July2011 pk michelin_pilotperfdays_en


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July2011 pk michelin_pilotperfdays_en

  1. 1. MICHELIN PILOT PERFORMANCE DAYS From the Track to the Road:Uncompromising High Performance Tailored to Customer Needs Press Kit Estoril, Portugal July 2011 Media Contact: +33 1 45 66 22 22
  2. 2. www.michelin.com Contents • From the Track to the Road: Uncompromising High Performance Tailored to Customer Needs “Michelin sells performance, not rubber.” • From Racing Tires to Streets Tires Michelin Delivers Continuous High Performance Safety, sportiness and longevity: The qualities required of all Michelin tires, whether for road or track use Driving performance and environmental performance: The dual challenge met by Michelin • Michelin: Developing Tires Adapted to All Conditions of Use In-depth understanding of needs and uses Michelin’s high-performance street tires: A complete lineup developed from racing tires • High Performance at Michelin: Teamwork between People and Companies Working closely with leading carmakers and tuners High performance at Michelin: Facts, figures and players • Appendix The MICHELIN Brand: The Market Benchmark Michelin Group: Milestones Michelin Group: Key Figures2
  3. 3. www.michelin.com From the Track to the Road: Uncompromising High Performance Tailored to Customer Needs “Michelin sells performance, not rubber.” Statement from the Michelin Group Managing Partners, at the Michelin Challenge Bibendum 2010 in Rio de Janeiro, BrazilIt’s more than a philosophy; it’s a company-wide commitment. Michelin develops andproduces tires capable of simultaneously delivering superior performance in differentareas. What’s more, these tires are designed to improve the performance of thevehicles on which they are fitted, which further enhances their quality. And that’sanother factor that enhances the reputation of the Michelin brand.As the Group’s Managing Partners said in 2010, “Michelin sells performance, notrubber.” This sentence, which sums up Michelin’s mission, takes on added meaningwhen applied to sports tires, whether intended for racing vehicles or for outstandingseries-produced cars and sports models designed to deliver powerful sensations.In terms of high performance, Michelin is committed to pushing back the limits. Fromthe track to the road, there’s the same focus on quality. The same solutions that helpdrivers to win track and rally races can also be used for street tires. Michelin takespart in international racing to validate its technological advances at the highest levelof competition and to enhance its skills and capabilities, which are then applied tothe development of series-produced tires.At the same time, the market’s sportiest cars, whether designed by specializedmanufacturers or exclusive tuners, deliver nearly the same performance levels asracing cars. That’s why, when developing its high-performance tires, Michelin breaksdown the barriers separating racing cars and road cars.3
  4. 4. www.michelin.comMichelin transfers technologies among its various operations because the problemsthat must be resolved are increasingly convergent. All tires must meet the challengeof high-speed driving, total mileage and safety-enhancing grip.Three examples help to illustrate the issues involved.- The cutting-edge cars that take part in the world’s most prestigious endurance race– the 24 Hours of Le Mans – reach speeds of 330 km/h. As for sports models drivenon the road, they can exceed 350 km/h. So speed alone is not what separates racingcars from series-produced cars. - Total mileage is no longer a concern just for series-produced cars; it’s also a keyperformance factor in endurance racing. This was evident in the last stint driven bythe No. 2 Audi R18 TDI that won this year’s 24 Hours of Le Mans on June 12. OnSunday morning, the car set a new record in terms of tire longevity and consistencyas race leader Benoît Tréluyer covered 750 km with the same set of tires, despitethe fact that he had three competitors in hot pursuit.- The only points of contact between a vehicle and the road, tires play a key role indriving safety, with grip being the most important aspect. Regardless of theperformance parameter – lap time, wet or dry-road braking, or cornering – tiresprovide grip, thus ensuring driving efficiency and safety.Backed by the experience acquired through many years of competition in the world’smost important automobile races, Michelin has established itself as the benchmark interms of ultra-high performance tires.Michelin’s undisputed technological leadership has been forged over the years. Thetire maker’s 20 wins at the 24 Hours of Le Mans is one example. The expertisedeveloped in racing has been further extended through technical partnerships withthe world’s most demanding automobile manufacturers. These include globalcarmakers that have built their reputation on performance, such as Porsche, BMW Mand Ferrari, as well as highly specialized manufacturers like Koenigsegg, Gumpertand Wiesmann, among others.In all cases, Michelin is committed to developing the right performance balance, onethat is adapted to sports driving and aligned with the carmaker’s philosophy,Michelin’s own quality standards and, above all, user expectations.4
