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What’s a Lean Startup? (and why you should care) Jason Evanish – MIT Startup Club – November 21, 2011
Who am I?  Jason Evanish ,[object Object],[object Object],[object Object]
Agenda for today ,[object Object],[object Object],[object Object]
A Tale of Fail Don't be Webvan.
Lean Startups can help
Lean Startup 101:   Get Outside the Building
Lean Startup 101:   Test Your Assumptions
Lean Startups 101: Problems  not  Features
Lean Startup 101: Launch ASAP
Lean Startup 101: Learn + Build + Measure = Lean
How do you do it?
Lean Startup Tools: The Lean Canvas ,[object Object]
Lean Startup Tools: The Customer Development Interview ,[object Object],[object Object],[object Object],http://www.greenhornconnect.com/blog/how-structure-and-get-most-out-customer-development-interviews   Take Notes.
Lean Startup Tools: Finding Customers to talk to
Lean Startup Tools: Getting interest  *before*  you build Balsamiq.com Keynotopia.com Mockflow.com GoMockingbird.com Unbounce.com Launchrock.com Bo.lt Optimizely.com
Lean Startup Tools: Measuring what you build +
Now. Go!
 
[object Object],[object Object],[object Object]
Embrace the Process
What I covered today What else there is to learn  about Lean Startups
Further Learning - Events ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Further Reading - Books The Lean Startup By Eric Ries Great high level overview of all the principles of a Lean Startup. The Entrepreneur’s Guide to Customer Development By Patrick Vlaskovits &  Brant Cooper The Cliff Notes for Lean Startups; a must read for  everyone on your team. The Four Steps to the Epiphany By Steve Blank The Bible of Lean Startups. Tough read, but excellent content. Running Lean By Ash Maurya A practical guide to build a great lean startup from the creator of the lean  canvas.
Further Reading – Blogs I subscribe to ,[object Object],[object Object],[object Object],[object Object],[object Object]
Further Reading – Helpful Presentations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Get in touch with me… ,[object Object],[object Object],[object Object],100’s of Startup events, resources and jobs  in Boston www.GreenhornConnect.com

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Lean startup 101

Editor's Notes

  1. $400M raised Launch to fail in 2 years