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Cecilia Gabizon, Madame Figaro, Live Reporting and Video Sharing, 13 June

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Cecilia Gabizon, Madame Figaro, Live Reporting and Video Sharing, 13 June

  1. 1. HOW MANY ?           Avril 2014  Nov. 2012   130 10 Number of videos uploaded daily
  2. 2. HOW MANY ?           Monthly video views (millions) 12,0 janv-mars 2013   7,5 5,0 9,3 6,5 avr-juin 2013   juil-sept 2013   oct-déc 2013   janv-mars 2014   Oct-déc 2012   3,0 17,000 heures visionnées chaque jour  
  3. 3. 85% des vidéos sont visionnées en totalité … ou presque Des programmes qui intéressent HOW MANY ?
  4. 4. WHY ?
  5. 5. WHY ? Distinct from paid content
  6. 6. WHY ? New ad revenues + 32 % Evolution du marché de la publicité vidéo sur le web. 2013 vs 2012
  7. 7. HOW ? Le cocktail Figaro TV
  8. 8. HOW ? Journalists from all newsrooms
  9. 9. HOW ? Web video specialists
  10. 10. HOW ? Images
  11. 11. WHERE ? web
  12. 12. mobiles & tablets WHERE ?
  13. 13. Digital versions WHERE ?
  14. 14. 1/3 Video audience cross roads WHERE ?
  15. 15. And tomorrow?

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