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HLG Presentation with Michelle Maden of content analysis of health library blogs

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Wotcherblogger

  1. 1. <ul><ul><li>Wotcher blogger ... defining the health library blog </li></ul></ul><ul><ul><li>Kieran Lamb – Fade Library </li></ul></ul><ul><ul><li>http://fadelibrary.wordpress.com </li></ul></ul><ul><ul><li>Michelle Maden – Edge Hill University </li></ul></ul><ul><ul><li>http://aintreelirc.blogspot.com </li></ul></ul>Wotcher Blogger
  2. 2. How & What's Out There?: Basic Numbers <ul><ul><li>Content Analysis – blogs tell own story </li></ul></ul><ul><ul><li>Identification – mail lists, blogrolls, HLISD </li></ul></ul><ul><ul><li>Inclusion Criteria – library based </li></ul></ul><ul><ul><li>Exclusion Criteria – unclear authorship </li></ul></ul><ul><ul><li>64/84 Blogs included </li></ul></ul><ul><ul><li>full list: http://fadelibrary.wordpress.com </li></ul></ul>
  3. 3. Audience <ul><li>Audience Defined – Y 51.56% / N 48.44% </li></ul><ul><li>Acute - 29.69% </li></ul><ul><li>PCT - 7.81% </li></ul><ul><li>Mental Health - 6.25% </li></ul><ul><li>HE - 7.81% </li></ul><ul><li>Specialist - 28.13% </li></ul><ul><li>Mixed - 20.31% </li></ul>
  4. 4. Purpose of Library blogs? <ul><li>Service Alerting - 3.13% </li></ul><ul><li>Resource Marketing – 4.69% </li></ul><ul><li>Current Awareness – 34.38% </li></ul><ul><li>User Education - 0% </li></ul><ul><li>Hybrid – 57.81% </li></ul>
  5. 5. Corporate Information <ul><li>Display Corporate Logo – Y 10.94% / N 89.06% </li></ul><ul><li>Disclaimer – Y 7.81% / N 92.19% </li></ul><ul><li>Contact Details - Y 76.56% / N 23.44% </li></ul><ul><li>Library Site – Y 89.06% / N 7.81% / DK 3.13% </li></ul><ul><li>Link to Library Site - Y 64.06% / N 35.94% </li></ul><ul><li>Link to Library Catalogue -Y 64.06% /N 35.94% </li></ul>
  6. 6. Blogware <ul><ul><li>Blogger - 75% </li></ul></ul><ul><ul><li>Wordpress - 7.81% </li></ul></ul><ul><ul><li>Bloglines - 6.25% </li></ul></ul><ul><ul><li>HLISD – 4.69% </li></ul></ul><ul><ul><li>Typepad – 1.56% </li></ul></ul><ul><ul><li>Ning – 1.56% </li></ul></ul><ul><ul><li>Drupal – 1.56% </li></ul></ul><ul><ul><li>Plone – 1.56% </li></ul></ul>
  7. 7. Blogware Technology & Use <ul><li>Feed – Y 95.31% / N 4.69% </li></ul><ul><li>Comments – Y 82.81% / N 17.19% </li></ul><ul><li>Blogroll – Y 98.44% / N 1.66% </li></ul><ul><li>Search Facility – Y 82.81 / N 17.19% </li></ul><ul><li>Labels/Categories – Y 50.00% / N 50.00% </li></ul><ul><li>Tag Clouds – Y 3.13% / N 96.88% </li></ul><ul><li>Archive – Y 90.63% / N 9.38% </li></ul><ul><li>Stats Counters Visible – Y 20.31% / N 79.69% </li></ul><ul><li>Graphics – Y 34.38% / N 65.63% </li></ul>
  8. 8. Web 2.0 <ul><li>Podcasting – Y 7.81% / N 92.19% </li></ul><ul><li>Mail Subscriptions – Y 21.88% / N 78.13% </li></ul><ul><li>Snapshots – Y 12.50% / N 87.50% </li></ul>
  9. 9. Currency <ul><li>Daily - 6.25% </li></ul><ul><li>Weekly - 26.56% </li></ul><ul><li>2 – 3 times a month - 32.81% </li></ul><ul><li>Monthly - 6.25% </li></ul><ul><li>Quarterly - 10.94% </li></ul><ul><li>Dead - 17.19% </li></ul>
  10. 10. Library Blogs Defined <ul><li>Defined audience is not explicit </li></ul><ul><li>Mainly hybrid with strong CAS subculture </li></ul><ul><li>Corporate aspects show some counterculture </li></ul><ul><li>Blogger librarians choice of blogware </li></ul><ul><li>Most characteristics of blogs used </li></ul><ul><li>Additional Web 2.0 not being adopted </li></ul><ul><li>Significant regular update </li></ul>

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