Why Your Non-Profit Needs Millennials

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Volunteers, Board Members, & Donors Alike - Learn How You Can Engage & Benefit From the Millennial Generation!

Did you know that 75% of Millennials gave money to charities in 2011? What about the fact that in 2013 52% of Millennaials said they would like to give donations monthly?

You will learn all about what drives the Millennial Generation to volunteer, donate, and work in the NPO industry. You'll find out how they prefer to give online, how they act in the moment, and how they utilize social media and mobile apps!
Non-profits need Millennials! Learn how to bring them on board so that they can fight for your cause and expand your donor base. They will help organizations level up their marketing and technology usage.

Join Felicia Bates as she takes an in depth look at the Millennial Generation and how they can make a positive impact on your organization. Her unique view stems from being a Millennial herself along with her experience as a web designer for non-profits.

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Why Your Non-Profit Needs Millennials

  1. 1. Why Your Non-Profit Needs Millennials Felicia Bates @felbates feliciaannbates@gmail.com Photoby:Tendenci
  2. 2. Demographics 18-34 92 million 9/11 information age social media movement
  3. 3. What The Media Says Lazy Selfish Coddled Misunderstood
  4. 4. What We Say We care about education, poverty, and environmental change Photoby:HansGerhardMeier
  5. 5. “We prefer building our own system, on our own terms, and we enthusiastically bring along others who share our vision and can help.” -Cause For Change
  6. 6. Donations 83% donated in 2012 70% donate online 47% donate via crowdfunding Photoby:SolarMapProject
  7. 7. Photoby:Kiboo
  8. 8. $300 billion 16% unemployed $42K at age 30 Photoby:DanielBorman
  9. 9. Volunteering Photoby:MovingMountainsTrust
  10. 10. Biggest difference Use skillset Micro-volunteering 57% volunteered 81% learn via friends and family Peer influence Photoby:VAStateParksStaff
  11. 11. Top 3 things you will need to engage with Millennials…
  12. 12. A Website
  13. 13. Social Media Facebook, Instagram, & Twitter 150 Followers Content is King
  14. 14. Email Newsletters
  15. 15. We are the future… Photoby:RobbieShade
  16. 16. “We are starting to tear down the formal structures of process in an effort to design, craft, and create an environment that will yield even greater impact in the community.” -Cause For Change
  17. 17. Photoby:SquireMorley
  18. 18. Photo by:Martica
  19. 19. Photoby:BetsyWeber

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