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Introduction to EU Policy EnvironmentPeople with Disabilities as Market Participants and       Expanding Accessible ICT Ma...
WP 2.4 Building the Business Case for eAccessibility                            Overview   Technosite introduction   Pur...
WP 2.4 Building the Business Case for eAccessibility                          Technosite National Organisation of the Spa...
WP 2.4 Building the Business Case for eAccessibility              Purpose of research  Explore EU disability law/policy r...
WP 2.4 Building the Business Case for eAccessibility               Research questions What are the:      – main ICT obsta...
WP 2.4 Building the Business Case for eAccessibility               Research questions How is the Business Case of eAccess...
WP 2.4 Building the Business Case for eAccessibility  Methodology & timelineSearch & analysis sources                     ...
WP 2.4 Building the Business Case for eAccessibilityAnticipated research barriers Scarcity of data and indicators on the ...
WP 2.4 Building the Business Case for eAccessibility    Six Month Secondment       Trade association for the European ICT...
THANK YOU!          Robert HuffakerEarly Stage Researcher (Technosite)     rhuffaker@technosite.eshttp://es.linkedin.com/i...
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People with Disabilities as Market Participants and Expanding Accessible ICT Markets

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Presentation of my Career Plan Presented in Brussels, Belgium 25/11/2011

Published in: Spiritual, Design, Technology
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People with Disabilities as Market Participants and Expanding Accessible ICT Markets

  1. 1. Introduction to EU Policy EnvironmentPeople with Disabilities as Market Participants and Expanding Accessible ICT Markets Robert Huffaker Early Stage Researcher 25/11/2011
  2. 2. WP 2.4 Building the Business Case for eAccessibility Overview  Technosite introduction  Purpose of research  Research questions to be pursued  Methodology & timeline  Anticipated problems, issues and research barriers  Six Month Secondment
  3. 3. WP 2.4 Building the Business Case for eAccessibility Technosite National Organisation of the Spanish Blind Foundation Horizontal ICT accessibility consultancy, research, development and innovation. Leading several EU projects, networks and studies concerning accessibility: • Cloud4all • Apsis4all • Atis4all • Economic assesment of eAccessibility (072) • Monitoring eAccessibility (066)
  4. 4. WP 2.4 Building the Business Case for eAccessibility Purpose of research  Explore EU disability law/policy reform options via UNCRPD  Emphasize the significance of social inclusion & accessibility  Research eAccessibility’s “Business Case”  Explore market potential for the ICT sector to grow its global reach provided its products and services become accessible
  5. 5. WP 2.4 Building the Business Case for eAccessibility Research questions What are the: – main ICT obstacles & opportunities faced by PwD? – accessibility and usability issues? – training needs of disabled users in accessing these services? How can accessibility & usability issues be resolved to foster compliance? What are the implications of industry-standard developments and legal legislation on ensuring eAccessibility?
  6. 6. WP 2.4 Building the Business Case for eAccessibility Research questions How is the Business Case of eAccessibility currently being accepted? What are the existing good practice models? Where are the savings or expenditures of firms investing in eAccessible goods and services? What can main stake holders do?
  7. 7. WP 2.4 Building the Business Case for eAccessibility Methodology & timelineSearch & analysis sources Development of economic  Macroeconomic data  Microeconomic  Combine existing statistics  Statistical for CBAStrategic analysis Preparing  Drivers  Recommendations:  Effects Legislative, economic and business model  StakeholdersCost-benefit analysis (CBA) Interaction with other researchers  Derived from accessible technologies
  8. 8. WP 2.4 Building the Business Case for eAccessibilityAnticipated research barriers Scarcity of data and indicators on the impact of accessible ICT for PwD in daily life like:  education  employment  recreation Multiple use of languages in gathering data Ensuring web accessibility from scratch vs. redesign? Is it possible to isolate web accessibility cost from the whole web development cost?
  9. 9. WP 2.4 Building the Business Case for eAccessibility Six Month Secondment  Trade association for the European ICT sector  Network-wide events on eAccessiblity from the private sector perspective
  10. 10. THANK YOU! Robert HuffakerEarly Stage Researcher (Technosite) rhuffaker@technosite.eshttp://es.linkedin.com/in/robhuffaker

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