SlideShare a Scribd company logo
1 of 145
Louise Burgess
Tiffany Stubbs

Your web halo
Creating it, and using it to get your career wings
Friday 7th March
March 2014
March 2014

While the job market is on the up, the graduate
recruitment market is still hugely competitive. So how
exactly do you stand out amongst your peers?
Discover the tips and tricks which will enable you to create
your perfect online persona – what we’re calling your
“web halo”.

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
@equimedia
#webhalo
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
http://www.slideshare.net/equimedia

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
http://www.equimedia.co.uk/ideas/blog/

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
@equimedia
@tiffstubbs
#feedback

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
+4.6%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
46
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
How to actively
manage your online
reputation
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Maximising social
media to promote
yourself online
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Tips for a detailed job
search, to find the
right role for you
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
75%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
75%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
20%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
41%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Manage
Promote
Find
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Manage
Promote
Find
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
75%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
http://www.google.co.uk/alerts

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Manage
Promote
Find
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
46
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
160
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Visibility
Credibility
Niche Involvement
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
www.researchgate.net

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Proactivity
Communication
Research
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Establish personal brand
Promote those messages
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Manage
Promote
Find
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
160
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
www.reading.ac.uk/internal/imps/Copyright/socialnetworks.aspx

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Sumry.in

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Where
You

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
75%
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Preparation

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Tell me a joke
How would you describe a
dynamometer to an 8-year-old
child?
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Unprepared

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Information

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
No research

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Listen

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Be friendly

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Practise

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Maximise existing tools
Right opportunities for you

Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Manage
Promote
Find
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
March 2014
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
Thank You
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia
@equimedia
#webhalo
Louise Burgess
Tiffany Stubbs

#webhalo

@equimedia

More Related Content

More from equimedia

Powered by Data, Engineered for Success | Key Takeaways
Powered by Data, Engineered for Success | Key TakeawaysPowered by Data, Engineered for Success | Key Takeaways
Powered by Data, Engineered for Success | Key Takeawaysequimedia
 
2017 Financial Services SEO Whitepaper | Key Takeaways
2017 Financial Services SEO Whitepaper | Key Takeaways2017 Financial Services SEO Whitepaper | Key Takeaways
2017 Financial Services SEO Whitepaper | Key Takeawaysequimedia
 
Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016equimedia
 
Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016equimedia
 
Maximising Media Performance in the Finance Sector
Maximising Media Performance in the Finance SectorMaximising Media Performance in the Finance Sector
Maximising Media Performance in the Finance Sectorequimedia
 
Social Media in 2015
Social Media in 2015Social Media in 2015
Social Media in 2015equimedia
 
A to Z guide to Digital Innovations
A to Z guide to Digital InnovationsA to Z guide to Digital Innovations
A to Z guide to Digital Innovationsequimedia
 
Get social media-ready for Giving Tuesday
Get social media-ready for Giving TuesdayGet social media-ready for Giving Tuesday
Get social media-ready for Giving Tuesdayequimedia
 
RSPB case study
RSPB case studyRSPB case study
RSPB case studyequimedia
 
How programmatic is transforming digital advertising
How programmatic is transforming digital advertisingHow programmatic is transforming digital advertising
How programmatic is transforming digital advertisingequimedia
 
Retail Websites
Retail WebsitesRetail Websites
Retail Websitesequimedia
 
Demystifying SEO
Demystifying SEODemystifying SEO
Demystifying SEOequimedia
 
DMA Digital Futures
DMA Digital FuturesDMA Digital Futures
DMA Digital Futuresequimedia
 
Pinterest guide
Pinterest guidePinterest guide
Pinterest guideequimedia
 
Christmas sCRM
Christmas sCRMChristmas sCRM
Christmas sCRMequimedia
 
Sixth Sense WHSmith case study
Sixth Sense WHSmith case studySixth Sense WHSmith case study
Sixth Sense WHSmith case studyequimedia
 

More from equimedia (16)

Powered by Data, Engineered for Success | Key Takeaways
Powered by Data, Engineered for Success | Key TakeawaysPowered by Data, Engineered for Success | Key Takeaways
Powered by Data, Engineered for Success | Key Takeaways
 
2017 Financial Services SEO Whitepaper | Key Takeaways
2017 Financial Services SEO Whitepaper | Key Takeaways2017 Financial Services SEO Whitepaper | Key Takeaways
2017 Financial Services SEO Whitepaper | Key Takeaways
 
Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016
 
Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016Digital Futures | What's New In Digital? | Q3 2016
Digital Futures | What's New In Digital? | Q3 2016
 
Maximising Media Performance in the Finance Sector
Maximising Media Performance in the Finance SectorMaximising Media Performance in the Finance Sector
Maximising Media Performance in the Finance Sector
 
Social Media in 2015
Social Media in 2015Social Media in 2015
Social Media in 2015
 
A to Z guide to Digital Innovations
A to Z guide to Digital InnovationsA to Z guide to Digital Innovations
A to Z guide to Digital Innovations
 
Get social media-ready for Giving Tuesday
Get social media-ready for Giving TuesdayGet social media-ready for Giving Tuesday
Get social media-ready for Giving Tuesday
 
