WMA: Social Media Strategy workshop

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Presentation from the Social Media Strategy workshop presented at the Western Museums Association annual meeting, held at the Portland Art Museum on 10/17/10.

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  • Philbrook Museum of Art STAFF LOUNGE
  • Philbrook Museum of Art STAFF LOUNGE
  • Philbrook Museum of Art STAFF LOUNGE
  • Philbrook Museum of Art STAFF LOUNGE
  • Philbrook Museum of Art STAFF LOUNGE
  • WMA: Social Media Strategy workshop

    1. 1. 1 Creating a Social Media Strategy WMA Workshop 10/17/10 Stephanie Weaver, Experienceology
    2. 2. 2 Audience: Who are you targeting? Photo credit: istockphoto.com
    3. 3. 3 Mission: How does this fit? Photo credit: istockphoto.com
    4. 4. 4 Photo credit: istockphoto.com
    5. 5. 5 Resources: What is realistic? Photo credit: istockphoto.com
    6. 6. 6 Listening Talking Energizing Groundswell Supporting Embracing
    7. 7. 7 Listening to your audience Photo credit: istockphoto.com
    8. 8. 8
    9. 9. 9 Talking with them Photo credit: istockphoto.com
    10. 10. 10
    11. 11. 11 Energizing them to support you Photo credit: istockphoto.com
    12. 12. 12
    13. 13. 13 Supporting your audience Photo credit: istockphoto.com
    14. 14. 14
    15. 15. 15 Embracing their input Photo credit: istockphoto.com
    16. 16. 16 Crowdsourcing • “What would you do if you were us?” • Exhibits • Programs
    17. 17. 17 Need help with your strategy? Contact me! sweaver@experienceology.com

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