Creating a Great Candidate Experience Without a Big Budget, Big Staff, or Big Brand

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Panel from the ERE Expo Spring 2012, moderated by Gerry Crispin, featuring Amelia Merrill and LaShena Smith.

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Creating a Great Candidate Experience Without a Big Budget, Big Staff, or Big Brand

  1. 1. C  a  n  d  i  d  a  t  e      E  x  p  e  r  i  e  n  c  e   LaShena  Smith   Sr.  Recruiter   North  America   SAGE   Amelia  Merrill   Director,  Recrui3ng   RMS  
  2. 2. LaShena                  Amelia    Audience  Q  &A        Audience  Polls    
  3. 3. LaShena                  Amelia          2011    -  100s-  58-  33-  24-  11,500
  4. 4. LaShena                  Amelia    Tell  us  a  li;le  more  about  your  company  before  we  get  into  the  details  of  the  Candidate  Experience.  
  5. 5. LaShena                  Amelia    How do you handle questions candidates might have aboutthe openings before they even apply?…..(audience poll)-  Can prospects call, email, text message recruiters directly?-  Do you have SM like Linkedin Groups, Talent Communities, Facebookfan pages where Q&A can take place.-  Do you have interactive FAQs, recruiter blogs linked on your Companysite s career pages?-  Do you have chat rooms or webinars emphasizing specific jobs?-  Do you seek out feedback from prospects to learn about theirexperience of your company BEFORE they actually apply?
  6. 6. LaShena                  Amelia    Do you seek out feedback from prospects to learn about theirexperience of your company BEFORE they actually apply?
  7. 7. LaShena                  Amelia    How do you handle the candidate s interest in their status?Do you….(audience poll)-  It would be pretty difficult to inquire as we offer no contact info in any of ourautomated responses or materials.- We would be surprised because we inform candidates directly by email asthey are dis-positioned.- We might remind them to use the automatic status feature of our ATS whichthey first learned of when they applied.-The recruiter whose email is included with each open requisition wouldrespond within X (hours or days).
  8. 8. LaShena                  Amelia    How do you handle rejected candidates …candidates whoapply but who never make it to finalist stage?Do you….(audience poll)- Nothing,  the  original  response  when  the  applica3on  was   submiCed  clearly  stated  that  we  will  only  get  back  to  candidates   we  are  interested  in.  -­‐  Recruiters  are  not  required  to  respond  (but  some  do)  -­‐  Recruiters  are  required  to  respond  with  standard  thank  you  but...  -­‐  Recruiters  are  required  to  respond  to  all  qualified  candidates   with  feedback.
  9. 9. LaShena                  Amelia    What  else  have  you  done  that  impacts  candidate  engagement?  
  10. 10. LaShena                  Amelia    Why  did  you  care  enough  about  the  candidate  experience  to  actually  do  something?  
  11. 11. LaShena                  Amelia    How  can  you  measure  the  value  of  what  you  are  doing?    
  12. 12. LaShena                  Amelia    Is  Candidate  Engagement  even  relevant  for  company s  whose  employees  are  NOT  engaged?  
  13. 13. LaShena                  Amelia    
  14. 14. LaShena                  Amelia    What  advice  would  you  offer  to  your  colleagues  in  the  audience  interested  in  ramping  up  their  commitment  to    candidate  engagement?  
  15. 15. LaShena                  Amelia    Thank  You!  
  16. 16. 16  
  17. 17. …our  online  applica3on  can  be  completed  in  less  than  two  minutes.   …all  candidates…reviewed  and    communicated…1-­‐20  days.  17  

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