2009-09-11-WooThemes

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  • Adriaan Pienaar (a.k.a. Adii) taught himself how to work with WordPress. He’s been clever with marketing himself online and along with partners Magnus Jepson and Mark Forrester, has built a business out of helping others do the same. Their business - WooThemes - offers premium quality WordPress themes to both novice users and experienced designers.
  • 2009-09-11-WooThemes

    1. 1. WooThemes By Justin Abrahamse
    2. 2. Intro Cutting edge WordPress templates Packed full of features  Presented beautifully with clean layouts Slick colour palettes Neat typography Start-Up Adriaan Pienaar (a.k.a. Adii) with partners - Magnus Jepson and Mark Forrester WooThemes - offers premium quality WordPress themes to both novice users and experienced designers.
    3. 3. Overview <ul><ul><li>Adii Pienaar - Wordpress rockstar - http://adii.co.za/ </li></ul></ul><ul><ul><li>Magnus Jepson - http://www.jepson.no/ </li></ul></ul><ul><ul><li>Mark Forrester - http://www.markforrester.co.za </li></ul></ul><ul><ul><ul><li>Malan Joubert - http://foxinni.com </li></ul></ul></ul><ul><ul><ul><li>Cobus Bester - http://fresh01.co.za - Front-end designer & developer </li></ul></ul></ul><ul><li>  </li></ul><ul><li>Woothemes also has Collabarative designs, that help them design specific styled themes </li></ul><ul><li>Affiliated Woo Workers </li></ul><ul><li>WooThemes modifiers, some of which who you would have met in the support forums. These Affiliated Woo Workers take care of all the modification work for you at a fixed price. These guys & girls know our themes inside / out – so if you work with them, you’re sure to get a beautiful, unique-looking version of our themes with all sorts of bells and whistles. </li></ul>
    4. 4. Woothemes re-design - Woo2 Mangus, Mark and Cobus worked on the original mockups for the new design. Cobus did the final designs to the site, and cut the home page into modules. Header Navigation and logo Featured space - What's Woothemes about Key selling points  The process - WooThemes purchase process. Social media - social media presence in the form of a blog summary, a twitter feed, an email subscription form and our affiliate offering.  Sitemap They changed there colour scheme from a dark blue to cooler blue Backend redesign Wireframe sketches Content re-write Woo2 branding
    5. 5. <ul><li>(GPL) </li></ul><ul><li>Embracing the (GPL) on all of there themes going forward. </li></ul><ul><li>How did this happen? </li></ul><ul><li>Through many meeting with the Wootheme team and Matt from WP. </li></ul><ul><li>The only reason they decided this is because they love WordPress. </li></ul><ul><li>So what does this mean? </li></ul><ul><ul><li>There’s no more restrictions on a Standard / Single and Developer License </li></ul></ul><ul><ul><li>The themes aren’t free and you still need to buy them! </li></ul></ul>
    6. 6. <ul><li>Social networking </li></ul><ul><ul><li>Twitter - http://twitter.com/WooThemes  </li></ul></ul><ul><ul><li>FlickR -http://www.flickr.com/groups/woothemes/ </li></ul></ul><ul><ul><li>Woothemes also has a blog and support network </li></ul></ul><ul><ul><ul><li>Blog - http://www.woothemes.com/blog/ </li></ul></ul></ul><ul><ul><ul><li>Support - http://www.woothemes.com/support/ </li></ul></ul></ul><ul><ul><ul><ul><li>Affiliates monitor forum posts and help were possible </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Magnus Jepson is the Forum Master </li></ul></ul></ul></ul>
    7. 7. <ul><ul><li>  Question Please? </li></ul></ul><ul><li>  </li></ul><ul><li>  </li></ul><ul><li>Thank you all - and have a pleasent day. </li></ul>

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