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Alignment Njsla Caputo102009 Rev


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Anne Caputo's presentation on SLA Alignment, given 7 October 2009 to the New Jersey and Princeton-Trenton Chapters at IEEE in Piscataway, NJ.

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Alignment Njsla Caputo102009 Rev

  1. 1. Creating the Future SLA at 100: Changing and Realigning <ul><li>New Jersey and </li></ul><ul><li>Princeton-Trenton Chapters of SLA </li></ul><ul><li>7 October 2009 </li></ul><ul><li>Anne Caputo, President-Elect SLA </li></ul>
  2. 2. <ul><li>    “ There are some things you learn best in calm , and some in storm.” </li></ul><ul><li>~Willa Cather </li></ul>
  3. 3. <ul><li>“ If you don't know where you are going, any road will get you there.” </li></ul><ul><li>~Lewis Carroll </li></ul>
  4. 4. <ul><li>“ Just lie down on the floor and keep calm.” </li></ul><ul><li>~John Dillinger </li></ul>
  5. 5. <ul><li>The best time to change your business model is when you have momentum propelling you forward. </li></ul><ul><li>~Seth Godin </li></ul><ul><li>Tribes </li></ul>
  6. 6. We live in a time of…. <ul><li>Information and Knowledge Explosion </li></ul>
  7. 7. Did You Know 3.0 and 4.0? ~ YouTube <ul><li>There are 31 billion searches in Google every month, in 2006 this number was 2.7 billion </li></ul><ul><li>Time it took to reach a market audience of 50 million </li></ul><ul><ul><ul><li>Radio – 38 years </li></ul></ul></ul><ul><ul><ul><li>Television – 13 years </li></ul></ul></ul><ul><ul><ul><li>Internet – 4 years </li></ul></ul></ul><ul><ul><ul><li>iPod – 3 years </li></ul></ul></ul><ul><ul><ul><li>Facebook – 2 years </li></ul></ul></ul>
  8. 8. Did you Know 3.0 and 4.0? ~ YouTube <ul><li>The computer in your cell phone today is </li></ul><ul><ul><li>1 million times cheaper </li></ul></ul><ul><ul><li>1 thousand times more powerful </li></ul></ul><ul><ul><li>100 thousand times smaller </li></ul></ul><ul><li>Than MIT’s most powerful computer in 1965 </li></ul><ul><li>What used to fit in a building now fits in your pocket. </li></ul><ul><li>What used to fit in your pocket will fit inside a blood cell in 25 years </li></ul>
  9. 9. Did You Know 3.0 and 4.0? ~ YouTube <ul><li>Number of Internet devices in use </li></ul><ul><ul><ul><li>1984 – 1,000 </li></ul></ul></ul><ul><ul><ul><li>1992 – 1,000,000 </li></ul></ul></ul><ul><ul><ul><li>2008 – 1,000,000,000 </li></ul></ul></ul><ul><li>One week’s worth of content in The New York Times contains more information than a person was likely to come across in a lifetime in the 18 th century </li></ul><ul><li>There were more video uploads to YouTube in the last 2 months than content on ALL network television since 1948 </li></ul>
  10. 10. Did You Know 3.0 and 4.0? ~ YouTube <ul><li>Last year Americans had access to </li></ul><ul><ul><li>1,000,000,000,000 web pages </li></ul></ul><ul><ul><li>1,000,000+ new books </li></ul></ul><ul><ul><li>65,000 iPhone apps </li></ul></ul><ul><ul><li>10,500 radio stations </li></ul></ul><ul><ul><li>5,500 magazines </li></ul></ul><ul><ul><li>200+ cable television networks </li></ul></ul><ul><ul><li>240,000,000 televisions </li></ul></ul><ul><ul><ul><li>Of which 2,000,000 are in bathrooms </li></ul></ul></ul><ul><ul><ul><li>Source: Media Convergence Forum </li></ul></ul></ul><ul><ul><ul><li>Rome in 2008 and New York in 2009 </li></ul></ul></ul>
  11. 11. What does this mean? <ul><li>Snap out of it! </li></ul><ul><li>We live in a time when </li></ul><ul><ul><li>Change is constant </li></ul></ul><ul><ul><li>Flexibility matters </li></ul></ul><ul><ul><li>Attitude is everything </li></ul></ul><ul><li>We need to be </li></ul><ul><ul><ul><li>Positive </li></ul></ul></ul><ul><ul><ul><li>Interesting </li></ul></ul></ul><ul><ul><ul><li>Inventive </li></ul></ul></ul><ul><ul><ul><li>Persistent </li></ul></ul></ul>
  12. 12. <ul><li>What we call it </li></ul><ul><li>What others might call it </li></ul><ul><li>Acquisitions </li></ul><ul><li>Collection Development </li></ul><ul><li>Cataloging </li></ul><ul><li>Taxonomy & Metadata </li></ul><ul><li>Reference </li></ul><ul><li>Library Instruction </li></ul><ul><li>Online Searching </li></ul><ul><li>Information Analysis </li></ul><ul><li>Purchasing </li></ul><ul><li>Selection </li></ul><ul><li>Organization </li></ul><ul><li>Classification </li></ul><ul><li>Customer assistance </li></ul><ul><li>Teaching/Training </li></ul><ul><li>Research </li></ul><ul><li>Market Intelligence </li></ul>What does this mean?
  13. 13. Job Description <ul><li>Qualifications: Research experience with merchants, payments, financial services, and internet services Demonstrated ability to formulate and deliver insights that have importantly impacted business results Ability to quickly understand and use a variety of data to uncover a cohesive &quot;story&quot; that will help decision-makers take action; ability to summarize and &quot;bottom line&quot; research results in crisp executive summaries and recommendations Demonstrated experience and success managing large international research projects. Deep experience doing research to support marketing organizations and/or agencies Strong written, presentation and oral communication skills. Strong vendor management skills and demonstrated experience MA, MBA, in business, marketing, psychology or related field; BS considered with very strong experience. Ph.D. is a strong plus </li></ul><ul><li>  </li></ul>
  14. 14. Job Description <ul><li>What company? </li></ul><ul><li>What heading? </li></ul><ul><li>What price? </li></ul><ul><li>EBay-PayPal </li></ul><ul><li>Research </li></ul><ul><li>$115,000 </li></ul>
  15. 15. We are learning how to communicate our value We are building our information tribe It is Align in ‘09 time <ul><li>and </li></ul><ul><li>It is a GAME CHANGE </li></ul><ul><li>For the entire Information Profession </li></ul>
  16. 49. Getting your first job <ul><li>1969 Volkswagen Beetle </li></ul><ul><li>Taken in 1976 at </li></ul><ul><li>Lockheed Missiles & Space Corp. </li></ul><ul><li>in </li></ul><ul><li>Palo Alto, California </li></ul>
  17. 50. Godin from Tribes <ul><li>One person with persistent vision can make change happen </li></ul><ul><li>Cannot support the status quo, we need to move forward </li></ul><ul><li>Growth & success are linked to breaking the old rules </li></ul><ul><li>Only fear holds us back </li></ul>
  18. 51. <ul><li>Imagine what an association can do! </li></ul><ul><li>Imagine what an entire profession can do! </li></ul><ul><li>Are you part of the Tribe? </li></ul><ul><li>Will you Align in ’09? </li></ul>
  19. 52. THANK YOU ANNE CAPUTO [email_address]