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My VR Experience - Kiya


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Presentation about virtual reality experience "Kiya," by Emblematic Group.

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My VR Experience - Kiya

  1. 1. by Federico Ghelli
  2. 2. On June 18, 2013, Peter Centil Williams held hostage and killed Zakiya Lawson. The event took place in South Charleston, N.C., around 8:40 a.m. Other two people were present at the scene, both Lawson’s sisters.
  3. 3. Williams shot and killed Lawson before he turned the gun on himself and took his own. Lawson had seven children, one of them with Williams. She was also a victim of domestic violence.
  4. 4. Authorities released a 911 call made by one of Lawson’s sister. Emblematic Group, one of the world's leading creator in virtual reality experiences, decided to take that audio and recreate the scene in virtual reality.
  5. 5. “The experience puts the viewer on scene as the tragic events unfold.” “With three women killed every day by their intimate partners in the United States, Kiya is ultimately a call to action.” Kiya was commissioned by Al Jazeera America, and was first revealed at TEDWomen.
  6. 6. Emblematic Group’s work has been featured in WIRED, BBC, Mashable, The Huffington Post, Verge, and The Los Angeles Times. Nonny de La Peña, the company’s CEO, was named "One of the Thirteen People Who Made the World More Creative" by Fast Company.
  8. 8. Kiya was realized using CGI. Computer-Generated Imagery (CGI) is the application of the field of computer graphics to special effects. CGI is used in films, television programs and commercials, in printed media, and video games.
  9. 9. VS.
  11. 11. My Takeaway • It doesn’t look real but it feels real. • It’s not for the weak hearted. • It pushes the boundaries of “acceptable” in news stories. • It’s a perfect example of VR applied to journalism.
  12. 12. Source List violenceleadingtodomestichomicide.html