and the value derived by associating and utilizing the brand by creating budget, geographic and market strategy and selected media use to populate the brand awareness. Managed and coached business development teams, program managers, program finances and lean manufacturing for suppliers to maximize strategy, culture, and business systems to meet customer needs, accommodate new customers and win business Established and implemented a corporate diversification initiative that resulted in an expanded supplier portfolio by product and global region Led initiatives to globalize companies by developing and establishing joint ventures, acquisitions and supply relationships with companies in Europe, Mexico, China and India University of Michigan, Business Administration, EconomicsAndersen Feldman LLC, Copyright 2012, All rights reserved.
+ Tim Ross Managing Director A creative, highly motivated, and results-oriented leader with 36 years of diversified experience in sales, marketing, business management, and new business development. A strategically focused executive director with expertise in managing globally diverse teams to accomplish specific business plans and growth goals. A decisive team leader who possesses a proven record of accomplishment in planning and directing all aspects of business operations including the ability to analyze critical financial data. Ross – Williams Business Strategies, LLC, Founder & Principal, 2011 - Present Consultancy company who works with global clients to improve the front-end sales operations and increase revenues. We focus on new business development and project execution. Delphi Automotive Systems LLC, Global Director of Sales & Marketing Delphi Data Connectivity Systems, 2007 – 2011 Global supplier of connectors, terminals and wiring systems to the automotive and commercial vehicle manufacturing industry. Responsible for global sales teams, marketing / training campaigns and accountability for annual sales and business development. Globally directed sales teams and customer management for data connectivity product. Directed business unit sales to over $175 million dollars in less than 30 months and on target to achieve $400 million sales goal in first 48 months. Negotiated global contracts with customers for pricing, products, and deliverables. Accelerated Sales Group, Founder, 2005 Present Accelerated Sales Group is a sales, marketing & consulting group covering global and regional markets with a focus on technology and related products.Andersen Feldman LLC, Copyright 2012, All rights reserved.
+ Additional Transactions If tombstones do not play automatically, they may be viewed at www.andersenfeldman.comAndersen Feldman LLC, Copyright 2012, All rights reserved.
+Andersen Feldman LLC Mergers & Debt & Equity 5555 N. Sheridan Rd., Suite 904 Chicago, IL 60640 Acquisitions Placements 480.269.9618 121 W. Long Lake Rd, Suite 300 Bloomfield Hills, MI 48304 248.251.0045 Michael@AndersenFeldman.com Strategic Financial www.andersenfeldman.com Advisory Advisory Emerging Growth & Middle Market Merchant & Investment Banking Advisors to Senior Management, Boards & EntrepreneursAndersen Feldman LLC, Copyright 2012, All rights reserved.