Building a Creative and Compelling Brand Voice on Social Media
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Erica McGillivrayFollow
Feb. 6, 2017•0 likes•838 views
Building a Creative and Compelling Brand Voice on Social Media
Feb. 6, 2017•0 likes•838 views
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Marketing
Desire to standout on social media? Bored of the same old copy? Erica McGillivray, marketing consultant, will show you how to build out a strategy behind your brand voice and get real on social media.
Erica McGillivrayFollow
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Building a Creative and Compelling Brand Voice on Social Media
- 1. Building a Creative and Compelling Brand Voice on Social Media by Erica McGillivray @emcgillivray
- 2. What does "creative" and "compelling" mean? @emcgillivray
- 7. @emcgillivray
- 8. 5 Tips: How can we do this? @emcgillivray
- 9. 1 @emcgillivray Find brand voice, style guides, and history New York City Transit Authority
- 10. @emcgillivray Create a persona2 Netflix’s Jessica Jones
- 11. 3 Try different content on different channels Taco Time NW
- 12. @emcgillivray 4 Do what your competitors aren't doing
- 13. @emcgillivray 5 Don't ask for permission Badlands National Park
- 14. @emcgillivray Creative and compelling means taking risks
- 15. Brand equity Your community Your career Your soul Now that’s rewarding!
- 16. Stay in touch erica@cmxhub.com @emcgillivray