  5. 5. www.michelin.comFrom Racing Tires to Streets Tires,Michelin Delivers Continuous High Performance, Safety, sportiness and longevity: The qualities required of all Michelin tires, whether for road or track useFeedback from the drivers themselves provides dramatic insight. Benoît Tréluyer,one of the three drivers of the No. 2 Audi R18 TDi/MICHELIN that won this year’s 24Hours of Le Mans describes the end of the legendary race: “It was a very long stint,covering 55 laps and lasting 3 hours 20 minutes. The Michelin tires immediatelyprovided the grip I needed, enabling me to drive at a sustained pace throughout thestint to maintain my lead. I was even able to go on the offensive at the end of my fifthstint.”Each of the driver’s words reflects the performance of the MICHELIN tires. In short,he is saying that the tires underpinned the victory of the No. 2 Audi by providing grip,long total mileage and – the decisive factor – consistent performance. These are thesame qualities that drivers expect from the tires they purchase for their cars and thatMichelin street tires deliver.During official tests before the 24 Hours of Le Mans to determine the starting grid,the performance balance of MICHELIN tires was once again demonstrated as theAudi won the pole position with tires that had already covered more than 300kilometers. The longevity of MICHELIN tires is far superior to that of tires used inother types of racing, such as Formula 1 where qualifying tires are designed todeliver maximum performance for no more than a few dozen kilometers.Rather than an isolated occurrence, this focus on consistent performance is a deep-seated trend at Michelin. In 2010, the 24 Hours of Le Mans already provided ampleproof of the consistency provided by Michelin tires. During the race, Britain’s AnthonyDavidson, at the wheel of the No. 1 Peugeot 908 HDi FAP, completed four stints (46laps) at an average lap time of 3’21’’917, which works out to 627 kilometers at anaverage speed of 243 kilometers per hour. That’s the equivalent of two Formula 1Grand Prix races at Monza, the sports fastest circuit.Speed, maximal grip and consistent performance over the long term are among thespecific qualities of Michelin racing tires, regardless of the discipline. There’s anotherarea of performance, less spectacular at first sight, but one on which Michelin nevercompromises, and thats the issue of safety.5
  6. 6. www.michelin.comMichelin is unveiling its racing tire development processes, which show to whatdegree tire safety is a requirement that is always met. Racing tires are developed inthree stages:- The first might be called the digital stage. Researchers run a series of calculationsto produce around ten solutions designed to satisfy the expressed needs of theracecar manufacturer.- The second stage involves choosing and producing tire prototypes based on thecalculations and testing them. The tires are subject to severe tests on drumassemblies that push them to their performance limits.- In the third step, after the tests on laboratory rollers, the chosen tires are tested onvehicles, in particular to verify their performance and the aerodynamic loads they canwithstand in actual use.Once the development stage is over, MICHELIN tires are validated so that they candemonstrate their potential on the racetrack.Michelin’s firm focus on research and development is what makes the companyunique. Every year, the Group allocates nearly €500 million to its Technology Center.With test tracks on three continents – Europe, North America and Asia – Michelincan test its tires in real conditions. This extensive global presence provides Michelinwith a clear understanding of tire behavior in different environments and enables it todevelop a range of tires capable of delivering high performance regardless of theconditions of use.Michelin has one other laboratory – motorsport racing. For the Group, racing is aninvestment in innovation. The exclusive technologies integrated in Michelin series-produced tires, such as those in the MICHELIN Pilot Super Sport and MICHELINPilot Sport families, were first of all validated in competition on the