CM 591 D Topics:  Media Convergence Practicum
Introduction
Links <ul><li>PORTFOLIO:  www.ericolander.com </li></ul><ul><li>BLOG:  www.chinatalkingpoints.com </li></ul><ul><li>TWITTE...
Before we get started… <ul><li>A few words on rules and respect </li></ul>
Media Convergence Practicum <ul><li>Lecture/Discussion </li></ul><ul><li>Content Creation </li></ul><ul><li>Career Develop...
http://auparis.weebly.com
Why this class is so important <ul><li>Masters degree recipients in 2009 also had fewer jobs on graduation than a year ear...
Why this class is so important <ul><li>50% the graduates said there were specific skills they wish they had acquired as a ...
Why this class is so important <ul><li>Graduates of the nation’s journalism and mass communication programs in the spring ...
Skills Deficiencies
This semester ’s topics <ul><li>Blogs </li></ul><ul><li>Podcasting </li></ul><ul><li>Social Media </li></ul><ul><li>Televi...
Digital convergence  refers to the digitizing of traditional media. The term doesn't necessarily refer only to the existen...
Key Terms Content  Platform  Measurement Analytics User Customer Rights Privacy  Meta Data Engagement Traffic Conversion S...
Digital Convergence
Weebly
Upcoming SlideShare
Loading in …5
×

Class Notes for Monday, September 12, 2011

366 views

Published on

Published in: Technology, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
366
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Class Notes for Monday, September 12, 2011

  1. 1. CM 591 D Topics: Media Convergence Practicum
  2. 2. Introduction
  3. 3. Links <ul><li>PORTFOLIO: www.ericolander.com </li></ul><ul><li>BLOG: www.chinatalkingpoints.com </li></ul><ul><li>TWITTER: @eolander </li></ul><ul><li> @ericf24 </li></ul><ul><li>FRANCE24: search “Eric Olander” </li></ul>
  4. 4. Before we get started… <ul><li>A few words on rules and respect </li></ul>
  5. 5. Media Convergence Practicum <ul><li>Lecture/Discussion </li></ul><ul><li>Content Creation </li></ul><ul><li>Career Development </li></ul>
  6. 6. http://auparis.weebly.com
  7. 7. Why this class is so important <ul><li>Masters degree recipients in 2009 also had fewer jobs on graduation than a year earlier. In terms of actual full-time employment, however, the experiences of the 2009 graduates were quite similar to those of the 2008 graduates, when employment rates also were low. </li></ul><ul><li>SOURCE: University of Georgia 2009 Annual Survey of Journalism & Mass Communication </li></ul>
  8. 8. Why this class is so important <ul><li>50% the graduates said there were specific skills they wish they had acquired as a part of their studies that they had not acquired. Technological skills were dominant among those missed. </li></ul><ul><li>SOURCE: University of Georgia 2010 Annual Survey of Journalism & Mass Communication </li></ul>
  9. 9. Why this class is so important <ul><li>Graduates of the nation’s journalism and mass communication programs in the spring of 2009 confronted a job market unlike any that graduates have encountered in the nearly 25 years for which comparable data are available. </li></ul><ul><li>SOURCE: University of Georgia 2009 Annual Survey of Journalism & Mass Communication </li></ul>
  10. 10. Skills Deficiencies
  11. 11. This semester ’s topics <ul><li>Blogs </li></ul><ul><li>Podcasting </li></ul><ul><li>Social Media </li></ul><ul><li>Television </li></ul><ul><li>Radio </li></ul><ul><li>Newspaper </li></ul><ul><li>Publishing </li></ul><ul><li>Movies </li></ul><ul><li>Google </li></ul><ul><li>Public Relations </li></ul>
  12. 12. Digital convergence refers to the digitizing of traditional media. The term doesn't necessarily refer only to the existence of technology, but also the mainstream integration of such technology. Source: Wikipedia
  13. 13. Key Terms Content Platform Measurement Analytics User Customer Rights Privacy Meta Data Engagement Traffic Conversion Stickiness
  14. 14. Digital Convergence
  15. 15. Weebly

×