Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Mg100 Research Tips Efall09


Published on

Published in: Sports, Automotive
  • Be the first to comment

  • Be the first to like this

Mg100 Research Tips Efall09

  1. 1. MG100 Research Tips<br /><ul><li> Choosing a topic
  2. 2. Finding sources
  3. 3. Citing sources</li></ul>Elaine Settergren, Online Librarian<br /><br /><br />
  4. 4. Choosing a Topic<br />Explore<br />Write down ideas<br />Narrow it down based on what you find<br />
  5. 5. Finding Sources<br />Research by Topic &gt; Business Research Guide<br />ABI/Inform Complete<br />Business Source Premier<br />Ebooks<br />More!<br />
  6. 6. Citing Sources<br />Help! <br /><ul><li>GEN Library APA Citation Guide:
  7. 7.</li></li></ul><li>APA Tips<br /><ul><li>In-Text
  8. 8. Author’s name
  9. 9. Year of publication
  10. 10. Page #, para. #, heading </li></ul>This will lead the reader to the References at the back of your paper.<br /><ul><li>References
  11. 11. Author
  12. 12. Date of publication
  13. 13. Title
  14. 14. Publication data</li></ul>This will lead the reader to the source. <br />
  15. 15. APA Citation Examples<br />Hudson, S., Hudson, D., & Peloza, J. (2008, June). Meet the parents: A parents‘ perspective on product placement in children&apos;s films. Journal of Business Ethics, 80(2), p. 289-304.  Retrieved from ABI/INFORM Complete.<br /> Advertising to children is becoming common in a wide range of entertainment media (Hudson, Hudson, & Peloza, 2008, p. 289).<br />
  16. 16. APA Citation Examples<br />Drumwright, M. & Murphy, P. (2009, Spring). The current state of advertising ethics. Journal of Advertising, 38(1), p. 83-107. Retrieved from Business Source Premier database.<br /> “Many of the traditional ethical issues are essentially the same” (Drumwright & Murphy, 2009, p. 86).<br />
  17. 17. APA Citation Examples<br />Product Placement in the Pews? Microtargeting Meets Megachurches. (2006, November 16). Knowledge@Wharton. Retrieved August 14, 2009 from <br /> “Advertising has begun to seep into churches, and the phenomenon shows no signs of slowing down, say academic, religious and marketing experts” (“Product Placement,” 2006, para. 3). <br />
  18. 18. Questions? Comments?<br />Contact the Online Librarian:<br />Elaine Settergren<br /><br /><br />Thank You!<br />