track, especially inendurance races, and in rally special stages. Michelin’s participation in andcommitment to racing has nothing to do with sponsoring or with enhancing its image.It simply reflects the Group’s determination to more fully understanding how tiresperform in extreme conditions while developing solutions that are ever moreenvironmentally friendly.In short, the outstanding performance obtained on racing circuits or WRC tracks willbe extended on the road. Driving performance and environmental performance: The dual challenge met by MichelinEvery Michelin tire or innovation grows out of the same philosophy: in every productthat Michelin designs, the goal is always to safely transport as many people or goodsas possible, as far as possible while consuming as little material as possible.The world of very high performance tires also respects this philosophy even iftransporting people and goods is not the objective. Here, the goal is to achieve acertain result – to win a race or display the powerful dynamic qualities of anoutstanding vehicle – while taking into account the need to consume as little fuel aspossible.6
  7. 7. www.michelin.comMichelin’s research and development programs have long focused on these issues,giving the tire maker unrivalled expertise in the area of fuel efficiency. Theseinnovations take into account the issue of materials efficiency since tires play acrucial role in fuel consumption, accounting for nearly 20% of the energy need tomove a car forward. Michelins goal is to design tires that help to reduce fuelconsumption while maintaining the same high performance in the areas of safety andlongevity. That’s why innovation is such a powerful force.The Group’s technicians can measure the performance of materials incorporated intires. Specifically, they measure what a unit of material can accomplish.The stakes are considerable. Just like production costs, operating margin andcustomer service indices, Michelin’s materials efficiency index should make itpossible to assess the performance of its tires and thereby provide insight into theGroup’s manufacturing performance.This year’s 24 Hours of Le Mans provided a demonstration of Michelins strategy inthe world of very high performance tires. For the first time ever, a car – and not justany car but the winning Audi – accomplished five stints without changing tires and,more importantly, without losing speed or sacrificing safety. This longevity is acornerstone on which the car’s victory was built.Michelin’s series-produced tires are developed in line with the same rationale. Oneexample is the very recent MICHELIN Pilot Sport 3 (on the market since 2010) thatdelivers 10% more mileage than the Michelin Pilot Sport PS2, formerly the mileagestandard-setter in its category***. This performance has the positive effect ofreducing raw materials consumption. In other words, fewer tires will need to bemanufactured to cover a given number of miles, resulting in fewer end-of-life tiresthat need to be scrapped.The guidelines given to the R&D Department are to reduce energy consumption andCO2 emissions, use as little rubber and other natural resources in tire manufactureas possible, lower moving masses and maximize tire longevity while deliveringimproved safety performance and higher speeds.The continuity between racing tires and passenger car tires works both ways. Thisyear Michelin developed new endurance tire ranges that were more energy efficientthanks to a technology used for street tires. This was yet another sign that Michelinhas no barriers that separate racing tires from series-produced tires.It’s important to bear in mind that energy efficiency has been a key concern atMichelin since 1992, when the Group produced its first car tires capable of reducingfuel consumption. Since then, MICHELIN tires that display the GREEN X marking ontheir sidewalls (indicating that energy efficiency-enhancing technologies have beenintegrated into the tire) have helped to reduce overall fuel consumption by more than14 billion liters and carbon emissions by over 35 million tonnes. MICHELIN PilotSport 3 tires also display this marking and thus play a role in achieving thisenvironmental performance.7
