Boston Seo Meetup Brians Presentation

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Brian Hawkins, an affiliate marketing manager, shares his insights on SEO for the Cambridge Search Engine Optimization Meetup group where he is one of the organizers. He presented how money can be earned through SEO and the use of the different internet resources to increase site traffic and ranking in search engines

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Boston Seo Meetup Brians Presentation

  1. 1. 57 th Boston SEO Meetup Speaker: @BrianHawkins FaceBook.com/OnlineMarketingPro LinkedIn.com/InternetAffiliateMarketing Food Sponsor: Elizabeth A. Bolton, CRS, ABR CentersAndSquares.com
  2. 2. <ul><li>Hawk’s Sports Cards </li></ul><ul><li>Northeastern University Co-op Program </li></ul><ul><li>Online Recruiting Start Up / Monster.com </li></ul><ul><li>Fuji Film / Digital Start up with MLB.com </li></ul><ul><li>ADT Local Home Security Lead Gen. </li></ul><ul><li>2 SEO Agencies </li></ul><ul><li>Pingo.com VoIP Telecom Provider </li></ul>Brian’s Resume
  3. 3. <ul><li>Freelance Boards vs. Hiring Full Time Employees </li></ul><ul><li>BestJobs.ph / Craigslist vs. AgentsOfValue vs. Offshore Office </li></ul><ul><li>Salary Ranges </li></ul><ul><li>Recruitment Process </li></ul><ul><li>Training: JonasBlog / ReplaceMyself.com </li></ul><ul><li>Assigning Tasks: BaseCamp & Reporting </li></ul>Offshore Team
  4. 4. <ul><li>jonwaraas.com with developer-hut.com </li></ul><ul><li>Social bookmarking / Directory / Forum / Q&A sites / Blog Comments </li></ul><ul><li>Paul & Angela Lists PR4+ Web 2.0 Sites </li></ul><ul><li>PressReleasePoint.com 50+ sites = $30 </li></ul><ul><li>KnowEm.com 400+ social networks </li></ul><ul><li>Link Builders ToolKit StayOnSearch.com $25 </li></ul><ul><li>Content Creation: SitePoint, ProBlogger vs. Amazon mturk or craiglist </li></ul>One Off Tasks
  5. 5. <ul><li>Coupon / ebook directories / PDF Sharing sites: scribd, slideshare.net / coupon / Events / Podcasts / Article Directories / Reviews / Ping lists: pingomatic / Wiki’s / Photos / Q&A / Blogs: blogspot / top 10 list: listvers / Quizzes: quizilla / classified listings / </li></ul><ul><li>etc…….. </li></ul>Profile Building Tasks
  6. 6. SEO Link Wheels
  7. 7. <ul><li>Ping.fm / SocialMarker / OnlyWire </li></ul><ul><li>TubeMogul: 50 video sharing sites </li></ul><ul><li>Animoto / Camtasia / XtraNormal </li></ul><ul><li>Socialoomph: scheduled tweets TwitterFeed: RSS feed tweets </li></ul><ul><li>NetworkedBlogs: Facebook Ping </li></ul>Speedy Link Tools
  8. 8. <ul><li>Podcast, Email or Video Interviews </li></ul><ul><li>Guest Posts: </li></ul><ul><li>MyBlogGuest / BloggerLinkUp / BlogSynergy / Twitter #guestposts </li></ul><ul><li>“ keyword” + guest author / post / contribute / submit article </li></ul><ul><li>Product Giveaway Events / Contests </li></ul><ul><li>Awards / Badges / Widgets </li></ul><ul><li>InfoGraphics </li></ul><ul><li>Expert Round Up Q&A’s or lists </li></ul><ul><li>Link Exchanges or web networks </li></ul>Link Bait Hooks
  9. 9. <ul><li>1 in 10 Success Rate is Now 1 in a 100 </li></ul><ul><li>Contact Email Harvesting </li></ul><ul><li>Qualifying: QuarkBase / SEO for Firefox </li></ul><ul><li>Subject Lines & Copy Tips </li></ul><ul><li>It’s NOT Begging, It’s Rolodex Relationship Building </li></ul>Email Link Fishing
  10. 10. <ul><li>Links our the lifeblood of a sites search rankings. So find a way to provide value with a solid original hooks to earn them. </li></ul><ul><li>= Questions? </li></ul><ul><li>Just link to me for an Answer </li></ul><ul><li>@BrianHawkins </li></ul><ul><li>FaceBook.com/OnlineMarketingPro </li></ul><ul><li>LinkedIn.com/InternetAffiliateMarketing </li></ul>Conclusion

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