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14 Gameyola

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Gameyola is a monetization and distribution platform for casual Flash games. We help Flash developers make more money by adding social components to their games and helping developers sell virtual goods.
http://www.gameyola.com

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14 Gameyola

  1. 1. Monetization and Distribution for Flash Games via Social Networks<br />September 2009<br />
  2. 2. 80 million people in the US play casual games every month¹<br />200 million games played each month totaling billions of minutes²<br />The Problem:Flash games generate a massive audience, but little revenue<br />“I’ve only made $2,000 from my games”<br />“Game portals are frustrating – where’s the money going?”<br />Sources:1. NeoEdge Networks<br />2. Venturebeat. http://venturebeat.com/2008/10/07/google-launches-in-game-advertising-for-flash-web-games/<br />
  3. 3. In Stark Contrast:Certain social games are monetizing quite well<br />The Secret:Virality+Virtual Goods<br />$15 million per year¹<br />$100 million in 2009²<br />Raised $17 million Series B³<br />Sources:1. Eldon, Eric. VentureBeat. “Virtual Goods…” July 23, 2008.<br />2. Lacy, Sarah. Business Week. “Social Gaming Scores in the Recession.” April 30, 2009.<br />3. Gonzalez. Tech Crunch. “Playfish Gets $17 Million for Social Games.” October 28, 2008.<br />
  4. 4. The Gameyola Solution:<br />Social Distributionon Facebook<br />&<br />Monetization via Virtual Goods<br />+<br />Large Flash Game Audience<br />
  5. 5. The Gameyola Ecosystem<br />Flash Game Players<br />Facebook<br />Hi5<br />MySpace<br />Web<br />Gameyola<br />Viral Distribution<br />Virtual Good Sales<br />Portal<br />API – Scoring, Currency, Etc.<br />Flash Game Developers<br />
  6. 6.
  7. 7. Why Us?Previous viral growth success; technical and business expertise; talented dev team<br />Perfect Match: 1 Million Users in 8 Days<br />
  8. 8. Progress:Gameyola Has Hit Several Key Milestones During Last Three Weeks<br /><ul><li>160,000 Players
  9. 9. First Virtual Goods Sales
  10. 10. Reached Breakeven
  11. 11. 30 Games on API</li></ul>Milestones Hit<br />160,000 Players During First Three Weeks with No Marketing<br />160,000 Users<br />160,000 Users<br />
  12. 12. Financing:We are raising $500k - $1 million; $100k Commitment by Russ Siegelman <br />
  13. 13. Monetization and Distribution for Flash Games via Social Networks<br />September 2009<br />

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