  8. 8. www.michelin.comFor endurance races, and the 24 Hours of Le Mans in particular, Michelin producestires that can do as many as five stints on prototypes while delivering consistent,safe performance, whereas Formula 1 racing uses tires that can cover only 50 km.This exceptional longevity reduces the number of tires used, shipped and thusmanufactured.Between 2006 and 2009, the number of MICHELIN tires used at the 24 Hours of LeMans was reduced by 20%.Materials efficiency is truly one of Michelin’s key concerns. The creation of theMICHELIN GREEN X Challenge in 2009 is further proof of the Group’s commitment.The trophy awards cars that consume the least fuel while achieving the best overallperformance in five endurance races.This cooperation between racing and the high-performance tire segment results fromclose teamwork between automobile manufacturers, car tuners and Michelin, as wellas from greater understanding of consumers that makes it possible to provide themwith practical solutions aligned with their expectations.***In-house tests performed on the size 225/45 ZR 17 91 Y tire.8
  9. 9. www.michelin.com Michelin: Developing Tires Adapted to All Conditions of Use In-depth understanding of needs and usesOwners of sports vehicles in many countries around the world have said they want tobe able to enjoy driving without sacrificing safety or having to change tires too often.This was revealed in a broad-based 2009 TNS Sofres study of 9,000 drivers in fiveEuropean countries (France, Germany, Italy, Spain and the United Kingdom) as wellas in Russia, the United States and China. Among the people surveyed, 20% saidthat driving was very important for them. And within this category, 68% – across allnationalities – said that driving enjoyment was their top priority. What’s more, 62% ofthem mentioned the important role that tires play in their car’s handling, and thus itssafety performance.Total mileage is not a concern only to Michelin as it is shared by users. By offeringan extensive family of sports tires that combine longevity, energy efficiency andsafety, Michelin has managed to cover the full range of sports vehicles on the marketwhile also providing drivers with high-performance tires developed in racing andaligned with their expectations.In combining these features, Michelin is effectively addressing the needs of ownersof today’s outstanding models. At Michelin, performance has no limits and is notconfined to the world of racing. Michelin’s high-performance street tires: A complete lineup developed from racing tiresIn 2010, Michelin added a new dimension to its lineup of high performance tires,bringing to market a 13th generation of the Michelin Sport tires. Above all Michelin, inone year, was able to cover all segments of the sports vehicle market. While theMichelin Pilot Super Sport targets outstanding sports vehicles, the Michelin PilotSport 3 is intended for a wide variety of vehicle categories, including sporty models ofcity cars and compacts as well as large, powerful sedans. It also equips true smallsports cars, such as roadsters and coupes. With the extra-large 18 to 19-inch range,the MICHELIN Pilot Sport 3 is also suitable as optional equipment on non-sportingmodels.*2009 TNS Sofres survey of 9,000 motorists conducted in five EU countries (Germany, Spain, France, the UKand Italy), Russia, the United States and China.9
  10. 10. www.michelin.comThe illustration below provides a simple overview of Michelin’s summer tire range,which includes its high-performance tires, making it possible to understand how eachtire model is to be used and for which vehicles it is intended.MICHELIN high-performance tires constitute the Pilot family.- The world’s fastest series-produced tire on the racetrack, which also providesunparalleled road-holding ability in dry conditions, the MICHELIN Pilot Super Sportis a direct descendent of Michelin’s motorsports tires*.The MICHELIN Pilot Super Sport achieves a unique balance between safety anddriving enjoyment that makes it suitable for everyday road use as well as on theracetrack in demanding conditions. Michelin engineers focused on simultaneouslyimproving performance in different areas. The driver of a car equipped withMICHELIN Pilot Super Sport tires can enjoy the experience, knowing that the tiresdeliver maximum safety even in extreme conditions of use. For example, the tirebrakes three meters shorter on wet roads**.The new standard-setter, the MICHELIN Pilot Super Sport integrates technologiesthat have demonstrated their validity and efficiency at the highest levels ofmotorsports.• The TWARON BELT. Twaron® is a high-density fiber used in cutting-edge equipment for such sports as tennis, sailing and mountain biking – as well as in aeronautics, protective military gear and motorsports. At very high speeds, the Twaron® belt guarantees greater stability. Thanks to its variable tension, the belt10
