Web 2.0 Resources

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Great resources - people, blogs, social networks, thought leaders for overview to Web 2.0

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  • Thanks Elyse! Another book reco: Here Comes Everybody by Shirky http://www.amazon.com/Here-Comes-Everybody-Organizing-Organizations/dp/1594201536
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Web 2.0 Resources

  1. 1. Online and Traditional Media Done Right Web 2.0 Resources Presented to the SVAMA August 27, 2008
  2. 2. Web 2.0 =TMI • What to read online and offline • What to view and listen to • Who to know and follow • Where to go • Strategies for survival
  3. 3. Is it legal? • “Following” used to be a sinister concept • So much free and excellent info so little time • Who needs grad school?
  4. 4. What to read - online • Blogs – Mashable! - The #1 Social Networking and Social Media News Blog/ – http://facereviews.com/ – www.web-strategist.com/blog – www.techcrunch.com – Marketing in a Web 2.0 World – http://www.readwriteweb.com/ – http://gigaom.com/ – http://www.micropersuasion.com/ – http://www.mediapost.com/blogs/social_media_insider/ – http://news.cnet.com/the-social/?tag=blgs.list
  5. 5. Hard Copy – Groundswell • Charlene Li and Josh Bernoff of Forrester, Inc. – Cluetrain Manifesto • Locke, Levine, Searls, Weinberger
  6. 6. What to view • Video – www.commoncraft.com/show – New Media Minute, Daisy Whitney • http://daisywhitney.com/newmediaminute/ – David Spark - http://www.sparkmediasolutions.com/
  7. 7. CommonCraft/show http://www.commoncraft.com/show
  8. 8. New Media Minute http://daisywhitney.com/newmediaminute/
  9. 9. SparkMediasolutions http://www.sparkmediasolutions.com/
  10. 10. All ears • Podcasts – Dishymix, Susan Bratton
  11. 11. DishyMix http://personallifemedia.com/podcasts/232-dishymix
  12. 12. DishyMix
  13. 13. Basking in reflected Glory – Who to Follow • Jeremiah Owyang • Charlene Li • Chris Brogan • Mark Silva • Jim Kukral • Mary Hodder • New Media Jim • Loic LeMeur • Guy Kawasaki • Patty Mitchell • Susan Mernit • Steve Rubel • Rodney Rumford • CC Chapman • Cathryn Hrudika • Susan Bratton
  14. 14. Where to Go – Social Networks • LinkedIn • Facebook • Twitter • Friendfeed • YouTube • Blip.tv
  15. 15. Where to go – Events,Trade Shows • Ad:Tech • New Media Expo • Podcamp • South by SouthWest • Stanford Venture Labs • Mediapost/OMMA • ClickZ events
  16. 16. Strategies for Survival aka the Time Suck issue • Narrow your focus • Cap the time you will spend • Keep your objective in mind
  17. 17. MANAGING YOUR SOCIAL MAP / CONTACT LIST source: RealBranding • news LinkedIn • blogfeeds le iGoog Twitter FriendFeed sitein.com/ PROFESSIONAL blog PERSONAL Plaxo RB technacea Blog Outlook Outlook • some newsletters Facebook • personal email • some newsletters • contacts • work email Flickr • contacts Del.icio.us
  18. 18. NEXT STEPS • Get Started!
  19. 19. Thank You Our contact information Elymedia 1361 Park Street Suite 222 Alameda, CA 94501 Phone: 510 864 1892 Fax: 510 337 9302 Email: Info@elymedia.com

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