Supercharge your business successPhil RoebuckCEOWeb Recruit Ltd                  © 2011 Webrecruit Limited. All rights res...
MISSION:“Connect the world’s professionalsto make them more productive andsuccessful”       © 2011 Webrecruit Limited. All...
The professional social network• Founded 2002• Over 150+ million users• Business oriented social networking– Build list of...
Truly Global                           150M+ members                           +3M / month, 2 new member / second         ...
Statistics•   Founded 2002•   It took 477 days to reach their 1st million users•   The last million took 10 days!•   UK is...
How it works© 2011 Webrecruit Limited. All rights reserved. Confidential   6
Different account types  © 2011 Webrecruit Limited. All rights reserved. Confidential   7
Turbocharge your profileso you and Business get found       © 2011 Webrecruit Limited. All rights reserved. Confidential   8
You are represented by 3 things• Name• Headline (120 characters)• Picture               © 2011 Webrecruit Limited. All rig...
© 2011 Webrecruit Limited. All rights reserved. Confidential   10
Enhance your search engine results                                                          • List up to three website lin...
Your home page News feed   © 2011 Webrecruit Limited. All rights reserved. Confidential   12
Update your status© 2011 Webrecruit Limited. All rights reserved. Confidential   13
Update Company status  © 2011 Webrecruit Limited. All rights reserved. Confidential   14
Ask for recommendations   © 2011 Webrecruit Limited. All rights reserved. Confidential   15
Company/Product recommendations       © 2011 Webrecruit Limited. All rights reserved. Confidential   16
Participate in groups© 2011 Webrecruit Limited. All rights reserved. Confidential   17
Inside a group© 2011 Webrecruit Limited. All rights reserved. Confidential   18
Sharing content© 2011 Webrecruit Limited. All rights reserved. Confidential   19
Contacting group members   © 2011 Webrecruit Limited. All rights reserved. Confidential   20
Answers•   Ask Questions or Answers Questions•   Asking – gets people to interact with you•   Answering – gets you a reput...
List an event© 2011 Webrecruit Limited. All rights reserved. Confidential   22
Why Bother?• Potential customers, associates, suppliers, employers   will judge you by your LinkedIn profile• Find new con...
Here’s the deal...• It’s not about being hidden away          Online networking is all about                       Visibil...
Netiquette•   Always personalise every invitation•   Avoid ‘back to back’ recommendations•   Give to communities•   Use in...
5 TIPS1. Build a great profile2. Build an effective network3. Join many groups4. Get credible recommendations5. Get involv...
A Professional Network “put to work”Email; phil.roebuck@webrecruit.co.ukWeb; www.webrecruit.co.uk                        ©...
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Phil Roebuck - Supercharge Your Business Success With LinkedIn - The Online Business Makeover - 12/03/2012

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Phil Roebuck - Supercharge Your Business Success With LinkedIn

From The Fresh Business Thinking Online Business Makeover - 12/03/2012

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  • Phil Roebuck - Supercharge Your Business Success With LinkedIn - The Online Business Makeover - 12/03/2012

    1. 1. Supercharge your business successPhil RoebuckCEOWeb Recruit Ltd © 2011 Webrecruit Limited. All rights reserved. Confidential 1
    2. 2. MISSION:“Connect the world’s professionalsto make them more productive andsuccessful” © 2011 Webrecruit Limited. All rights reserved. Confidential 2
    3. 3. The professional social network• Founded 2002• Over 150+ million users• Business oriented social networking– Build list of trusted connections– Find jobs, people and opportunities– Answers, groups and applications © 2011 Webrecruit Limited. All rights reserved. Confidential 3
    4. 4. Truly Global 150M+ members +3M / month, 2 new member / second CAN: 4% EU: 25% IND: 8% USA: 52% BRZ:2% AUS: 2% © 2011 Webrecruit Limited. All rights reserved. Confidential 4
    5. 5. Statistics• Founded 2002• It took 477 days to reach their 1st million users• The last million took 10 days!• UK is 3rd largest population• 2 billion people searches performed last year• Over 1.2 million groups• 100k users in the UK join LinkedIn every month © 2011 Webrecruit Limited. All rights reserved. Confidential 5
    6. 6. How it works© 2011 Webrecruit Limited. All rights reserved. Confidential 6
    7. 7. Different account types © 2011 Webrecruit Limited. All rights reserved. Confidential 7
    8. 8. Turbocharge your profileso you and Business get found © 2011 Webrecruit Limited. All rights reserved. Confidential 8
    9. 9. You are represented by 3 things• Name• Headline (120 characters)• Picture © 2011 Webrecruit Limited. All rights reserved. Confidential 9
    10. 10. © 2011 Webrecruit Limited. All rights reserved. Confidential 10
    11. 11. Enhance your search engine results • List up to three website links • Examples: – Your blog/website – Product/solutions pages – Twitter or Facebook links • Title of links with keyword for the search engines © 2011 Webrecruit Limited. All rights reserved. Confidential 11
    12. 12. Your home page News feed © 2011 Webrecruit Limited. All rights reserved. Confidential 12
    13. 13. Update your status© 2011 Webrecruit Limited. All rights reserved. Confidential 13
    14. 14. Update Company status © 2011 Webrecruit Limited. All rights reserved. Confidential 14
    15. 15. Ask for recommendations © 2011 Webrecruit Limited. All rights reserved. Confidential 15
    16. 16. Company/Product recommendations © 2011 Webrecruit Limited. All rights reserved. Confidential 16
    17. 17. Participate in groups© 2011 Webrecruit Limited. All rights reserved. Confidential 17
    18. 18. Inside a group© 2011 Webrecruit Limited. All rights reserved. Confidential 18
    19. 19. Sharing content© 2011 Webrecruit Limited. All rights reserved. Confidential 19
    20. 20. Contacting group members © 2011 Webrecruit Limited. All rights reserved. Confidential 20
    21. 21. Answers• Ask Questions or Answers Questions• Asking – gets people to interact with you• Answering – gets you a reputation and lets others learn from your expertise• Look for interesting people and questions © 2011 Webrecruit Limited. All rights reserved. Confidential 21
    22. 22. List an event© 2011 Webrecruit Limited. All rights reserved. Confidential 22
    23. 23. Why Bother?• Potential customers, associates, suppliers, employers will judge you by your LinkedIn profile• Find new contacts to assist business growth• Raise your personal and corporate profile in your market• Research / Business intelligence purposes• Your ‘network’ will always be important to you. © 2011 Webrecruit Limited. All rights reserved. Confidential 23
    24. 24. Here’s the deal...• It’s not about being hidden away Online networking is all about Visibility! © 2011 Webrecruit Limited. All rights reserved. Confidential 24
    25. 25. Netiquette• Always personalise every invitation• Avoid ‘back to back’ recommendations• Give to communities• Use introductions with caution• ‘Share’ or ‘Like’ updates on a regular basis• Status update in moderation © 2011 Webrecruit Limited. All rights reserved. Confidential 25
    26. 26. 5 TIPS1. Build a great profile2. Build an effective network3. Join many groups4. Get credible recommendations5. Get involved © 2011 Webrecruit Limited. All rights reserved. Confidential 26
    27. 27. A Professional Network “put to work”Email; phil.roebuck@webrecruit.co.ukWeb; www.webrecruit.co.uk © 2011 Webrecruit Limited. All rights reserved. Confidential 27

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