  11. 11. www.michelin.com tightens the center of the tread more than the shoulders. As a result, centrifugal force is more effectively overcome and pressure is more evenly distributed.• DUAL-COMPOUND TECHNOLOGY. This innovation involves the use of two different rubber compounds on the right and left sides of the tread. The outside shoulder integrates an original elastomer reinforced with carbon black that was developed for the 24 Hours of Le Mans. The result is exceptional endurance in tight corners. The inside shoulder features a latest-generation elastomer that delivers outstanding grip on wet surfaces by enabling the tire to break through the water’s surface and adhere to even the slightest irregularity in the road• VARIABLE CONTACT PATCH 2.0. Whether accelerating in a straight line or cornering at high speed, this innovation ensures optimal grip. Even though the patch’s shape changes when cornering, the amount of rubber in contact with the road remains the same. The MICHELIN Pilot Super Sport was developed with the latest digital simulation software used in the aviation and automobile industries. Thanks to these leading-edge tools, pressure and temperature are spread evenly across the contact patch.Technical features of the MICHELIN Pilot Super SportSpeed rating: Y to ZR Aspect ratio: 25 to 45Rim diameter: 18’’ to 22’’*The tire recorded the fastest lap time in a dry-circuit test conducted against its five leading competitors in 2010by TÜV SÜD Automotive, an independent organization, using 245/40 ZR 18 Y and 235/35 ZR 19 Y tires.**Compared with the MICHELIN Pilot Sport PS2. Test conducted at the Michelin Technology Center.Manufacturer certifications:MICHELIN PILOT SUPER Ferrari 599 GTO rear. Front = 285/30ZR20 (99Y) 315 35 ZR 20 110 (Y) XL K1SPORT XLMICHELIN PILOT SUPER Ferrari 599 GTO front. Rear = 315/35ZR20 285 30 ZR 20 99 (Y) K1 XLSPORT (110Y) XLMICHELIN PILOT SUPER Ferrari 458 Italia (MY 2009) front. Rear = 235 35 ZR 20 92 (Y) XL K1SPORT 295/35ZR20 (101Y) PSS K1MICHELIN PILOT SUPER Ferrari 458 Italia (MY 2009) rear. Front = 295 35 ZR 20 101 (Y) K1SPORT 235/35ZR20 (92Y) PSS K1MICHELIN PILOT SUPER Ferrari FF (F151 MY 2011) front. Rear = 245 35 ZR 20 95 (Y) XL K1SPORT 295/35ZR20 (105Y) XL PSS K1MICHELIN PILOT SUPER Ferrari FF (F151 MY 2011) rear. Front = 295 35 ZR 20 105 (Y) XL K1SPORT 245/35ZR20 (95Y) XL PSS K1MICHELIN PILOT SUPER Alpina B5 Bi-Turbo (MY 2010) front. Rear = 255 35 ZR 20 REINFORCEDSPORT 285/30ZR20MICHELIN PILOT SUPER Alpina B5 Bi-Turbo (MY 2010) rear. Front = 285 30 ZR 20 REINFORCEDSPORT 255/35ZR20MICHELIN PILOT SUPER 265 35 ZR 19 98 (Y) XL Koenigsegg Agera front. Rear = 345/30ZR20SPORTMICHELIN PILOT SUPER 345 30 ZR 20 106 (Y) Koenigsegg Agera rear. Front = 265/35ZR19SPORT11
  12. 12. www.michelin.com- The MICHELIN Pilot Sport 3 delivers superior grip. On wet surfaces, it holds theroad better when cornering and stops three meters shorter than its predecessor, thereigning benchmark sports tire*. In addition, the tire delivers highly precise steeringto provide an enjoyable driving experience. That’s why MICHELIN says that its newhigh-performance tire delivers “enhanced driving sensations.” What’s more, the tireis the first to combine these outstanding dynamic qualities with greater fuel efficiencyand total mileage. In short, the MICHELIN Pilot Sport 3 is a responsible choice thatdelivers excitement.*Test performed in 2009 by independent technical services firm TÜV SÜD Automotive on size 245/40 ZR 18 Ytires.Technical features of the MICHELIN Pilot Sport 3Speed rating: V to Y Aspect ratio: 55 to 35Rim diameter: 15’’ to 19’’Manufacturer certifications:MICHELIN PILOT SPORT 3 255 35 ZR 19 96 Y XL AO Audi A4 & A5 (B8)MICHELIN PILOT SPORT 3 245 40 ZR 18 97 Y XL AO AUDI A4 (B8)MICHELIN PILOT SPORT 3 215 45 R 16 90 V XL AO Audi A1 (Model Year 2010) XL Mercedes E63 AMG W212 (Model Year 2009) front.MICHELIN PILOT SPORT 3 255 40 ZR 18 99 (Y) MO1 Rear = 285/35ZR18 (101Y) XL Mercedes E63 AMG W212 (MY 2009) rear. Front =MICHELIN PILOT SPORT 3 285 35 ZR 18 101 (Y) MO1 255/40ZR18 (99Y)MICHELIN PILOT SPORT 3 235 40 ZR 18 95 W XL Ford Cmax (MY 2010)MICHELIN PILOT SPORT 3 225 45 R 18 91 V Citroen C4 (MY 2010) Mercedes S65 AMG (W221) front (rear = 275/40ZR19MICHELIN PILOT SPORT 3 255 40 ZR 19 XL MO MO) Mercedes S65 AMG (W221) rear (front = 255/40ZR19MICHELIN PILOT SPORT 3 275 40 ZR 19 XL MO MO)- Intended for cars capable of delivering truly outstanding performance, theMICHELIN Pilot Sport is the benchmark tire for Porsche. In fact, Michelin has beennamed a Porsche Worldwide Cooperation Partner. With the MICHELIN Pilot Sport,MICHELIN is the leading supplier of the Porsche 911, Boxster, Cayman andPanamera. The tire continues to win approval from the leading sports vehiclemanufacturers and has received more than 200 certifications overall.Technical features of the MICHELIN Pilot SportSpeed rating: W, Y Aspect ratio: 55 to 25Rim diameter: 17’’ to 22’’12
