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Boost Conversion & Readership with Digital Images

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Digital images - The importance of including an image in your next piece of online content is hard to overstate. Even the most exciting content can be really boring without a dash of color to break the text into more readable sections, add some interesting visuals, show off product details and bring the words to life. Read more - http://www.ezdia.com/blog/boost-conversion-with-images/

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Boost Conversion & Readership with Digital Images

  1. 1. BOOST CONVERSION & READERSHIP With Digital Images The importance of including an image in your next piece of online content is hard to overstate. Even the most exciting content can be really boring without a dash of color to break the text into more readable sections, add some interesting visuals, show off product details and bring the words to life. What can an Image do for your Content? Press releases that includes an image or video gets almost 50% more views than a press release of just words A Facebook post that includes an image yields more than 1/3 more clicks than a post without an image. An article that is posted with an image sees almost double the number of page views vs an article without an image. If your website includes ecommerce, images are even more important. Online shoppers want to look at the product, see every detail, and maybe even see the product in use. Should you be Creating Images or Choose to Buy it? Buying Stock imgaes can lead to same stock image, being used by two different brands at the same time. It doesn’t matter if you are creating images, designing illustrations, purchasing and editing stock images … it’s another cost that needs to be included in your overall content creation budget. If you must use stock images (we all have to at some point) it’s best to use a service like tineye.com to see where and how many times your chosen pictures has been used. Example of an overused corporate team stock image–this same image has been used more than 1,300 times on a variety to types of sites! Five of the Best Free Image Resources 1 3 2 4 5 Is a simple, powerful little tool that searches the archives of Flickr for images that are listed under the Creative Commons Attributions License. One of the web’s most respected stock image repositories. It houses high-quality and high-resolution images. Morguefile requires you to contact the individual photographer if you wish to use their images. Has the distinction of being run by a graphic designer for other designers and developers.There’s no need to register on Pixel Perfect Digital, and the images on it are original to the site. Freerange requires registration, but it’s free. Freerange operates under the philosophy that stock photos can be high-quality photos, too, and offers theirs in a minimum of 2400×1600 – you’ll get a gorgeous image to scale to your design needs, for personal or commercial use. Is an extremely powerful tool for the image-hungry blogger. Using an advanced search algorithm, it combs the web for stock images of every kind, and returns a variety of search results. Referrence http://searchengineland.com/survey-60-of-consumers-more-likely-to-consider-or-contact-businesses-with-images-in-local-search-results-73092 http://www.jebullas.com/2012/05/28/6-powerful-reasons-why-you-should-include-images-in-your-marketing-infographic/ http://www.marketingsherpa.com/article/how-to/videos-attract-300-more-trac http://www.mdgadvertising.com/ http://www.socialmediaexaminer.com/master-facebook-edgerank/ Brought to you by

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