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Marketing for a digital world 2012

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This is the latest version of my Marketing for a Digital World presentation. Lots of new and exciting examples of the good and the bad. But you will have to work out which is which. There is a drinks category angle to this one. We all like drinks, don't we?

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Marketing for a digital world 2012

  1. 1. Marketing in a digital worldNick Emmel@ewarwoowar
  2. 2. What we’ll cover today
  3. 3. =
  4. 4. =
  5. 5. DIGITAL
  6. 6. DIGITAL
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  8. 8. Things to remember Marketing is still marketing – there is just more to it Marketing is not digital, the world is Create ideas that can be advertised, not advertising ideas Do stuff because you should not because you can

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