  13. 13. www.michelin.com- Intended for cars that are pushed to extreme performance levels, the MICHELINPilot Sport Cup+ is the benchmark track tire for Porsche and BMW M. It is fitted asoriginal equipment on the Porsche 911, GT2 and GT3 and on the BMW M3.Technical features of the MICHELIN Pilot Sport Cup+Speed rating: (Y) Aspect ratio: 35 to 25Rim diameter: 18’’ to 20’’Manufacturer certifications for the MICHELIN Pilot Sport Cup and MICHELIN Pilot SportCup+:MICHELIN PILOT SPORT 235 35 ZR 19 87 (Y) BMW M3 CSL front 100% Michelin et 100% CUPCUPMICHELIN PILOT SPORT 265 30 ZR 19 89 (Y) BMW M3 CSL rear 100% Michelin et 100% CUPCUPMICHELIN PILOT SPORT Dodge Viper EM50 (MY 2008) rear (front = 295/30 345 30 ZR 19 105 (Y)CUP 18)MICHELIN PILOT SPORT 285 30 ZR 19 87 (Y) ZP LL Corvette ZR1CUPMICHELIN PILOT SPORT 335 25 ZR 20 94 (Y) ZP LL Corvette ZR1CUPMICHELIN PILOT SPORT 245 35 ZR 19 93 (Y) XL * BMW M3 E90 front (rear 265/35 19 PS Cup+*)CUP+MICHELIN PILOT SPORT 265 35 ZR 19 98 (Y) XL * BMW M3 E90 rear (front = 245/35 19 PS Cup+*)CUP+MICHELIN PILOT SPORT Porsche 997 GT3 phase 2 front (rear = 305/30 19 PS 235 35 ZR 19 87 (Y) N1CUP+ Cup+ N1). Model Year 2009MICHELIN PILOT SPORT Porsche 997 GT3 phase 2 rear (front = 235/35 19 PS 305 30 ZR 19 102 (Y) N1CUP+ Cup+ N1). Model Year 2009 Porsche 997 phase 2 GT3 RS (MY 2009) and GT2MICHELIN PILOT SPORT 245 35 ZR 19 89 (Y) N1 RS (MY2010) front. Rear = 325/30ZR19 (101Y) PSCUP+ Cup+ N1 (GT3) & N2 (GT2)MICHELIN PILOT SPORT Porsche 997 phase 2 GT3 RS (MY 2009) rear. Front 325 30 ZR 19 101 (Y) N1CUP+ = 245/35ZR19 (89Y) PS Cup+ N1MICHELIN PILOT SPORT Porsche 997 Phase 2 GT2 RS (MY 2010) rear. Front 325 30 ZR 19 101 (Y) N2CUP+ = 245/35ZR19 (89Y) PS Cup+ N113
  14. 14. www.michelin.com High Performance at Michelin: Teamwork between People and Companies Working closely with leading carmakers and tunersIn six years, MICHELIN high performance tires have received more than 200certifications from automobile manufacturers, attesting to their confidence in theGroup. What’s more, nearly one-fourth of premium vehicles are equipped withMichelin tires. With these tires, which integrate innovations developed throughracing, the worlds leading manufacturers can be sure to obtain an unparalleledbalance of performance thanks to a range of components that are combined to meetcustomer expectations. In addition to safety, a requirement that is systematicallymet, other areas of performance include sporty handling, driving enjoyment, longtotal mileage and low fuel consumption.For example, the MICHELIN Pilot Super Sport launched in 2010 was developed inpartnership with Porsche, Ferrari and BMW M.Michelin and Porsche have been partners since 1961 and each innovation is theresult of close cooperation between the two companies. Engineers work hand inhand to define tires compatible with the performance levels and advancedtechnologies of the Porsche model, for both passenger and racing cars.Michelin’s cooperation projects with BMW are also the result of a sharedcommitment to high performance. When the BMW Group’s BMW M subsidiarydesigns cars, its sets the bar very high in terms of robustness, sports performance,safety and innovation.In 2010, Michelin received the Ferrari Technology Award for its contribution to thedevelopment of the GT lineup. Ferrari is also the first carmaker to have certified theMICHELIN Pilot Super Sport tires, choosing them to equip its 599 GTO model.MICHELIN and FERRARI development engineers and test drivers worked togetheron different racetracks, in particular at Fiorano and Nardo in Italy, to validate the tires’performance balance, which is perfectly aligned with the chassis features of the newFerrari GTO, the manufacturer’s fastest road car ever.In addition to these manufacturers, Michelin shares the same high performancestandards with the most exclusive carmakers. BMW M, Alpina, Gumpert andKoenigsbegg are among the high-profile partners that work with Michelin to designoutstanding vehicles that deliver unrivaled performance.14
  15. 15. www.michelin.com High performance at Michelin: Facts, figures and playersFacts Figures PlayersA long-standing commitment to Innovation: the driving force that All about people…racing (24 Hours of Le Mans & powers Michelin WRC) 2011: 20th overall win for 500 million euros a year 30 technicians, 4 Michelin and 14th in a row. allocated to research and developers and 4 chemists 2010: Audi and Michelin top development. are available around the three finishers at Le Mans. More than 6,000 clock for each of the 38 2010: New record for the researchers on three partner teams at the 24 greatest distance covered at continents. Hours of Le Mans. By Le Mans set with Michelin monitoring the tires on the tires. The previous record An unrivaled record in racing circuit, they help to prepare stood for 