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Beyond Touchscreens: Designing Great TV Apps

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Considerations for designing experiences for smart TV devices such as Amazon Fire TV and Roku. Prepared and presented by Cainkade Assoc. Creative Director Michael Swingler.

Cainkade is a product design and development firm that works on a wide variety of multi-screen experiences across phone, tablet and TV plaforms.

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Beyond Touchscreens: Designing Great TV Apps

  1. 1. Created by Cainkade. Proprietary & Confidential. Beyond Touch Screens: Designing Great TV Apps
  2. 2. Created by Cainkade. Proprietary & Confidential. Michael Swingler Associate Creative Director Cainkade
  3. 3. Created by Cainkade. Proprietary & Confidential. Biggest Considerations Remote, Distance, Platform
  4. 4. Created by Cainkade. Proprietary & Confidential.Amazon TV iPad App GaiamTV
  5. 5. Created by Cainkade. Proprietary & Confidential. The Remote Remotes are the bread & butter
  6. 6. Created by Cainkade. Proprietary & Confidential. Direct Access
  7. 7. Created by Cainkade. Proprietary & Confidential. Default Selected States
  8. 8. Created by Cainkade. Proprietary & Confidential. Frogger Navigation
  9. 9. Created by Cainkade. Proprietary & Confidential. Location, Location, Location Amazon TV iPad App
  10. 10. Created by Cainkade. Proprietary & Confidential. Keep it Simple
  11. 11. Created by Cainkade. Proprietary & Confidential. “You’re gonna hurt your eyes, Michael.” - My Mother Distance
  12. 12. Created by Cainkade. Proprietary & Confidential. Make the Logo Big!
  13. 13. Created by Cainkade. Proprietary & Confidential. Typography
  14. 14. Created by Cainkade. Proprietary & Confidential. Contrast
  15. 15. Created by Cainkade. Proprietary & Confidential. Platform Apple TV, ROKU, X1, Amazon …
  16. 16. Created by Cainkade. Proprietary & Confidential. Interface Conventions
  17. 17. Created by Cainkade. Proprietary & Confidential. Accounts
  18. 18. Created by Cainkade. Proprietary & Confidential. Color Banding
  19. 19. Created by Cainkade. Proprietary & Confidential. Biggest Considerations Remote, Distance, Platform
  20. 20. Created by Cainkade. Proprietary & Confidential. Thank You Comments? Questions? ! info@cainkade.com cainkade.com New York Office 39 West 29th Street 11th Floor New York, NY 10001 Oakland Office 1729 Telegraph Ave. 3rd Floor Oakland, CA 94612

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