How to configure google analytics for your store

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This presentation will guide Eshopbox site owners in how to configure google analytics for your store.

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How to configure google analytics for your store

  1. 1. Category: Store PromotionEshopbox Wiki for Store Owners
  2. 2. Welcome to Eshopbox Wiki What will you learn here ▪ What is Google Analytics ▪ Why to use Google Analytics for your site ▪ How to configure Google Analytics for your siteA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  3. 3. 1 What is Google AnalyticsA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  4. 4. What is Google Analytics ▪ Google Analytics is a service offered by Google. It generates detailed statistics about the visitor’s behavior and website traffic for your site ▪ It illustrates how people find your site, how they explore it, and what can you do to enhance your visitor’s experience ▪ Google analytics is free, convenient to use, easy to implement and simple to understandA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  5. 5. 2 Why to use Google Analytics for your siteA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  6. 6. Why to use Google Analytics on your site Use Google Analytics to know: ▪ The accurate traffic pattern & trend on your site ▪ The most effective promotional tool on your site ▪ The ratio of your site visitor’s converting into customers ▪ The top landing pages & top exit pagesA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  7. 7. 3 How to configure Google Analytics for your siteA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  8. 8. How to configure Google Analytics for your site Step 1: ▪ First Log in with your Gmail account ▪ Then go to google. com/analytics & click ‘Sign up now’ link to register with Google Analytics To register your site accountA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  9. 9. How to configure Google Analytics for your site Step 2: ▪ Now you are on ‘New Account Sign-up’ page where the first step is of ‘General information’ ▪ Type your domain name in ‘Website’s URL’ textbox ▪ In ‘Account name’ field, enter any name, preferably your site name which will be assigned to your site domain ▪ Select your country (India) and it’ll set your time zone accordingly ▪ Click on ‘Continue’ button Fill the detailsA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  10. 10. How to configure Google Analytics for your site Step 3: ▪ Add your contact information which includes your first name, last name and country ▪ If you want to skip ‘Last name’ and ‘First name’ field , just select your country and move to the next step by clicking continueA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  11. 11. How to configure Google Analytics for your site Step 4: ▪ Go through the ‘Accept user agreement’ ▪ Mark the checkbox to agree with the terms and proceed Mark to accept the agreementA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  12. 12. How to configure Google Analytics for your site Step 5: ▪ You can also edit your data sharing settings ▪ Click on ‘Edit settings’ and opt for different data sharing setting and features Edit sharing settingsA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  13. 13. How to configure Google Analytics for your site Step 5.1: ▪ Choose your data sharing option according to your preference ▪ Use checkboxes to edit your default data sharing option ▪ This will effect your analysis report sharing with Google’s other services ▪ Click on ‘Create new account’ to proceed to the ‘add tracking’ tabA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  14. 14. How to configure Google Analytics for your site Step 6: ▪ Track one or more domain by using ‘What are you tracking?’ option under ‘Add tracking’ tab ▪ Add tracking contains 3 tabs: ‘Standard’ tab for limited tracking options, ‘Advanced’ tab for additional tracking options, ‘Custom’ tab to edit the code ▪ Select your Domain type: single domain for one site & multiple for more Add Tracking than onetab Active domainA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  15. 15. How to configure Google Analytics for your site Step 7: ▪ Copy the tracking code under ‘Paste this code on your site’ field ▪ Track your domain by simply tracking the code into your WebPages Tracking codeA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  16. 16. How to configure Google Analytics for your site Step 8: ▪ Log in to your Eshopbox control panel with your login id and password ▪ Select ‘Configure Google Analytics’ under ‘Promote’ tab Promote tabA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  17. 17. How to configure Google Analytics for your site Step 9: ▪ Copy the tracking code and paste it in the text box on your ‘Configure Google Analytics’ page and click ‘Save’ Paste the code in textboxA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  18. 18. How to configure Google Analytics for your site Step 10: ▪ You have successfully integrated google analytics with your site ▪ You can now go to your Google Analytics dashboard to track your visitors and see site statisticsA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  19. 19. For More Support Wiki : A collection of illustrative presentations which will guide you in a step by step manner to answer your store related queries Knowledgebase : A repository of detailed articles that provide you with in depth information about running your store and understanding the process involved Forum : An open community for Store owners to share and discuss everything about Eshopbox. Get real and practical solutions to most of your problems Blog : A rich source of Tips, Articles and Announcements that keep you updated about the latest happening and techniques to enhance your art of selling online Ask a question : Find simple answers to complex questions through our experts. For any further assistance, mail us at support@eshopbox.comA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.

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