39 years. for the 2012 race. 2009: 16 years after their 20 victories in the 24 Hours Around 50 fitters are in previous exploit, Peugeot of Le Mans since 1923, of charge of mounting, and Michelin finish one-two which 14 in a row. dismounting and centering at Le Mans. Michelin once tires. again wins in all four More than 5,000 tires Michelin developers attend categories and captures the shipped to ensure ever- the races to analyze 15 top slots in the overall higher performance levels. products in real conditions, classification. For the 79th running of the help find solutions in the 2007: Michelin wins its 10th 24 Hours of Le Mans in event of problems and start 24 Hours of Le Mans in a 2011, Michelin equips 38 thinking about future row and its 16th overall. (67%) of the 56 cars developments. 2005: New-generation BTO entered. Tire “dissectors” work at off-road tires are used in More than 20 manufacturer the racing tire Rally New Zealand. and driver titles in FIA GT manufacturing center in 1999: Michelin totally racing since 1997. Clermont-Ferrand. They dominates the race, with the A total of 36 World Rally cooperate closely with top four finishers in the Championship titles. developers to analyze tires overall ranking: BMW, and evaluate fatigue levels. Toyota and two Audis. Many trial sessions are 1999: New GA and GE snow Key performance figures organized with carmaker tires used at Rally Sweden. partners, at Nardo for 1987: Introduction of the 1.5 hours: the time needed Porsche and at Maranello puncture-resistant ATS to produce an endurance for Ferrari. foam system at the tire at the Michelin plant in Michelin test drivers, of Acropolis Rally. The system Clermont-Ferrand. which five work exclusively was awarded the 150 components used to with sports car Technological Innovation manufacture a racing tire. manufacturers, spend Prize at the Paris Auto 12 kg: the average weight of nearly 100 days a year Show. a rear tire (excluding the away from the Ladoux 1978: 100% French victory, rim) for an LMP1 car. technology center, as Didier Pironi and Jean- 35% increase in mileage measuring and improving Pierre Jaussaud win the 24 for a set of Michelin tires tire performance in real-life Hours of Le Mans in a between 1998 and 2008, conditions on tracks Renault-Alpine A442B fitted plus an approximately 10% around the world where with Michelin tires. increase in average speed. carmakers conduct their 1973: Introduction of a slick 21% fewer tires used for own tests. This means that radial tire in the World Rally the winning car in 2010, the drivers spend around 15
  16. 16. www.michelin.com Championship compared with the 40% of their time on the 1923: Michelin’s first victory previous year. road. They require in the very first running of Around 100° the optimal C: considerable logistics the 24 Hours of Le Mans operating temperature for support to transport the with André Lagache and an Endurance tire. Michelin test cars and tires. René Leonard driving a 6,500 sidewall deflections Each Michelin test driver Chenard & Walcker at an per tire per lap, for a total working for Porsche drives average speed of more than of 84,500 deflections for a up to 8,000 km a year on 90 km/h on a 17 km circuit. 13-lap stint. the track. These trials push 86 tires used by the tire grip to a maximum,Tires developed through racing winning Peugeot during Le using the cars full Mans week in 2009. potential. 2010: Michelin brings to 1,231 km (87 laps) covered Sports car test drivers are market its 13th generation by the same set of rain monitored by a trainer. of high performance tires, tires on an LMGT1 car in In addition to their work on thereby covering the entire 2008. the track, the test drivers range of sports vehicles. 5 stints run with the same have developed technical The Michelin Pilot Super set of tires on the LMP1 expertise that enables Sport: the world’s fastest Signature prototype in them to establish an almost tire 2009 (nearly 4 hours of scientific connection The Michelin Pilot Sport 3: racing). between subjective “enhanced driving 3: The longevity of Michelin sensations and tire sensations” tires has tripled since 1998. dynamics. They fully 120 times its weight: the understand onboard load that an endurance tire metrics and are able to can carry. For a man make a direct correlation weighing 75 kg this would between subjective be equivalent to carrying 9 impressions and objective tonnes on his shoulders. measurements of tire 281,106 rotations (rear tire) behavior. on Anthony Davidson’s Peugeot 908 during the quadruple stint in 2010. …and companies 30.7 rotations per second for the rear tire during Michelin is a Porsche Stéphane Sarrazin’s pole Worldwide Cooperation lap in 2010. Partner for many of the carmaker’s models. Ferrari, BMW and Porsche, are highly demanding manufacturers. Alpina, Koenigsbegg, Gumpert, AMG and Abarth are outstanding tuners. In six years, the tires have received 200 carmaker certifications. 16
