Zofran Group

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Zofran Group

  1. 1. Zofran Collection CHALLENGE The Zofran pharmaceutical reps were asked to focus on the IV indication of their brand and the newly FDA approved pediatric usage. THE CAPITAL IDEA A custom lunch and learn kit was provided for the reps to serve lunch to the doctor’s office staff. Each participant received after lunch mints in a custom IV shaped bag and a liquid filled metal pen that featured floating baby blocks spelling Zofran.

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