Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

JA IT Director Erwin 10 08


Published on

this is the presentation i used for JA Company program IT director presentation

Published in: Education, Business, Technology
  • Be the first to comment

  • Be the first to like this

JA IT Director Erwin 10 08

  1. 1. IT Director (CIO) <ul><li>How can IT contribute to JA Companies’ operation? </li></ul><ul><li>Erwin Huang, Councilor HK IT Federation </li></ul><ul><li>Oct 08 </li></ul>
  2. 2. What does IT Director do? <ul><li>Traditional role: Technical support?? </li></ul><ul><li>Using IT to Transform business </li></ul><ul><ul><li>Know better </li></ul></ul><ul><ul><li>Learn faster </li></ul></ul><ul><ul><li>Operate more effectively </li></ul></ul><ul><ul><li>Communicate clearer </li></ul></ul>
  3. 3. IT as a Marketing tool <ul><li>Web: </li></ul><ul><ul><ul><li>Where is your Website? </li></ul></ul></ul><ul><ul><ul><li>eBrochure, email + sms marketing </li></ul></ul></ul><ul><ul><ul><li>advertising Intra+Inter school </li></ul></ul></ul><ul><ul><ul><li>Blogging </li></ul></ul></ul><ul><li>Print: </li></ul><ul><ul><li>Brochure, Poster, T-shirts </li></ul></ul><ul><li>Annual Report </li></ul>
  4. 4. Technology as a Communication tool <ul><li>Internal: </li></ul><ul><ul><li>Team building: Virtually and Physically </li></ul></ul><ul><ul><li>Intranet: </li></ul></ul><ul><ul><ul><li>Discussion forum </li></ul></ul></ul><ul><ul><ul><ul><li>File sharing </li></ul></ul></ul></ul><ul><ul><ul><li>Shared Library </li></ul></ul></ul><ul><ul><ul><li>Graphics and Corporate ID </li></ul></ul></ul><ul><ul><li>MSN + Email </li></ul></ul><ul><ul><li>SMS </li></ul></ul>
  5. 5. IT as a Communication Tool (External of Company) <ul><li>Suppliers, Partners </li></ul><ul><ul><li>Email, Invoices, Purchase Orders </li></ul></ul><ul><li>Shareholders </li></ul><ul><ul><li>Newsletters, Annual Reports </li></ul></ul><ul><li>Customers </li></ul><ul><ul><li>Web </li></ul></ul><ul><ul><li>Forum </li></ul></ul><ul><ul><li>Email, newsletters, eDirect Mail </li></ul></ul>
  6. 6. IT as a Research Tool <ul><li>What’s out there? using Google </li></ul><ul><li>Sourcing </li></ul><ul><li>Knowing your competitor, </li></ul><ul><ul><li>Market Intelligence? </li></ul></ul><ul><ul><li>learning from them </li></ul></ul><ul><li>Know your customers </li></ul><ul><li>What’s the best Pricing? </li></ul><ul><li>email Survey </li></ul>
  7. 7. Modeling your business for success <ul><li>Finding the Breakeven Model </li></ul><ul><ul><li>what is the right sales price? </li></ul></ul><ul><ul><li>what is the right fixed cost, what is the variable cost? </li></ul></ul><ul><ul><li>at what price can we breakeven and optimize Profit? </li></ul></ul><ul><li>Keeping track of Expenses and Sales </li></ul><ul><li>Inventory Control </li></ul>
  8. 8. IT as Digital Graphics <ul><li>Brand building </li></ul><ul><li>Designing a Logo, reports format, Powerpoint templates </li></ul><ul><li>Web and Print </li></ul>
  9. 9. Thinking Out of the Box <ul><li>Facebook </li></ul><ul><li>Xanga, Uwants </li></ul><ul><li> </li></ul><ul><li>Digital Coupon </li></ul><ul><li>e-IPO </li></ul><ul><li>Service center </li></ul><ul><li>Online FAQ </li></ul>