RSPB case study
RSPB case studyRSPB case study
RSPB case study
 
How programmatic is transforming digital advertising
How programmatic is transforming digital advertisingHow programmatic is transforming digital advertising
How programmatic is transforming digital advertising
 
Retail Websites
Retail WebsitesRetail Websites
Retail Websites
 
Demystifying SEO
Demystifying SEODemystifying SEO
Demystifying SEO
 
DMA Digital Futures
DMA Digital FuturesDMA Digital Futures
DMA Digital Futures
 
Pinterest guide
Pinterest guidePinterest guide
Pinterest guide
 
Christmas sCRM
Christmas sCRMChristmas sCRM
Christmas sCRM
 
Sixth Sense WHSmith case study
Sixth Sense WHSmith case studySixth Sense WHSmith case study
Sixth Sense WHSmith case study
 

Recently uploaded

INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdf
INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdfINDIGENOUS GODS AND INDIGENOUS GODDESSES.pdf
INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdfcarlos784vt
 
Dubai Calls Girls Busty Babes O525547819 Call Girls In Dubai
Dubai Calls Girls Busty Babes O525547819 Call Girls In DubaiDubai Calls Girls Busty Babes O525547819 Call Girls In Dubai
Dubai Calls Girls Busty Babes O525547819 Call Girls In Dubaikojalkojal131
 
Values Newsletter teamwork section 2023.pdf
Values Newsletter teamwork section 2023.pdfValues Newsletter teamwork section 2023.pdf
Values Newsletter teamwork section 2023.pdfSoftServe HRM
 
Top 10 Ways to Know If a Song on social media
Top 10 Ways to Know If a Song on social mediaTop 10 Ways to Know If a Song on social media
Top 10 Ways to Know If a Song on social mediae-Definers Technology
 
Top 5 Ways To Use Reddit for SEO SEO Expert in USA - Macaw Digital
Top 5 Ways To Use Reddit for SEO  SEO Expert in USA - Macaw DigitalTop 5 Ways To Use Reddit for SEO  SEO Expert in USA - Macaw Digital
Top 5 Ways To Use Reddit for SEO SEO Expert in USA - Macaw Digitalmacawdigitalseo2023
 
Unveiling SOCIO COSMOS: Where Socializing Meets the Stars
Unveiling SOCIO COSMOS: Where Socializing Meets the StarsUnveiling SOCIO COSMOS: Where Socializing Meets the Stars
Unveiling SOCIO COSMOS: Where Socializing Meets the StarsSocioCosmos
 
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECTTHE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT17mos052
 
The--Fraud: Netflix Original Media Pitch
The--Fraud: Netflix Original Media PitchThe--Fraud: Netflix Original Media Pitch
The--Fraud: Netflix Original Media Pitch17mos052
 
Amplify Your Brand with Our Tailored Social Media Marketing Services
Amplify Your Brand with Our Tailored Social Media Marketing ServicesAmplify Your Brand with Our Tailored Social Media Marketing Services
Amplify Your Brand with Our Tailored Social Media Marketing ServicesNetqom Solutions
 

Recently uploaded (9)

INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdf
INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdfINDIGENOUS GODS AND INDIGENOUS GODDESSES.pdf
INDIGENOUS GODS AND INDIGENOUS GODDESSES.pdf
 
Dubai Calls Girls Busty Babes O525547819 Call Girls In Dubai
Dubai Calls Girls Busty Babes O525547819 Call Girls In DubaiDubai Calls Girls Busty Babes O525547819 Call Girls In Dubai
Dubai Calls Girls Busty Babes O525547819 Call Girls In Dubai
 
Values Newsletter teamwork section 2023.pdf
Values Newsletter teamwork section 2023.pdfValues Newsletter teamwork section 2023.pdf
Values Newsletter teamwork section 2023.pdf
 
Top 10 Ways to Know If a Song on social media
Top 10 Ways to Know If a Song on social mediaTop 10 Ways to Know If a Song on social media
Top 10 Ways to Know If a Song on social media
 
Top 5 Ways To Use Reddit for SEO SEO Expert in USA - Macaw Digital
Top 5 Ways To Use Reddit for SEO  SEO Expert in USA - Macaw DigitalTop 5 Ways To Use Reddit for SEO  SEO Expert in USA - Macaw Digital
Top 5 Ways To Use Reddit for SEO SEO Expert in USA - Macaw Digital
 
Unveiling SOCIO COSMOS: Where Socializing Meets the Stars
Unveiling SOCIO COSMOS: Where Socializing Meets the StarsUnveiling SOCIO COSMOS: Where Socializing Meets the Stars
Unveiling SOCIO COSMOS: Where Socializing Meets the Stars
 
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECTTHE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT
THE FRAUD NETFLIX ORIGINAL MEDIA PITCH PROJECT
 
The--Fraud: Netflix Original Media Pitch
The--Fraud: Netflix Original Media PitchThe--Fraud: Netflix Original Media Pitch
The--Fraud: Netflix Original Media Pitch
 
Amplify Your Brand with Our Tailored Social Media Marketing Services
Amplify Your Brand with Our Tailored Social Media Marketing ServicesAmplify Your Brand with Our Tailored Social Media Marketing Services
Amplify Your Brand with Our Tailored Social Media Marketing Services
 

Creating your Web Halo