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(it starts with your content)
TRACK YOUR

1.

IDEAS

2.

SHARE

3.

SO THAT YOU CAN

THEM.

4.
YOUR LIFE IS FULL OF SO MANY
rich experiences and lessons...
SHARE

THEM.
2. WRITE LIKE

YOU SPEAK
IF YOU SCRIPT
OUT YOUR

CONTENT,
USE

everyday
language.
IN OTHER
WORDS...
BE
YOURSELF!
3. PROVIDE
CLARITY
IF YOU WERE TO SAY...

“DOG
A

walked across

the street.
ONE PERSON IS

THINKING...

Golden

Retriever
ONE PERSON IS

THINKING...

great

dane
be
clear.
“The

Bulldog

walked

across
the street.”
NOW, YOU ARE

DOING THE

heavy

lifting.
4. SPEAK IN THE

PRESENT
“IS”
IS MUCH MORE

POWERFUL THAN

“WAS.”
NEWS BROADCASTERS ALWAYS
SPEAK IN THE PRESENT TENSE.
YOU
should do the same.
1.
5. 1.
2.
three points
2. 3.
MAKE
brain
THE HUMAN

works like this:
1, 2, 3...
i forget.
AIM

FOR

3
6. BREAK

THINGS UP
pretend a child is

sitting in the back of the room.
simplify

it will help you

your message.
7. create

'twitterable’

moments
social media is now the norm.
you need

to create:
Clever headlines, golden nuggets

and smart advice
changes
that’s the stuff that

the world.
it all starts with your
content.
be memorable !
ethos3.com

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Make Your Presentation Memorable