The Event Life Cycle: Using Smart Marketing to Promote Your Fair

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The Event Life Cycle: Using Smart Marketing to Promote Your Fair

  1. 1. 2014 IAFE Zone 3/6 Meeting The Event Life Cycle Using Smart Marketing to Promote Your Fair
  2. 2. Hello! Amanda Severs Account Manager, Rockhouse Partners amanda@rockhousepartners.com
  3. 3. 2014 IAFE Zone 3/6 Meeting | Page 3 Rockhouse Partners | Etix Our Fair Partners
  4. 4. 2014 IAFE Zone 3/6 Meeting | Page 4 Rockhouse Partners | Etix We Love Questions
  5. 5. 2014 IAFE Zone 3/6 Meeting | Page 7 Rockhouse Partners | Etix Pre-Event WEB
  6. 6. 2014 IAFE Zone 3/6 Meeting | Page 8 Rockhouse Partners | Etix Pre-Event WEB
  7. 7. 2014 IAFE Zone 3/6 Meeting | Page 9 Rockhouse Partners | Etix Pre-Event EMAIL
  8. 8. 2014 IAFE Zone 3/6 Meeting | Page 10 Rockhouse Partners | Etix Pre-Event SOCIAL
  9. 9. 2014 IAFE Zone 3/6 Meeting | Page 12 Rockhouse Partners | Etix During Event EMAIL & WEB
  10. 10. 2014 IAFE Zone 3/6 Meeting | Page 13 Rockhouse Partners | Etix During Event SOCIAL
  11. 11. 2014 IAFE Zone 3/6 Meeting | Page 15 Rockhouse Partners | Etix Post-Event vs. Afterglow
  12. 12. 2014 IAFE Zone 3/6 Meeting | Page 16 Rockhouse Partners | Etix Post-Event vs. Afterglow
  13. 13. 2014 IAFE Zone 3/6 Meeting | Page 17 Rockhouse Partners | Etix Post-Event WEB
  14. 14. 2014 IAFE Zone 3/6 Meeting | Page 18 Rockhouse Partners | Etix Post-Event EMAIL
  15. 15. 2014 IAFE Zone 3/6 Meeting | Page 19 Rockhouse Partners | Etix Post-Event SOCIAL
  16. 16. Questions?
  17. 17. Thanks! Amanda Severs Account Manager, Rockhouse Partners amanda@rockhousepartners.com

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