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Website Usability

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Website usability pre-conference workshop at CiL2010.

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Website Usability

  1. 1. Website Usability Amanda Etches-Johnson CiL2010
  2. 2. Why usability?
  3. 3. “ Technologies don’t become socially interesting until they become technologically boring. - Clay Shirky
  4. 4. “ Technologies don’t become socially interesting until they become technologically boring. - Clay Shirky
  5. 5. “ Library websites are unlikely to be socially interesting if they’re difficult to use. - Aaron Schmidt
  6. 6. Website priorities interesting easy
  7. 7. flash lincoln
  8. 8. ?!
  9. 9. 123 456
  10. 10. 1
  11. 11. website tips write for the web
  12. 12. How do you feel about reading this text? This might be a perfectly acceptable way to write a research paper or novel but websites aren’t for reading. Sorry to break it to you. People don’t want to read your website. They want to find your information. They’re on a mission and all of the extra text you’re putting on the screen is getting in the way of letting them accomplish their goals.
  13. 13. website tips Remove unnecessary words
  14. 14. website tips Remove words
  15. 15. content pathway content home content pathway content
  16. 16. 1.5
  17. 17. http://www.yourlibrary.org/ section/ref/12/list6/dir/ kids.html http://yourlibrary.org/kids
  18. 18. 2
  19. 19. website tips Redesign your website
  20. 20. 3
  21. 21. website tips Match labels & pages
  22. 22. 4
  23. 23. Appearance matters
  24. 24. Appearance matters
  25. 25. 5
  26. 26. Whimsey
  27. 27. 6
  28. 28. Usability testing in five words
  29. 29. Watch people use your website
  30. 30. usability testing non - librarians
  31. 31. Find a magazine article
  32. 32. Find a magazine article
  33. 33. Five second test
  34. 34. crazyegg.com
  35. 35. Planning for excellence
  36. 36. Planning for excellence Usability inventory
  37. 37. Planning for excellence 90 day assessments
  38. 38. Planning for excellence 1. Forget current site 2. Gather planners 3. Determine audience 4. Assess & rank needs 5. Compare 6. Outline steps
  39. 39. The web is made of people
  40. 40. Make the web for people
  41. 41. ?!
  42. 42. :)!
  43. 43. after the break... user needs divide the dollar card sort
  44. 44. user needs [ try this with your web team ] [group 1] Amy is a 42-year old [group 2] Harrison is a 35- mother and homemaker who year old lawyer who works likes reading and cooking. At long hours and enjoys sports. night, after she puts her kids to Harrison uses the web for all bed, she likes playing cards his online banking, e-billing, online. and other conveniences. [group 3] Skye is 9. She uses [group 4] Randy is a 68-year old the web for email, IM, retired school bus driver who is homework and Webkinz.! new to the web. He has just started communicating with his grandkids over Skype. [15 minutes,15 things]
  45. 45. divide the dollar [ try this with your users ] $100 Divide the $ across features according to importance Explain why Everything on your user needs list must be valued [10 minutes]
  46. 46. card sort [ try this with your web team & your users] 1 team Group cards into categories Label your categories [10 minutes]
  47. 47. user testing [ try this with your users] Watch people use your website
  48. 48. user testing [ try this with your users] Watch people use your product
  49. 49. user testing [ try this with your users] Watch people use your resource
  50. 50. user testing [ try this with your users] Watch people use your service
  51. 51. resources
  52. 52. THANKS! INFLUX.US /SERVICES /BLOG

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