  17. 17. www.michelin.com The Michelin Brand: The Market BenchmarkNo. 1 In innovation for more than 100 years: 6,000 people working in research and development, with €500 million allocated each year to the Technology Center.No. 1 In satisfaction among European dealers*. *CVA survey of 2,800 European dealers, conducted by IPSOS in 2009.No. 1 Among European consumers: Nearly one consumer out of three says that Michelin is his or her first choice when purchasing tires*. *2009 BIN survey conducted in the six leading European markets by TNS Sofres.No. 1 In high-performance and sports vehicles among European carmakers: • With more than 200 certifications*, one premium vehicle out of four is equipped with MICHELIN** tires. • A close-knit partnership with Porsche, world speed records on the Bugatti Veyron and Shelby SuperCars*** and 14 consecutive wins at the 24 Hours of Le Mans. *Technical certifications received through 2009 for the MICHELIN Pilot, MICHELIN Primacy and MICHELIN LATITUDE lineups. **In the V, W, Y and Z segments (European Tyre & Rubber Manufacturers Association, 2009). ***On MICHELIN Pilot Sport tires at more than 400 km/h, on a closed track.17
  18. 18. www.michelin.com Michelin Group: MilestonesFor more than a century, Michelin has dedicated its expertise and innovation to enhancingthe mobility of people and goods around the world.1889: Founding of Michelin et Cie.1891: Michelin files its first patents for removable and repairable tires.1895: Michelin introduces Éclair, the first car to be fitted with pneumatic tires.1898: “Birth” of Bibendum, the Michelin Man.1900: First MICHELIN guide published.1905: Introduction of the Michelin Sole tread with hobnails to improve tire grip and durability.1910: First 1/200,000 scale Michelin road map published.1913: Michelin invents the removable steel wheel.1923: First low-pressure car tire (2.5 bar).1926: Michelin creates its first Green Guide for tourists.1930: Michelin files a patent for the integrated tube tire.1938: Michelin launches Metalic, the first truck tire with a steel casing.1946: Michelin invents the radial tire.1959: Michelin introduces the first radial tire for earthmovers.1979: The Michelin radial tire wins the Formula 1 championship.1981: The MICHELIN X Air is the first radial aircraft tire.1989: Michelin launches the first online travel itinerary service, on France’s Minitel teletext network1992: Launch of the fuel-efficient MICHELIN Energy™ tire.1993: Michelin invents the new C3M tire manufacturing process.1995: The US space shuttle lands on Michelin tires.1996: Michelin invents the vertically anchored PAX System tire.1998: The first Michelin Challenge Bibendum, the world’s leading clean vehicle event.1998: The Michelin Man’s 100th birthday.2000: Michelin Man voted best logo of all time by an international jury.2001: Michelin brings to market the world’s largest earthmover tire.2003: Launch of Michelin brand automotive accessories.2004: New corporate signature introduced: “Michelin, a better way forward.”2004: Launch of the MICHELIN XeoBib, the first agricultural tire that operates at a constant low pressure.2005: Michelin provides tires for the new Airbus A-380 aircraft - Launch of the MICHELIN Power Race, the first dual-compound racing tire approved for road use.2006: Michelin revolutionizes truck tires with MICHELIN Durable Technologies.2007: Launch of the new MICHELIN ENERGY™ Saver tire, which reduces fuel consumption by nearly 0.2 liters per 100 kilometers, thereby lowering carbon emissions by 4 grams per kilometer.2008: Introduction of the new MICHELIN X ENERGY™ SAVERGREEN truck tire.2009: 100th edition of the MICHELIN guide France.2010: Market launch of the MICHELIN Pilot Sport 3 and MICHELIN Pilot Super Sport.18
  19. 19. www.michelin.com Michelin Group: Key FiguresCompany founded: 1889Production facilities: 70 plants in 18 countriesNumber of employees: 111,000 worldwideTechnology Center: More than 6,000 researchers on three continents: North America, Europe and AsiaAnnual R&D budget: Over €500 millionAnnual output: More than 175 million tires produced, over 10 million maps and guides sold in more than 170 countries, and 875 million itineraries calculated by ViaMichelin.2010 net sales: €17.9 billionAn extensive portfolio of brands covering all market segments: Michelin, BFGoodrich,Kleber, Uniroyal, Riken, Taurus, Kormoran, Warrior, Pneu Laurent, Recamic, MICHELINRemix, TCI Tire Centers, Euromaster and TyrePlus.19