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IT’S TIME TO!TRANSF RM!YOUR MARKETING.
trans·for·ma·tion     -noun"                                                            "     A change or alteration, "   ...
“    …the Internet has turned what used     to be a controlled, one-way     message into "     a real-time dialogue     wi...
The average US Internet user"          2,750!     views"                  web pages per month.7!                         S...
1/3           of US consumers spend "           three or more hours !           online every day.!8!               SOURCE:...
Your customers are relying more & more onsocial. 9 out of 10!      9 out of 10 Internet users visited "      a social netw...
64% "      of Facebook "      users have "      become “fans” "      of at least "      one company.!16!                  ...
This is your new business card.!30!
This "                   OUTBOUND!      is "      your "      new "      marketing "      mix.!                    INBOUND...
More than 1/3 of US companies "      use blogs for marketing purposes.!42!                      SOURCE: UM, OCTOBER 2010
67% o                 f B2C                   and 4       have    1% o     comp            acqu f B2B c      anies        ...
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Marketing

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Marketing

  1. 1. IT’S TIME TO!TRANSF RM!YOUR MARKETING.
  2. 2. trans·for·ma·tion -noun" " A change or alteration, " especially a radical one."2! SOURCE: WORLD ENGLISH DICTIONARY!
  3. 3. “ …the Internet has turned what used to be a controlled, one-way message into " a real-time dialogue with millions. ! DANIELLE SACKS! THE FUTURE OF ADVERTISING! FAST COMPANY, NOVEMBER 17, 2010!3!
  4. 4. The average US Internet user" 2,750! views" web pages per month.7! SOURCE: THE NIELSEN COMPANY, JANUARY 2011
  5. 5. 1/3 of US consumers spend " three or more hours ! online every day.!8! SOURCE: THE MEDIA AUDIT, OCTOBER 2010
  6. 6. Your customers are relying more & more onsocial. 9 out of 10! 9 out of 10 Internet users visited " a social networking site each month in 2010.!10! SOURCE: COMSCORE, FEBRUARY 2011
  7. 7. 64% " of Facebook " users have " become “fans” " of at least " one company.!16! SOURCE: EXACTTARGET, 2011
  8. 8. This is your new business card.!30!
  9. 9. This " OUTBOUND! is " your " new " marketing " mix.! INBOUND!31!
  10. 10. More than 1/3 of US companies " use blogs for marketing purposes.!42! SOURCE: UM, OCTOBER 2010
  11. 11. 67% o f B2C and 4 have 1% o comp acqu f B2B c anies ired ompa " throu a custo nies! gh Fa mer cebo " ok.!45! SOURCE: HUBSPOT, 2011

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