The groundswell for businesses.

532 views

Published on

learn about the groundswell and how your business can take advantage of it.

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
532
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide
  • \n
  • \n
  • It all starts with the groundswell. it explains and helps us understand this new phenomenon.\n
  • \n
  • \n
  • \n
  • \n
  • to get started we need to figure out where we fit in. In the past we have separated people based on demographics or even psychographics. However, now with the groundswell we separate people based on their technological profile. \n
  • to get started we need to figure out where we fit in. In the past we have separated people based on demographics or even psychographics. However, now with the groundswell we separate people based on their technological profile. \n
  • \n
  • \n
  • \n
  • Before we talk about best practices and where to get started let’s talk briefly touch on some misconceptions about social media.\n
  • Before we talk about best practices and where to get started let’s talk briefly touch on some misconceptions about social media.\n
  • \n
  • \n
  • \n
  • \n
  • questions?\n
  • \n
  • \n
  • \n
  • \n
  • \n
  • The groundswell for businesses.

    1. 1. THE GROUNDSWELL FOR BUSINESSES. // eric ritter.
    2. 2. THE GROUNDSWELL FOR BUSINESSES. // eric ritter.
    3. 3. THE GROUNDSWELL FOR BUSINESSES. // eric ritter.
    4. 4. GROUNDSWELL.
    5. 5. a social trend in which people use technologies to get the thingsthey need from each other, rather than from traditionalinstitutions like corporations.
    6. 6. NO MORE MIDDLE MEN.
    7. 7. EMBRACE ITTO TURN A REVOLTINTO A REFORMATION.
    8. 8. WHERE DO YOU FIT IN?
    9. 9. PLAYBOOK. ‣ profile your audience.P ‣ define your objectives.OS ‣ outline a strategy.T ‣ pick the technology.
    10. 10. PLUG INTO THEGROUNDSWELL.
    11. 11. SOCIAL MEDIA IS NOT FREE.
    12. 12. IT TAKES PEOPLE.
    13. 13. IT TAKES TECHNOLOGY.
    14. 14. IT TAKES TIME.
    15. 15. ALL ARE LIMITED RESOURCES.
    16. 16. THANK YOU.eric ritter@ericritter (on twitter)www.connectedmarketer.com
    17. 17. THANK YOU.eric ritter@ericritter (on twitter)www.connectedmarketer.com
    18. 18. THANK YOU.eric ritter@ericritter (on twitter)www.connectedmarketer.com
    19. 19. RESOURCES.‣ mashable.com‣ insidefacebook.com‣ socialfresh.com‣ socialtimes.com‣ chrisbrogan.com‣ usccb.org/comm/social-media-guidelines.shtml‣ seomoz.org/blog/the-noob-guide-to-online-marketing-with-giant- infographic-11928
    20. 20. TOOLS.‣ hootsuite.com‣ apps.google.com‣ google.com/analytics‣ google.com/alerts‣ blogger.com
    21. 21. GREAT EXAMPLES.‣ youtube.com. ‣ zappos, BBCWorldwide.‣ facebook.com. ‣ sears, walgreens.‣ twitter.com. ‣ wholefoods, dunkindonuts, zappos.

    ×