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Certification session - Julieta Battilana, GSTC

The leading global authority in setting and managing standards for sustainable travel & tourism. Presentata in occasione del "Sustainable Tourism Forum 2023" organizzato dal GSTC Italy Working Group e tenutosi a Padova il 27 settembre 2023.

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gstcouncil.org
The leading global authority in
setting and managing standards
for sustainable travel & tourism
Sustainable Tourism
“Tourism that takes full account of its
current and future economic, social and
environmental impacts, addressing
the needs of visitors, the industry,
the environment and host communities”
How to verify
sustainability claims?
How to recognize what
is sustainable tourism?
Many labels...much confusion...
Global Sustainable Tourism Council 2007
a coalition of 32 partners
UNWTO, UNEP, Rainforest Alliance
Founding Organizations:
+
+
GSTC Criteria

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Certification session - Julieta Battilana, GSTC

  • 1. gstcouncil.org The leading global authority in setting and managing standards for sustainable travel & tourism
  • 2. Sustainable Tourism “Tourism that takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities”
  • 3. How to verify sustainability claims? How to recognize what is sustainable tourism?
  • 5. Global Sustainable Tourism Council 2007 a coalition of 32 partners UNWTO, UNEP, Rainforest Alliance Founding Organizations: + +
  • 7. GSTC Criteria Sets Revision every few years Available for free in over 30 languages Two sets of GSTC Criteria have been developed: Industry Criteria (Hotels & Tour Operators) (2008, 2012, 2016) Destination Criteria (2013, 2019)
  • 8. Four Pillars of GSTC Criteria (A) Sustainability Management (B) Social & Economic Benefits Maximize benefits to the host community and minimize negative impacts (C) Cultural Heritage Maximize benefits to communities and culture; minimize negative impacts (D) Environment Maximize benefits to the environment and minimize negative impacts
  • 10. Assurance of Standards How to choose from around 180 labels in the tourism industry? GSTC Recognition for Standards and Systems is a mark that ensures that the standard has been fully recognized as equivalent to the GSTC Criteria Accredited Certification
  • 11. Certification Certification is defined as a voluntary, third-party assessment, through an audit, of a tourism enterprise or destination for conformity to a standard. Certification helps verify claims GSTC does NOT conduct certification. That is the job of the many Certification Bodies throughout the world; our job is to accredit those that certify.
  • 12. Assurance of Certification How to choose a Certification Body? The range is enormous: from rigorous, impartial and excellent, to poor. GSTC Accreditation is a mark of quality that verifies the process of how Certification Bodies certify businesses, in a competent and neutral manner. Procedures meet international principles for transparency, impartiality and competence. “certifying the certifiers”
  • 13. Levels of Assurance 3rd-Party Certification by an Accredited Certification Body 3rd-Party Certification (supposedly impartial) 2nd-Party verification (impartiality is not certain) 1st-Party Assessment (NOT impartial) Zero verification
  • 14. GSTC-Accredited Certification Bodies (Accreditation Body) procedures credibly verified Unknown procedures transparent impartial competent transparent ? Impartial ? Competent ? ? GSTC-Accredited Certification Bodies Non-accredited Certification Bodies
  • 15. GSTC-Accredited Certification Bodies For Industry (Hotels and Tour Operators) *only for hotels For Destinations
  • 16. How To Become Certified: Key Stages 1. Compare and Select a Certification Body 2. Register and/or Contract with a Certification Body 3. Self-Assessment / Preliminary audit (optional) 4. Submit Application/Documentary Evidence to the Certification Body 5. On-site Audit 6. Certification issued
  • 18. Countries using the GSTC Frameworks
  • 19. Türkiye – Sustainable Tourism Program Case Study Source: https://www.c-mw.net/turkey-to-lead-the-way-on-new-global-sustainable-tourism-certification/ Tourism Promotion and Development Agency (TGA) The Turkish government is the first government in the world to develop a mandatory sustainable tourism program in collaborationwith the Global Sustainable Tourism Council (GSTC). National Hotel Certification (Compulsory by 2030) Verification by CBs Verification by CBs Full Audit by CBs 30% Compliance with GSTC Criteria 70% Compliance with GSTC Criteria 100% Compliance with GSTC Criteria
  • 20. Preferring and highlighting certified sustainable hotels
  • 21. Sustainability is a journey… Upcoming GSTC Conferences Stockholm, Sweden | 23-26 April, 2024 Singapore | 13-16 November, 2024