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The Triple Way (3xSOHO) (三元三重道)

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Holistic Corporate Social Responsibility practices using the Triple Way (3xSOHO) (3x3Way) approach .... acting locally, thinking globally and connecting cosmically .... involving Soil, Sun and Soul or High Toil, High Tech and High Touch concurrently ... in overcoming the challenges faced by the Generation-E (Environment, Energy, Equity, Enterprise, Emotion and E-commerce)

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The Triple Way (3xSOHO) (三元三重道)

  1. 1. The Triple Way (3xSOHO) ( 三元三重道 ) Holistic CSR practices for Personal & Corporate 3BL Health / Wealth / Happiness (Unique Soil-Sun-Soul or Toil-Tech-Touch approach)
  2. 2. Quotable Quotes …..  Buckminster Fuller said ….. that spaceship earth was so ingeniously designed, that no one has a clue that we are on one, flying through the universe at a million miles per hour, with no need for seatbelts, lots of room in coach, and really good food ----- but all that is changing  Working for the earth is not a way to get rich, it is a way to be rich……Paul Hawken, renowned entrepreneur, visionary environmental activist.  The Triple Way (3xSOHO) is a unique Social-Environmental- Entrepreneurship program via ICT / CSR / SOHO
  3. 3. The Generation-E in History  We are the generation that faces the following threats / opportunities concurrently:  Environment: Degradation  Energy: Peak Oil & Renewal Energies  Equity: Income-Disparity & Social Equity  Emotion: Psychology & Spirituality  Enterprise: Entrepreneurship & Human Development  E-commerce: Web 2.0 / Web 3.0  We are the first self-conscious Generation-E in human history
  4. 4. Social-Environmental Entrepreneurship (SEE)  Social-Environmental Entrepreneurship (SEE) is the only effective tool in meeting the challenges in this critical Generation-E.  It addresses all the 6-E issues of Environment / Energy / Equity / Emotion / Enterprise / E-commerce  Attainment of Personal and Corporate Health / Wealth / Happiness is the ultimate concern in meeting these challenges.  It is also the Triple-Bottom-Line (3BL) of (People-Planet- Profit) or (Equity-Ecology-Economy)  It is the ideal approach to holistic Corporate Social Responsibility (CSR) practices.
  5. 5. Health / Wealth / Happiness  Pursue of Health / Wealth / Happiness is human ultimate concerns, addressing the physical, mental and spiritual needs of mankind.  This is equivalent to “Act locally, Think globally, and Connect cosmically” for individuals and corporations.  It is also the promotion of Scientific, Social and Philosophical perspectives in pursuing Health / Wealth / Happiness as holistic solution.
  6. 6. Holistic Perspective  The Local-Global-Cosmic principle has its Scientific, Social and Philosophical foundation in the following Three SOHOs (3xSOHO)( 三元三重 道 ):  Small Office Home Office (SOHO-1), representing the local perspective (Soil or Toil)  Solar Heliospheric Observatory (SOHO-2), representing the global perspective (Sun or Tech)  Self-Organizing Holarchi Open (SOHO-3) system, representing the cosmic perspective (Soul or Touch)
  7. 7. The Soil, The Sun and The Soul or High (Toil, Tech and Touch)  The Soil (or High Toil) in entrepreneurship is well represented by Small Office Home Office (SOHO-1), solving Enterprise / E-commerce / Equity issues (“Office- in-Every-Home” theme)  The Sun (or High Tech) in Green Economy is well represented by Solar Heliospheric Observatory (SOHO-2), solving Environment / Energy issues (“Home- in-Every-Office” theme)  The Soul (or High Touch) in Personal Development is well represented by Self-Organizing Holarchi Open (SOHO-3) system, solving Emotion / Equity issues (“Network-in-Everywhere” theme)
  8. 8. The Triple Way (3xSOHO)( 三元三重道 )  The Triple Way (3xSOHO) is therefore based sound Scientific, Social and Philosophic foundation.  The Triple Way (3xSOHO) promotes Scientific, Social and Philosophical thinking and perspectives.  The Triple Way (3xSOHO) promotes holistic solution of acting locally, thinking globally and connecting cosmically  Ideal Corporate Social Responsibility platform
  9. 9. The 3-in-1 Themes  Triple Bottom Line (3BL) of Profit-People- Planet or Economy-Equity-Ecology  Social-Environmental Entrepreneurship (SEE)  Location integration of Home (First Place), Work-Place (Second Place) and Social- Network (Third-Place)
  10. 10. The Role of Social-Networks  Home / Work-Place / Social-Network  Social-Networks:  SEE Business Start-up supports  NGOs and NPOs  “Office-in-Every-Home”  “Home-in-Every-Office”  “Network-in-Everywhere”  Virtual Networks
  11. 11. Best of East & West: Triple Way
  12. 12. Happiness & Sense of Coherence  Hedonistic (Pleasure / Pleasant Life)  Desire (Engagement / Good Life)  Objective Meaning (Meaningful Life)  Authentic Happiness:  All Three combined  Salutogenesis / Sense of Coherence  Manageability  Comprehensibility  Meaningfulness
  13. 13. Business Savvies vs. Values Savvies  Business Savvies vs. Systems Savvies  Systems Savvies vs. Sustainability Savvies  Sustainability Savvies vs. Ecosystems Savvies  Ecosystems Savvies vs. Holism Savvies  Holism Savvies vs. Theology Savvies
  14. 14. So, what are we selling …?  In the market economy, there can be recognized five types of economic offering as follows:  Agrarian  Industrial  Service  Experience  Transformation  We like to classify ourselves as the last category, even though the Triple Way (3xSOHO) approach certainly contains the other elements as well.  You can definitely recognize the relevant components as you explore deeper and participate actively in the full range of offerings.
  15. 15. What are we offering:  Holistic Corporate Social Responsibility (CSR) packages / programs designed with Triple Way (3xSOHO) methodologies  Opportunities to endorse / sponsor the Social- Environmental Entrepreneurship (SEE) program via tax- deductible funding or donations.  Opportunities to endorse / implement The Triple Way (3xSOHO) in respective environment or capacities for the benefits of employees / customers etc  Social-Environmental-Entrepreneurship via ICT / CSR / SOHO
  16. 16. Additional Triple-Way (3xSOHO) Implementations ( 三元三重道 )  Promoting & implementing Local, Global / Cosmic Triple-Way perspectives:  Best “Triple-Way” products / services etc  Best “Triple-Way” locations / towns etc  Best “Triple-Way” leaders / CEOs etc  Best “Triple-Way” corporations / Co., etc  Best “Triple-Way” states / countries etc
  17. 17. Promoting Holistic Corporate Social Responsibility practices The Triple Way (3xSOHO) (Unique Soil-Sun-Soul or Toil-Tech-Touch approach)
  18. 18. Further Information: Blog: www.sohominium.blogspot.com Lens: www.squidoo.com/tripleway E-mail: erico@pc.jaring.my

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