Top 5 Social Sites For Realtors & How to Cross Market


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In this presentation you will learn about the Top 5 Social Media sites for Real Estate - what they are and how to use them in real estate.

12 ways to cross market your social networking sites in other media,

Published in: Real Estate, Technology, Business
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Top 5 Social Sites For Realtors & How to Cross Market

  1. 1. My 5 Favorite Social Sites For Realtors
  2. 2. <ul><li>LinkedIn </li></ul><ul><li>YouTube </li></ul><ul><li>FaceBook </li></ul><ul><li>Flickr </li></ul><ul><li>Twitter </li></ul>
  3. 3. LinkedIn <ul><ul><li>LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries . </li></ul></ul><ul><ul><li>LinkedIn has more than 43 million members and a new member joins LinkedIn approximately every second. </li></ul></ul><ul><ul><li>Executives from all Fortune 500 companies are LinkedIn members. </li></ul></ul>
  4. 4. LinkedIn <ul><ul><li>Why should a Realtor have a LinkedIn account?? </li></ul></ul><ul><ul><li>Your profile will top search results when clients Google your name </li></ul></ul><ul><ul><li>It is the neatest, most complete way to display your professional resume online </li></ul></ul><ul><ul><li>You can collect client recommendations for public display </li></ul></ul><ul><ul><li>It is compatible with WordPress, SlideShare and other cool sites </li></ul></ul><ul><ul><li>LinkedIn requires virtually NO upkeep! </li></ul></ul>
  5. 5. YouTube <ul><ul><li>YouTube is the largest video share site in the world, accounting for nearly 82% of all video traffic </li></ul></ul><ul><ul><li>10% of all people online at any given time are on YouTube </li></ul></ul><ul><ul><li>Video & Social Media are the two fastest growing segments of online marketing </li></ul></ul>
  6. 6. YouTube <ul><ul><li>Why should a Realtor have a YouTube account?? </li></ul></ul><ul><ul><li>Homeowners search for videos about communities on YouTube </li></ul></ul><ul><ul><li>You can customize a YouTube channel and neatly display your property tours and real estate videos </li></ul></ul><ul><ul><li>Picture Perfect Productions will upload your property tours to YouTube for you </li></ul></ul><ul><ul><li>Once uploaded to YouTube, you can easily embed your video into websites / Blog sites and share on other social sites </li></ul></ul><ul><ul><li>YouTube now offers comprehensive statistics on video views </li></ul></ul>
  7. 7. FaceBook <ul><li>Facebook is the largest social network in the world. </li></ul><ul><li>Neilson recently reported that 3 out of every 10 people online in the world were using Facebook. </li></ul><ul><li>More than 100 million users log on to Facebook at least once each day </li></ul><ul><li>More than two-thirds of Facebook users are outside of college </li></ul><ul><li>The fastest growing demographic is those 35 years old and older </li></ul>
  8. 8. <ul><ul><li>Why should a Realtor have a FaceBook account?? </li></ul></ul><ul><ul><li>You will be able to connect with your sphere in a faster and more cost effective way </li></ul></ul><ul><ul><li>FaceBook will keep you Top of Mind with your sphere </li></ul></ul><ul><ul><li>You can learn interesting and useful information about your sphere </li></ul></ul><ul><ul><li>It allows you to be both a person and a professional at the same time </li></ul></ul><ul><ul><li>It has the most in depth privacy filters of any social site </li></ul></ul><ul><ul><li>FaceBook is on its way to become the way we connect with all other sites </li></ul></ul>FaceBook
  9. 9. <ul><ul><li>Flickr allows people to share, edit and organize photos online. Adjust settings to have photos kept privately or publically </li></ul></ul><ul><ul><li>It is considered the best online photo management and sharing application in the world – and it is backed by Yahoo! </li></ul></ul><ul><ul><li>Time Magazine named Flickr the #1 website of 2009 </li></ul></ul>Flickr
  10. 10. <ul><ul><li>Why should a Realtor have a Flickr account?? </li></ul></ul><ul><ul><li>Computers that are overloaded with large photo files are much more likely to crash </li></ul></ul><ul><ul><li>Realtors need both high and lo resolution versions of their property photos, Flickr automatically saves photos in up to 5 convenient sizes </li></ul></ul><ul><ul><li>Using tags to label photos keeps them organized and easy to retrieve </li></ul></ul><ul><ul><li>You can easily share large files with vendors without up/downloading </li></ul></ul><ul><ul><li>Homeowners search for photos of communities online, public photos on Flickr are easy to optimize </li></ul></ul>Flickr
  11. 11. <ul><ul><li>Twitter is essentially a micro-blogging platform. The original idea behind Twitter is simply to answer the question, “what are you doing?” and to answer that question in less than 140 characters. </li></ul></ul><ul><ul><li>In countries all around the world, people follow the sources most relevant to them and access information via Twitter as it happens—from breaking world news to updates from friends. </li></ul></ul>Twitter
  12. 12. <ul><ul><li>Why should a Realtor have a Twitter account?? </li></ul></ul><ul><ul><li>57% of Twits are in California (our local market) and traffic is up 600% just this year </li></ul></ul><ul><ul><li>Twitter can drive more traffic to your website or Blog than CPC advertising </li></ul></ul><ul><ul><li>Adding a Twitter feed on your website or Blog adds interest and keeps your site updated </li></ul></ul><ul><ul><li>You can ask questions on Twitter and hear answers from all over the world </li></ul></ul><ul><ul><li>By following the right people, you can access streaming news from industry movers and shakers </li></ul></ul>Twitter
  13. 13. <ul><li>LinkedIn </li></ul><ul><li>YouTube </li></ul><ul><li>FaceBook </li></ul><ul><li>Flickr </li></ul><ul><li>Twitter </li></ul>
  14. 14. 12 WAYS to Cross Market Your Social Networking
  15. 15. Social Profiles Google Profile
  16. 16. Social Profiles Plaxo Digg
  17. 17. Jane Agent , GRI Windermere Exclusive Properties T: (555) 555-5555 F: (555) 555-5555 [email_address] The average price of homes in San Diego increased in April – Find out how much your home is worth. Home Value Calculator. Email Signatures
  18. 18. Web and Blog Sites
  19. 19. Within Videos Erica Vautier
  20. 20. Business Cards
  21. 21. Your personal Biography
  22. 22. Listing Presentations
  23. 23. Print Ads
  24. 24. Property Flyers
  25. 25. Direct Mail
  26. 26. Personal Letters
  27. 27. Listing Signs
  28. 28. Social Media Presentation by Erica Vautier