One-person businesses--aka, freelancers--don't have to invest in expensive software or spend oodles of time to monetize their data. A few top-line data points and some basic questions will do the trick!
It’s a three-step process: gathering the data in a format you can use, analyzing it, and then making decisions informed by that analysis. That all sounds like a lot of jargon together, but here’s what it means in plain English: every task we do in our businesses, from administrative tasks like invoicing to paid tasks like editing, creates information about it—data. When we look at that information, we can ask questions about it that tell us something about the task: is it worth doing? do you make any money doing it? The answers we come up with can help us make better choices later. That’s it. Not so scary, right? Businesses of all sizes, from companies with thousands of employees to our own one-person shops, struggle to complete all three steps. The problem isn’t as daunting as it sounds. When we focus on asking one, specific question, we’ll find it easier to collect the data and do something with it.
Using Business Data to Increase Your Profits
Right Touch Editing
Using Business Data to
Increase Your Profits