Video in Education - DIT e-Learning Summer School 2014

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Since the foundation of YouTube in February 2005, it has grown into a fantastic educational resource for learners of all types. From learning how to tie your shoe laces to figuring out how to write a Java programme – there is something for everybody. For many learners, YouTube has become a first port of call for content. Without content, YouTube would not succeed as a learning and teaching tool. Thousands of developers are sharing their content on-line for free. In April 2006, the Learn with Dr Eugene O’Loughlin YouTube Channel was set up as part of an experiment with students studying Learning Technologies. Since then the channel, with over 5.5 million views, has grown into a support tool for classes in subjects such as Statistics, Business Analysis, and Project Management. Using data analytics from his own channel, Dr O’Loughlin will discuss the following questions:
 
Why do developers share their content?
What makes leaners go to YouTube to learn?
What makes a successful YouTube channel?
Who is watching the videos?
How to interact with YouTube learners?
Managing a YouTube Channel?

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  • Since the foundation of YouTube in February 2005, it has grown into a fantastic educational resource for learners of all types. From learning how to tie your shoe laces to figuring out how to write a Java programme – there is something for everybody. For many learners, YouTube has become a first port of call for content. Without content, YouTube would not succeed as a learning and teaching tool. Thousands of developers are sharing their content on-line for free. In April 2006, the Learn with Dr Eugene O’Loughlin YouTube Channel was set up as part of an experiment with students studying Learning Technologies. Since then the channel, with over 5.5 million views, has grown into a support tool for classes in subjects such as Statistics, Business Analysis, and Project Management. Using data analytics from his own channel, Dr O’Loughlin will discuss the following questions:
     
    Why do developers share their content?
    What makes leaners go to YouTube to learn?
    What makes a successful YouTube channel?
    Who is watching the videos?
    How to interact with YouTube learners?
    Managing a YouTube Channel?
  • The Economist has a wonderful chart comparing the amount of man-hours it took to build various wonders of the world (the Empire State Building, the Great Pyramids, Wikipedia) to the amount of time (140 million hours, or over 16,000 years) humans have spent watching "Gangnam Style" on YouTube, which has now been viewed over 2 billion times:
  • Video in Education - DIT e-Learning Summer School 2014

    1. 1. www.youtube.com/eoloughlin @eoloughlin Dublin eLearning Summer School 2014 www.eugeneoloughlin.com
    2. 2. Image source: http://www.acquris.se/media/product.php?id=352 Image source: http://www.supersound.org.uk/images/tapedeck2.jpg
    3. 3. » Why do developers share their content? » What makes learners go to YouTube to learn? » What makes a successful YouTube channel? » Who is watching the videos? » How to interact with YouTube learners? » Managing a YouTube Channel?
    4. 4. » “Content is King” (Bill Gates, 1996)
    5. 5. » More than 1 billion unique users each month » Over 6 billion hours of video are watched each month on YouTube » 100 hours of video are uploaded to YouTube every minute » 80% of YouTube traffic comes from outside the US » YouTube is localized in 61 countries and across 61 languages » According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network » Millions of subscriptions happen each day Source: https://www.youtube.com/yt/press/statistics.html
    6. 6. » Why do developers share their content?
    7. 7. » (What have you shared?) Make a List!
    8. 8. » What makes learners go to YouTube to learn?
    9. 9. » What makes a successful YouTube channel? Network statistics • 65 channels • 31,964 videos • 449,806,562 views • 2,078,502 subscribers Source: https://www.youtube.com/user/khanacademy/about
    10. 10. » What makes a successful YouTube channel? Network statistics • 1 channel • 106 videos • 5,506,598 views • 11,308 subscribers Source: https://www.youtube.com/user/eoloughlin/about
    11. 11. » Who is watching the videos? Image source: http://www.gettyimages.ie/
    12. 12. » How to interact with YouTube learners?
    13. 13. » How to interact with YouTube learners?
    14. 14. » Managing a YouTube Channel?
    15. 15. » Why do developers share their content? » What makes learners go to YouTube to learn? » What makes a successful YouTube channel? » Who is watching the videos? » How to interact with YouTube learners? » Managing a YouTube Channel?
    16. 16. @eoloughlin www.eugeneoloughlin.com www.youtube.com/eoloughlin

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