I would like to produce a graphic design business which uses recycled or environmentally safe materials, and holds art classes/ workshops for kids as well as teenagers and adults.
Assorted office furniture(desk, tables, chairs, filing cabinet). Two computers and design hardware/programs(Photoshop, Adobe, Quirk, Autosketch, Freehand. Etc.) DSL and Internet connection (Wifi) Art supplies(Nontoxic paint, recycled paper, colored pencils, etc.)
The people I would like to attract are business owners who need graphics for their businesses or people with kids who like art, and wish to get involved in it. I’d like it to be a small business in the downtown area, so I’d probably promote my services via fliers and other small-time ads around the area, and on the Internet as well.
My establishment will offer art classes for kids 9 to 17 and graphic design for websites, brochures, business cards, invitations, ads, menus, etc. for businesses. My main competition would be other solo graphic designers, and my products would be better because they are environmentally safe and relatively cheap compared to said competition.
My business will be managed by myself, and I could have some volunteer college kids to help out with the art classes. Money will be made by selling my graphics services($45-75 depending on what’s needed) and people paying for art classes (around $50-60).
My business will produce artwork/designs from strictly recycled materials. I will use design programs (software) that conserve energy. Any scraps made will be recycled, and the building I will work in shall rely on electricity, not fossil fuel.
The classes I hold will be environmentally aware as well, and use Nontoxic paint/markers/ ink Recycled paper Earth-based clay The classes will be centered around creating things that look good and serve a purpose, as well as making sure to reduce carbon footprints, and building new relationships around a common idea(art).
The name of my business will be “Outlook Design and Art Center”. I’d like the look to be visually appealing to parents as well as business owners, in order to attract both, so creative, modern and sleek as well as urban, but not loud and crowded.
I’ll start out with Outlook and another job working for someone else, then see where I need to go from there ( Am I fine with Outlook? Should I get another job?) I intend to have a budget of about $200- 400 every month.