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DCU - Social Media & Networking

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Presentation at DCU Feb 11th - Social Networking and Building Your Brand

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DCU - Social Media & Networking

  1. 1. Networking & Building your brand
  2. 2. & & 2
  3. 3. What is social media???And how does that have to relate to my brand? 3
  4. 4. 4
  5. 5. - Discover your brand - Build your online presence- Grow your Network & be active 5
  6. 6. Discover your brand 6
  7. 7. Build your online presence LinkedIn is the most important social network for students & universities 7
  8. 8. Huge global market opportunity in members 1 200M+ LinkedIn Members 2 640M+Worldwide Professionals 23,300M+ Worldwide Workforce 1 LinkedIn members as of March 31, 2011 | 2 Source: International Planning & Research 8
  9. 9. PerceptionLinkedIn is a job portal 9
  10. 10. RealityNot jobs, but careers. And relationships. And content. And insights… 10
  11. 11. 5 Steps to Kickstart Your Online Profile• Profile Picture• Smart Headline• Keyword Rich Summary• Recommendations• Tie LinkedIn to resume, twitter, blo g, etc! 11
  12. 12. 12
  13. 13. Students create their professional brands early 13
  14. 14. Academic sections: Publications, Patents, Awards 14
  15. 15. Skills 15
  16. 16. Richer content Portfolio – Behance Code – gitHub Presentations – Google Pres – Slideshare 16
  17. 17. Grow your network 17
  18. 18. www.Linkedin.com/alumni 18
  19. 19. How do I make a connection ? 19
  20. 20. Networking 101- Find & Grow Network- Do your research- 90 second elevator pitch 20
  21. 21. Today 21
  22. 22. Student Jobs Portal 22
  23. 23. grads.linkedin.com 23

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