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Blackhat tips and advice on how SEO can work for you by Craig Campbell

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Digital Marketing Summit Southampton 2018, Craig Campbell, Southampton, #Dmsso18, #DMSSO, #DigitalMarketing @craigcampbell03, black hat SEO

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Blackhat tips and advice on how SEO can work for you by Craig Campbell

  1. 1. Black Hat SEO Some tips and advice on how some folks are doing SEO. 1 @craigcampbell03
  2. 2. 2 Craig Campbell craigcampbellseo.co.uk • SEO Consultancy • SEO Training • Affiliate Marketing @craigcampbell03
  3. 3. @craigcampbell03
  4. 4. @craigcampbell03
  5. 5. •Black Hat •White Hat •Grey Hat @craigcampbell03
  6. 6. @craigcampbell03
  7. 7. @craigcampbell03
  8. 8. @craigcampbell03
  9. 9. @craigcampbell03 #moneyhat
  10. 10. @craigcampbell03
  11. 11. @craigcampbell03
  12. 12. @craigcampbell03
  13. 13. @craigcampbell03
  14. 14. @craigcampbell03
  15. 15. @craigcampbell03
  16. 16. @craigcampbell03 www.citationsbuilder.com
  17. 17. @craigcampbell03 www.citationsbuilder.com •Niche Relevant Citations •Geographic Specific Citations •Index Rate is over 70% •Content Spun to increase chances of citations being indexed •Full Report •Quick Turnaround •Manual Work
  18. 18. @craigcampbell03 Outreach using
  19. 19. @craigcampbell03 www.bonerlinks.com
  20. 20. @craigcampbell03 www.bonerlinks.com •Quality Relevant Links •Real Sites •Real Traffic •Ability to Approve Links •All Niches Available •All Spam/Index Checked
  21. 21. @craigcampbell03 www.myprofitengine.com
  22. 22. @craigcampbell03 www.myprofitengine.com
  23. 23. @craigcampbell03 www.myprofitengine.com Targeted Manual Outreach •Creating Link Targets •Creating Persona’s •Use Ahrefs to Analyse Competitors •Add Targets to Social Media •Outreach •Follow-ups
  24. 24. @craigcampbell03
  25. 25. @craigcampbell03
  26. 26. @craigcampbell03 Examples of why a PBN might be shit •All sites on one reseller account •Same plugins •Duplicate content •Poor backlink profiles •No rankings •No traffic •Same Whois details •Interlinking PBN’s •Same templates being used •Tons of outbound links
  27. 27. @craigcampbell03 www.costapbn.com
  28. 28. @craigcampbell03 www.costapbn.com •Different Templates •Different Plugins •Unique Content •Security Set-up •Social Profiles Set Up •Different URL Structures •Different Content Structures •Over 50 Random Variables
  29. 29. @craigcampbell03
  30. 30. @craigcampbell03 •Domain Auctions. ( Go Daddy & Similar ) •Expired Domains. ( expireddomains.net ) •Matt Tricot •Kalin Karakehayov Dropcatchers
  31. 31. @craigcampbell03 Reach Out for Old Un-used Domains
  32. 32. @craigcampbell03 Reach Out for Old Un-used Domains
  33. 33. @craigcampbell03
  34. 34. @craigcampbell03
  35. 35. @craigcampbell03
  36. 36. @craigcampbell03
  37. 37. Other Tricks & Tips 37
  38. 38. @craigcampbell03
  39. 39. @craigcampbell03
  40. 40. @craigcampbell03
  41. 41. @craigcampbell03
  42. 42. @craigcampbell03 Reach Out •Social Media •Email •Linkedin
  43. 43. @craigcampbell03
  44. 44. @craigcampbell03
  45. 45. @craigcampbell03
  46. 46. @craigcampbell03
  47. 47. @craigcampbell03
  48. 48. @craigcampbell03
  49. 49. @craigcampbell03
  50. 50. @craigcampbell03
  51. 51. @craigcampbell03 Keep it Natural Looking
  52. 52. THANK YOU! 52 www.facebook.com/craigcampbellseo03 @craigcampbell03 www.craigcampbellseo.co.uk

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